Abstract
Now our country is under the background of the new media era,the integration of various industries and new media has made a qualitative leap,at the present stage,under the influence of new media,higher vocational student management in our country not only has a positive part,but also has a negative part.Pertinently fi nd the countermeasures to deal with the challenges in the view of new media,so as to improve the management of higher vocational students under the background of new media,and provide reference for the sustainable development of higher vocational education in our country.
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