Abstract
Veterinary service delivery models for beef practice are best viewed as a continuum, ranging from the traditional task-oriented, service-on-demand ("fire engine practice") to a more contemporary evolving model, wherein veterinary practitioners provide consultative services. The bulk of practices, however, lie within these two extremes, with practitioners providing a blend of services customized to their clients' needs. Generally, larger beef operations have been more receptive to paying retainer fees for consultative services, while smaller operators prefer the conventional fee-for-service (unbundled services) model. North America is aging, and nearly half of Canadian producers are over 55 years of age. As a result, consolidation in all agricultural sectors will continue, and may even accelerate, leading to fewer but much larger operations. Therefore, the stage is being set for the beef practice delivery model to shift towards consultative services. While this model requires fewer veterinarians to look after a larger number of animals, it also requires practitioners to become more knowledgeable in the areas of beef production.
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