РЕАЛІЗАЦІЯ СОЦІАЛЬНО-ЕКОНОМІЧНИХ СТРАТЕГІЙ НА МАКРО- ТА МІКРОРІВНЯХ В УКРАЇНІ

Abstract

The relevance of the presented article lies in the fact that modern trends in economic development are based on the further growth of the role of market relations, an increase in the scale and acceleration of the pace of technological reconstruction, as well as on an increase in personnel productivity. Along with this, in the production of goods, the problems of reducing energy intensity, rational use of raw materials, reducing labor intensity and preserving the environment are becoming more important. In such conditions, in our opinion, the value of human capital and high quality labor resources increases significantly. That is why today more and more businessmen, managers, representatives of the scientific and expert community are paying attention to the use of innovative HR technologies as a leading means of achieving high business results. The article analyzes the conditions for the formation of a motivational basis for the implementation of socio-economic strategies of business entities, both at the macro level - in the industry of Ukraine, its leading components (in the processing industry, supply of electricity, gas), and at the macro level - using the example of JSC “Poltavaoblenergo”. The relationship between the dynamics of economic performance indicators, the volume of products sold in industry for 2014 - 2019 had been investigated. In particular, the size of salary funds for full-time employees. Effective tools for the use of basic, additional wages and incentive, as well as compensation payments are proposed to enhance their influence on the final results of the production process. The study used a number of modern research methods, namely: analysis and synthesis - to assess the state and components of industry development; an integrated method - to determine the indicators of the formation of wage funds in industry in general and its leading components, in particular; statistical analysis - to study the general performance of certain entities; graphical - for a visual presentation of the analysis results and suggestions; dialectical - for generalization and formulation of conclusions. The hypothesis of the study is that the existing dynamics of the volume of industrial products sold and the size of wage funds allow creating an effective motivational mechanism to increase staff productivity. At the same time, the average salary is unreasonably low. The consequences of such actions significantly hamper the development of the industry and create the basis for an increase in the outflow of labor from the national economy.