Abstract
Kedang Ipil officially became a Tourism Village in 2016. The main advantages are natural Waterfall and Cultural Arts. Readiness in the face of competition needs to be supported by such things as adequate infrastructure, good marketing, and, most importantly, institutional governance. The purpose of this study is to determine the institutional process, the relationship between actors and structures that occur in the development activities of Kedang Ipil Tourism Village. To describe institutional opportunities and arrange elements of tourism village institutional governance to be able and ready to face both local and global competitions. Based on the Institutional Entrepreneurial Task quadrant analysis, the Kedang Ipil Tourism village institution belongs in the third quadrant. The function and formation are already available, but they don't function properly. Tourism management that moves to social enterprises requires actors to be more innovative in organizing tourist destinations, starting from marketing, services, formulating tour packages, even creating new attractions so that existing institutions can run effectively and efficiently so it will affect to the residents’ welfare.
 Keywords: Institutional Entrepreneurship, Sustainability, Village Tourism
Highlights
Melalui trend pengembangan desa wisata, desa dapat mengoptimalkan setiap potensi yang dimilikinya karena wisata desa merupakan kegiatan yang dilakukan untuk menarik wisatawan
Readiness in the face of competition needs to be supported by such things as adequate infrastructure
the relationship between actors and structures that occur in the development activities of Kedang Ipil Tourism Village
Summary
Institutional Entrepreneurship/Kewiralembagaan Pacheco dan rekan (2010) menggunakan terminologi institutional entrepreneurship untuk mengembangkan pendekatan dua aliran signifikan yang berbeda. Istilah institutional entrepreneurship diterjemahkan oleh Kusworo (2015) menjadi Kewiralembagaan yang artinya masih terkait dengan tindakan para pelaku dalam menciptakan atau mengembangkan lembaga inovatif berdasarkan peluang kelembagaan dalam struktur tertentu. Kusworo (2015), juga menyatakan bahwa kewiralembagaan atau institutional entrepreneurship merupakan istilah yang memiliki arti berbeda dengan kewirausahaan dalam konteks bisnis. Walaupun teori kelembagaan dan perspektif lembaga ekonomi memiliki konsep bahwa pengusaha institusional adalah inovator atau agen perubahan yang mengedepankan aturan kelembagaan baru, namun maknanya menyempit pada upaya mengejar peluang ekonomi (keuntungan) dalam perspektif lembaga keuangan. Model penelitian ini bersifat kontekstual dan belum tentu sejalan dengan pembentukan lembaga atau organisasi lain. Ruang dimana aktor dan struktur dapat terhubung dan mempengaruhi satu sama lain, disebut Institutional-Individual Opportunity Nexus oleh Kusworo (2015)
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