Generally, the problem of housing and settlements is the incompatibility of the number of available housing when compared to the needs and the number of people who live there. The main issues are population, spatial planning and regional development, planning for housing and settlement development that is still not optimal, land and infrastructure, financing, building materials industry technology and construction services, institutions, community participation, and laws and regulations. The East Kutai Regency Government is committed to meeting the housing needs of MBR. However, due to the high number of backlogs where the dominance of the need for housing comes from low-income people at income levels below, a synchronization effort is needed that harmonizesbetween central regulations and local conditions. Therefore, research questions are formulated as follows: 1) How effective is the implementation of the housing grant policy for the MBR in the concept of reinventing the policy?; 2) What are the implementation factors and policy models that are in accordance with the conditions of East Kutai Province after the policy reinventing process? The purpose of this study is to measure the effectiveness of the implementation of the housing grant policy for the MBR in the concept of reinventing public policy, to analyze the driving and inhibiting factors for the implementation of housing finance, to formulate a housing grant policy model . The main theory in this research is public policy, while the supporting theory is the theory of social change, social behavior, functional structural. The concepts used include Reinventing Public Policy, Ecosoc Rights, Regional Autonomy, Synchronization, Residential Housing, Housing Financing for MBR, and Strategies for Acquisition and Acquisition of Houses for MBR. Mixed research methods (mix methods) combine quantitative and qualitative data. The research instruments were questionnaires and interview drafts using data collection techniques through surveys of 135 respondents and in-depth interviews with four informants. Data analysis performed synthesis of quantitative data and qualitative data. The results of this study are that the implementation of public policy on providing financial assistance through the FLPP program is effectively applied to MBR, taking into account the synchronization of the financing. The concept of reinventing describes the complexity of a public policy shifting into social policy in its implementation so as to form social protection originating from local initiatives. The result lies in the strength of MBR in putting forward local initiatives to establish social protection. The position of the MBR and the government are equal in implementing policies so that the concept of development is decentralized and easy to evaluate through synchronizing various things. The driving factor is related to the synergy, cooperation and transparency of stakeholders in interpreting social welfare.While the inhibiting factors underline the integrity and loyalty of stakeholders and MBR to utilize existing resources and adapt to the policy environment. So based on this influence a policy model emerges using the lens of reinventing policies that are based on guaranteeing social welfare and leading to local initiatives. Building a new concept regarding changing the position of public policy into social policy. This change in perspective highlights elements of social welfare guarantees and local initiatives for the implementation of a more autonomous and implementable policy for the MBR