Analyses on the Optimization Routes of Jiangxi Ceramic Creative Cultural Industry

Abstract

In the context of social development, ceramic creative cultural industry is essential to promote the long-term development of Jiangxi ceramic industry. From the advantages in development of Jiangxi ceramic creative cultural industry, this paper put forward problems exit and discussed its optimization routes, namely strengthening resource management, reforming ceramic creative industry, innovating the human management mode and optimizing human resource structure. Brand effects form in converting the ceramic cultural development ideas. 1. Advantages in the development of Jiangxi ceramic creative cultural industry 1.1The rich ceramic cultural remains in Jiangxi The long-standing and well-established ceramic industry in Jiangxi, Jingdezhen as the representative, preserves a complete ceramic civilization system along the history of 2,000 years. It could be said that Jiangxi, along with its rich intangible cultural heritage, has an unparallel ceramic cultural remains. From the current situation, the rich ceramic cultural remains in Jiangxi, including porcelain, coal and clay guide, blank and kiln buildings, the Old Town city government office and ferry terminals etc, a total number of 1,500 with 136 in the South River basin. Besides, the many regulations in professional etiquette and festivals combined a comprehensive cultural heritage system. Traditional manual skills and ceramic workshops are among the first listed on the national intangible cultural heritages by the State Council. Chart.1 Historical and cultural protection units in Jingdezhen, Jiangxi Number Name of the cultural protection units Protection level Address Ceramic cultural protection remains