КЛАСТЕРНА МОДЕЛЬ ОРГАНІЗАЦІЇ ЛОГІСТИЧНОЇ ДІЯЛЬНОСТІ В ПРИЧОРНОМОРСЬКОМУ ЕКОНОМІЧНОМУ РАЙОНІ

Abstract

Based on the analysis of the dynamics of the regional transport and logistics system of the Black Sea economic region, many barriers to its effective functioning have been identified, which are conditionally divided into 10 groups: political, institutional, investment and financial, infrastructure, logistics, tariff, customs, innovation, informational, ecological. It is proved that to eliminate these barriers it is advisable to develop a cluster model of logistics activities in the economic region, which means a conceptual approach that involves the creation and development of transport and logistics cluster as a mechanism for sustainable functioning of regional transport and logistics system. The cluster model includes the following blocks: a single set of processes of logistics activities; members of the transport and logistics cluster that organize these processes; mechanisms for forming partnerships of cluster members; financial support for cluster development; achieving a synergetic (economic, social and environmental) effect from the sustainable development of the transport and logistics cluster on the basis of stimulating the region. As a result of the study it was found that to implement a cluster model of logistics activities in the Black Sea economic region it is necessary to create appropriate institutional conditions, namely: to improve regulatory and legal regulation of transport and logistics activities taking into account the regional component; to develop a Strategy for the integrated development of the regional transport and logistics system based on the modernization of transport infrastructure and the creation of a transport and logistics cluster; to develop and implement an organizational and economic mechanism for managing the development of the transport and logistics system of the economic region using the tools of "green" logistics and digital technologies; to improve the mechanism of financial support for the development of the transport and logistics system through the use of financial instruments such as venture capital, crowdfunding, factoring, international public-private partnership based on attracting private investment, credit institutions, foreign investment resources, grants from international financial institutions.