Abstract
The research is supported by a Project Funded by the brand professional project form Yancheng teachers college (2016) and the teaching reform and practice of medicinal chemistry (2018YCTUJGY006) and the Flagship Major Development of Jiangsu Higher Education Institutions”(PPZY2015B113) 。 Abstract Teaching quality is the lifeline of higher education, and advantages and characteristics are important conditions for the survival and development of higher education. It is the practical way to deepen the reform of talent cultivation mode and improve the overall quality of running a school. Based on the connotation of brand specialty, this paper puts forward the measures and methods of building brand specialty from the aspects of teaching staff construction, curriculum construction, teaching material construction, practical teaching and teaching management, and probes into the practice and thinking of building environmental science brand specialty and characteristic specialty. Keywords Brand major; Teaching quality; Advantages and characteristics; Construction measures DOI : 10.7176/JEP/10-33-16 Publication date: November 30 th 2019
Highlights
College brand specialty construction is another key reform measure in college field
Brand majors should constantly optimize the structure of professional teachers, improve the overall level of teaching and scientific research
Combination of the introduction and cultivation of teaching staff The research level of high, optimized structure, a good scientific research or professional technical background is full of vitality of the professional faculty
Summary
College brand specialty construction is another key reform measure in college field. The state encourages colleges and universities to concentrate superior resources, build brand majors as the goal, innovate the talent cultivation mode of colleges and universities, and build the top talent cultivation base. Brand majors should constantly optimize the structure of professional teachers, improve the overall level of teaching and scientific research. 2. Combination of the introduction and cultivation of teaching staff The research level of high, optimized structure, a good scientific research or professional technical background is full of vitality of the professional faculty. Through the optimization of the teacher team, according to the requirements of professional talent training objectives, under the guidance of professional construction objectives, give full play to the subjective initiative of teachers, form a benign situation of excellent teaching quality, high scientific research level and good social services, and provide support for the final construction of a good brand professional. Environmental science has initially formed an obvious echelon, high ideological quality, professional quality, development potential, a reasonable structure of teachers
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