A Study on the Impact of Communication Activities on Organizational Satisfaction: Based on the Mediating Effect of Organizational Trust

Abstract

This study aims to verify that the higher the communication activity, the higherthe organization's organizational satisfaction is. Some prior studies have commented on the relationship between these, there are almost no specific studies that usean organizational fairness as a controlled effect to identify the concept of communication activities and organizational trust and to verify the impact on organizational satisfaction.
 Methods/Statistical analysis: The study was conducted with the survey from 227 workersworking for the company. Every survey item was measured using a Likert 5-point scale.Various analyses such as demonstration analysis, technical statistical analysis, exploratory factor analysis, reliability analysis identifiable factor analysis, structural model analysis, mediated effect, andcontrol effect test were conducted with SPSS and AMOS 22.0.
 Findings: The findings were as follows: First, communication activities were found tohave a positive impact on organizational satisfaction. Second, communication activities were found to have a positive impact on organizational confidence. Third, organizational confidence was found to have a positive impact on organizational satisfaction. Fourth, there was a difference in the path between the organization impartiality involuntary group and voluntary group.
 Improvements/Applications: The findings suggest that communication activities within an organization have been identified in important prior studies, but we believe that in-depth research is needed to increase organizational fairness.