Abstract

The aim of this think about is to investigate the selection of e-payment innovation among Era Z, people born between the mid-1990s and early 2000s, and get it the components affecting their appropriation conduct. The comfort and availability advertised by e-payment arrangements have changed the conventional instalment scene. A organized survey was conveyed among a agent test of Era Z people. Moreover, in-depth interviews were conducted with a subset of members to assemble subjective bits of knowledge into their encounters and recognitions of e-payment innovation. The discoveries show that Era Z promptly embraces e-payment innovation due to their tall level of innovative fluency, convenience, and believe in computerized stages. The speed and productivity of e-payment exchanges, alongside improved monetary administration highlights, were distinguished as key drivers of appropriation. In any case, concerns with respect to security and protection were too raised as potential boundaries to selection The sample size of the study contains 352 respondents. And the sampling method used here is non-probability sampling and snow ball sub sampling technique. And the analysis performed here is one way ANOVA and regression analysis. To empower more extensive appropriation, epayment benefit suppliers ought to prioritize vigorous security measures and straightforward protection arrangements. Moreover, businesses ought to coordinate e-payment choices into their instalment frameworks to cater to Era Z's inclinations and improve client encounter. The adoption of e-payment technology among Generation Z is driven by their technological fluency, convenience, and trust in digital platforms. The benefits of speed and enhanced financial management further contribute to adoption. However, addressing security concerns and providing education and awareness are crucial for broader adoption. Businesses that adapt to Generation Z's preferences can gain a competitive advantage. Overall, the adoption of e-payment technology represents a significant shift in payment behaviour and highlights the importance of digital transformation in the modern era.

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