УПРАВЛІННЯ ПРОЕКТАМИ ЕКОСИСТЕМНИХ ПОСЛУГ ПІДПРИЄМНИЦЬКИХ СТРУКТУР В УМОВАХ СТАЛОГО РОЗВИТКУ

Abstract

This article considers the principles and approaches to project management aimed at the provision of ecosystem services by business structures taking into account the principles of sustainable development. The authors emphasize the importance of an integrated approach that takes into account the interrelationships between economic, environmental and social aspects of projects. The article emphasizes the importance of involving all stakeholders and partners in order to achieve the most positive results. The essence of environmental projects and the main elements of the implementation of environmental project management have been studied. Modern approaches to environmental project management are described. Aspects of effective use of resources, measurement of results and risk management are considered in detail. It also emphasizes the importance of innovation, an ethical approach and a long-term perspective in project planning and implementation. This article is a useful resource for managers, entrepreneurs and professionals who are interested in the integration of sustainable development and business projects based on ecosystem services. The negative impact on the environment is associated with outdated management approaches and requires the development of scientific recommendations in the environmental field. The following main principles of managing the implementation of environmental projects are defined: priority, purposefulness, safety, systematicity, complexity, ensuring the most effective use. On the basis of these principles, management of ecosystem services projects can be carried out using systemic, process and situational approaches. Managing environmental projects and developing environmental strategies allows companies to develop more intensively and gain an additional competitive advantage in the market for two reasons: more appropriate use of resources and environmental management. International environmental programs and projects operate in Ukraine to prevent, effectively regulate and solve environmental and economic problems.