Abstract

The article is devoted to the study of the role of personnel policy in modern conditions and the prerequisites for the further development of domestic enterprises. The main studies and publications of domestic scientists are considered, various interpretations of personnel policy, its methods, principles and approaches are characterized. Analyzed and compared are internal, external factors and the consequences of influencing personnel policy, the efficiency of the enterprise: in a pandemic (strict quarantine measures in recent years) and in martial law; the level of use and development of its human resources potential. The composition of external and internal factors influencing personnel policy, factors in martial law and during a pandemic has been supplemented. New additional components are proposed that need to be introduced into the future concept of personnel policy in order to effectively achieve a high level of production, development and competitive advantages of Ukrainian enterprises.

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