Analysis of Garments Merchandising in Progress Apparels

Abstract

This executive summary highlights the key findings of the report titled "Analysis of Garment Merchandising at Progress Apparels Bangladesh Ltd." The report delves into the company's merchandising practices, challenges faced, and potential areas for improvement. The analysis reveals that Progress Apparels Bangladesh Ltd has implemented effective merchandising strategies to meet the demands of the garment industry. The company demonstrates a strong focus on quality control, timely delivery, and customer satisfaction. However, certain challenges, such as fluctuating raw material prices and labor issues, pose obstacles to their operations. To address these challenges and enhance their merchandising practices, several recommendations are proposed. These include exploring cost-effective sourcing options for raw materials, adopting advanced technologies for production monitoring and quality control, and diversifying their product range to cater to changing customer preferences. Overall, this report provides insights into the garment merchandising practices at Progress Apparels Bangladesh Ltd. The findings and recommendations aim to support the company in improving their operations, overcoming challenges, and maximizing their competitive advantage in the market.