Abstract

This paper explores the intricate relationship between sustainable business practices and blockchain-assisted financial cryptocurrency strategies in the contemporary global landscape. Recognizing the dynamic nature of the business environment, the study addresses the imperative to unravel the impact of technology on sustainability metrics. Employing a robust methodology involving the Error-Trend-Seasonality (ETS), Exponentially Weighted Moving Average (EWMA), and Holt-Winters methods, the research analyzes temporal patterns within financial cryptocurrency data. The results provide valuable insights into emerging trends and comparative performance among cryptocurrencies. Through a synthesis of our analytical approach, this study contributes to the ongoing dialogue on the integration of blockchain in finance, offering stakeholders a nuanced understanding of the potential implications for green business practices.

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