Abstract
With the rapid expansion of the Internet, we have gradually stepped into the information age and ushered in the era of big data. The emergence of big data has brought about both challenges and opportunities to education and management of college students. This paper will summarize these challenges and opportunities confronted by the administrators charged with education and management of college students in the era of big data, and propose new measures for universities to carry out education and management of college students in the era of big data, including establishing a big data platform, improving the level of informatization, and enhancing the training system for talented person, so as to increase efficiency and cultivate more high-quality talents.
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