Abstract
The great challenge of this century is the creation of new models of fashion business with sustainable principles. Therefore, it is intend to present in this paper the process that gave rise to a set of differentiated designs for fashion accessories. This paper presents the relationship of a set of concepts more or less interconnected, which brings together sustainability principles of social and cultural, besides the environmental dimension, exploring the cultural and intangible heritage of the Vianesa Costume. The Vianesa Costume reflects the culture of a people and has a high potential for innovation, from both technical and aesthetic point of view, in the sense of a more contemporary reading.
Highlights
The material and immaterial cultural goods carry features of identities rooted in the culture of a people where the values are passed through generations
This paper presents the relationship of a set of concepts more or less interconnected, which brings together sustainability principles of social and cultural, besides the environmental dimension, exploring the cultural and intangible heritage of the Vianesa Costume
The Vianesa Costume is one of those tangible and intangible heritage that testify the culture of a people, according to Director of the Costume Museum of Viana do Castelo, João Alpuim Botelho [2], it is about those that is devoted this work, in which is wanted to value it in a more contemporary reading, as well as highlight the work of those who make it
Summary
The material and immaterial cultural goods carry features of identities rooted in the culture of a people where the values are passed through generations. Creating a Business Model from the Traditional to Global Fashion: inspiration in the regional of Vianesa Costume
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