Abstract
The mosque is more than just a symbol for Muslim society. It establishes an identity and strengthens Muslim values. Changes in market trends as a result of digital transformation have an impact on industries and people's lifestyles, including non-profit organizations such as mosques. Adoption of cashless payments and usage such as credit cards, online banking, and e-wallets has increased and grown in popularity among Malaysia's tech-savvy consumers, driven by the rise of digital trends. Therefore, this study investigates the challenges and prospects of using e-wallets in donation collections in Malaysian mosques, as well as the implications for mosques and donors. This study analyses the e-wallet phenomenon using a SWOT (Strengths, Weaknesses, Opportunities, and Threats) analysis to assess the potential usage of e-wallets in mosques. Suggested here are also strategies to leverage the strengths and opportunities as well as overcome the weaknesses and threats.
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