Abstract

ABSTRACT The global decline in rural areas has made rural transformational development a subject of significant interest. The Characteristic Town (CT) strategy, a prominent aspect of China’s recent urbanization efforts, focuses on innovative development methods to promote coordinated urban-rural growth and enhance capacity and quality. However, the mechanisms through which this strategy facilitates potential rural transformational development have not yet been investigated. This study addresses this gap by employing a case study approach, using desk research, participatory observation, semi-structured interviews, and questionnaires. The findings indicate that environmental transformation, achieved through targeted planning, design, and construction, is a prerequisite for the CT strategy to stimulate rural transformational development. Subsequently, economic transformation is a crucial step, which includes establishing a sustainable and systematic economic industrial system, local marketing and promotion, and facilitating private sector participation. The strategy also generates social effects, such as a modest improvement in living standards, a lack of public participation, changes in residents’ self-identity, and potential social estrangement between residents and newcomers. The rural transformational development driven by the CT strategy represents a process of creative destruction that progresses quickly, necessitating the consideration of various countermeasures.

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