К ПРОБЛЕМЕ СОВРЕМЕННОГО БЫТОВАНИЯ ТРАДИЦИОННОГО ИСКУССТВА

Abstract

Works of folk art crafts from a certain time change the territory of existence, turning from objects with an emphasized utilitarian function to souvenirs. That contradicts their material essence and role in the context of the national spiritual culture. Traditional products, originally endowed with a bright and imaginative decorative, deep substantial meanings, have nothing to do with external embellishment are perceived as souvenirs, at the same time, the decorative function of these things can’t be reduced to their souvenir use. It is necessary to recognize the production of these things as a special form of industry, proceeding from the fact that the decorative richness of folk art has nothing to do with embellishment. In the USSR, measures have been developed and taken to preserve this material and spiritual activity, which has its own specific features and in the current conditions of development that need special protection. Important decisions were proposed in the USSR aimed at the development of traditional art: the preservation of handicrafts and artels, the institutionalization of traditional art within the Union of Artists of the USSR, special measures to support scientific creativity and a comprehensive study of folk art by specialized organizations. The collapse of the Soviet system of folk arts and crafts, production, loss of continuity in the development of traditional art leads to a steady drop in the artistic quality of products and the erosion of professional criteria in the approach to this unique field of creativity. in the field of folk crafts and disruptions in the continuity of both artistic and scientific schools, led to a drop in the average level of products and the erosion of the professional criteria for commercial production. The article gives an analysis of the processes taking place in the last decades in this field, and expresses the need to return to professional methods of running the industry, cultivating specialists who understand the role of preserving traditional culture, which, in turn, is impossible without fixing it in the legislative framework. Proceeding from a detailed study of Soviet experience, it is possible to give a number of recommendations on the qualitative development of folk crafts. They are the legislative protection of fisheries and the prevention of counterfeit, the holding of festivals and seminars for the exchange of experience, the art expertise of the workshops and the wider involvement of artists in craftwork, implying the critical acceptance of their stylistic searches as a necessary part of the development of folk crafts.