Abstract
The issues of constructing models of predictive analytics require careful scientific research, since their quality increasingly affects decision-making processes in the context of the digital economy. Predictive analytics models allow you to evaluate the influence of various factors on the forecast results and conduct a multifaceted interpretation of this influence. The article suggests options and technologies for building predictive analytics models in the SAP Analytic Cloud digital service based on open data on the registration of legal entities in the Russian Federation. The forecasts obtained can help improve the situation with the development of small and medium-sized businesses in Russia.
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