Abstract

Today, among specialists in social communications there is a lack of knowledge about the quantum-holistic categories of social communications, both the process of social and the process of social activity. The aimof our study was to identify and describe quantum-holistic categories of social communication processes. Through our study, we have chosen a transformed methodologyof holism, which argues that the integrity of the world is a consequence of creative evolution. Such evolution is guided by the intangible and unknowable «integrity factor»(in Jan Smuts's terminology). The transformation of the ideas of holism is based on the basic principles of quantum mechanics, which we have adapted to the social sciences. We also used in the study methodsof analysis and synthesis, deduction and induction, and the method of classification. The research methodologydetermined the differentiation of quantum-holistic categories of social communications into social and public; identification of three mandatory elements of the philosophy of knowledge of any subject of discussion, namely: identification, content, and functionality; analysis of known and little-known concepts of classification of philosophical categories in order to identify features that are consistent with our methodological conceptual concept of quantum-holistic categories of social communication processes; on the basis of the carried out analysis of isolation and nomination of ontological (metaphysical) and epistemological (epistemological) descriptive categories of processes of social communications. In conclusion, the author argues that the identification of quantum-holistic categories of social communication processes should be carried out both from a social and social point of view. The author proposes to consider as descriptive quantum-holistic categories of social communication processes «quantum (portion of energy)», «Whole», «Information», «living / inanimate», «action / peace», «society / non-society».

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