Abstract
The article identifies practical approaches to solving the problem of choosing learning strategies for students of higher education institutions, technical profile in particular, in the context of today’s realities; emphasis is placed on the effectiveness of the use of visual communication, which provides the transmission of ideas and specific information through visual forms; a selection of modern services, platforms and tools of visual communication is presented, which will determine the strategies of teaching students both technical profile and humanitarian profile, etc. Key words: visual communication, learning strategies, services, platforms, visual communication tools
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