Особенности применения стартапа как метода опережающей специализации в контексте современной лингводидактики

Abstract

This study examines the specifics of a startup application as an innovative interactive analytical method of pro-ject-based research and simulation activities aimed at the development of entrepreneurial mindset in the pro-cess of advanced vocational training and early immersion in authentic foreign language communication in a business setting. In general, a startup is commonly understood as a new business offering a profitable innova-tive idea with the potential for rapid development. The paper considers the features of entrepreneurship educa-tion on the example of the Business English for Startup discipline proposed by the authors, relying on the prin-ciples of interdisciplinarity, modularity, interactivity, internationalization and practical-orientation. Important con-clusion dwells upon the fact that it is possible to immerse in real business foreign-language communicative activities through adaptation to the role of an entrepreneur in general and in the process of early professional self-actualization during team building and performance of key operational-functional and managerial tasks in particular. The interdisciplinary nature of a startup contributes to mastering the basic knowledge of marketing, economics, strategic, risk management, human resource management, developing a successful business plan along with an effective pitch in a foreign language.