Abstract

The article analyzes the specifics of the audience's perception of journalistic materials about minors. The research methods chosen were theoretical and practical methods aimed at finding out the audience’s reaction to various journalistic materials about minors. For this purpose, we used such theoretical methods as surveys, generalization, analysis, and descriptive methods to comprehensively assess the specifics of public perception of this type of journalistic work. The research methodology included two stages. The first stage of the practical research consisted of identifying and analyzing six Ukrainian media for violations. To do this, we examined such electronic media as «UNIAN», «Ukrayinska Pravda», and «RBC-UKRAINE». In the second stage, we conducted a survey of a focus group aged 18 to 30 using the electronic resource Google Forms. The results of the study were an analysis of the coverage of minors in the Ukrainian media and the audience’s reaction to such materials, which made it possible to fully characterize and understand the situation. After analyzing the research data, we concluded that media workers (journalists) often did not adhere to ethical and moral norms when covering events and did not adhere to journalistic standards. We believe that in the future this will have negative consequences for both the media worker and the minor, creating conditions for negative reactions from the audience. If journalists adhere to these rules, the quality of their work will improve significantly, which in turn will cause a positive reaction from the audience and will not distort the perception of the material and reduce the range of negative emotions in society. Keywords: minor, mass media, journalists, journalistic standards, specifics of work, audience.

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