Website Platform Research Articles

Exploring social media marketing in higher education on academic social network sites: A Hungarian case study analysis

The evolution of the internet has led to the emergence of social media (SM) platforms, offering dynamic environments for user interaction and content creation. Social media, characterized by user-generated content, has become integral to electronic communication, fostering higher engagement and interaction. This study aims to explore the utilization of SM marketing, particularly in Higher Education Institutions (HEIs), focusing on Széchenyi István University’s academic social network sites (SNS) as a case study to enhance student engagement and satisfaction. The primary objective of this study is to review recent academic literature on SM marketing, especially for HEI marketing, and investigate the potential of the University’s SNS platforms as a case study in increasing student engagement. First a systematic literature review was conducted using Scopus and Science Direct databases to analyze recent research in academic SM. Then the article examined the University’s website and SNS platforms using the Facepager program to collect and analyze posts’ content. The findings from the literature review and observation indicate the growing importance of SM in higher education marketing. The university’s use of various SM strategies, such as visual storytelling, multimedia content, blogs, and user-generated content, contributes to increased student engagement of the university’s values.

Penguatan Moderasi Beragama Diruang Digital: Studi Moderasi Beragama Di Pondok Pesantren Assunniyyah Kencong Jember

This service aims to carry out a sustainable strengthening of religious moderation challenges in the digital space for students, of course, it is very appropriate to be developed through creating a website or digital platform that can be accessed by all students to obtain information and materials on religious moderation either directly from kiyai or ustad. Use social media, such as Facebook, Twitter, Instagram, or YouTube to share educational materials, sermons, and recitations online. Holding webinars or video conferences with topics relevant to religious moderation and tolerant and inclusive Islamic values. Create podcasts or audio recordings that can be accessed by all students to listen to religious recitation or lectures. Holding competitions or competitions that direct students to produce creative content that supports religious moderation, such as making educational videos or writings containing messages of religious moderation

Cross-Cultural Adaptation and Clinical Validation of TIME Criteria to Detect Potentially Inappropriate Medication Use in Older Adults: Methodological Report from the TIME International Study Group.

Various explicit screening tools, developed mostly in central Europe and the USA, assist clinicians in optimizing medication use for older adults. The Turkish Inappropriate Medication use in oldEr adults (TIME) criteria set, primarily based on the STOPP/START criteria set, is a current explicit tool originally developed for Eastern Europe and subsequently validated for broader use in Central European settings. Reviewed every three months to align with the latest scientific literature, it is one of the most up-to-date tools available. The tool is accessible via a free mobile app and website platforms, ensuring convenience for clinicians and timely integration of updates as needed. Healthcare providers often prefer to use their native language in medical practice, highlighting the need for prescribing tools to be translated and adapted into multiple languages to promote optimal medication practices. To describe the protocol for cross-cultural and language validation of the TIME criteria in various commonly used languages and to outline its protocol for clinical validation across different healthcare settings. The TIME International Study Group comprised 24 geriatric pharmacotherapy experts from 12 countries. In selecting the framework for the study, we reviewed the steps and outcomes from previous research on cross-cultural adaptations and clinical validations of explicit tools. Assessment tools were selected based on both their validity in accurately addressing the relevant issues and their feasibility for practical implementation. The drafted methodology paper was circulated among the study group members for feedback and revisions leading to a final consensus. The research methodology consists of two phases. Cross-cultural adaptation/language validation phase follows the 8-step approach recommended by World Health Organization. This phase allows regions or countries to make modifications to existing criteria or introduce new adjustments based on local prescribing practices and available medications, as long as these adjustments are supported by current scientific evidence. The second phase involves the clinical validation, where participants will be randomized into two groups. The control group will receive standard care, while the intervention group will have their treatment evaluated by clinicians who will review the TIME criteria and consider its recommendations. A variety of patient outcomes (i.e., number of hospital admissions, quality of life, number of regular medications [including over the counter medications], geriatric syndromes and mortality) in different healthcare settings will be investigated. The outputs of this methodological report are expected to promote broader adoption of the TIME criteria. Studies building on this work are anticipated to enhance the identification and management of inappropriate medication use and contribute to improved patient outcomes.

WEBSITE PUSAT MANAJEMEN RISIKO DI LEMBAGA PENJAMINAN MUTU PENGEMBANG PEMBELAJAR

In the digital age as it is today, websites have become one of the most effective means of communicating with the wider audience. This also applies to the College Management and Risk Management Development Institute of the Quality Assurance Institute and the Student Developers who need an online platform to disseminate risk management-related information and services. In an effort to build a LPMPP risk management center website, it is important to choose a platform that can provide ease in content management and have an attractive appearance. One of the recommended platforms is WordPress, which is one of the most popular and easy-to-use website platforms today. The Risk Management Center can follow best practices in creating risk management system applications, such as using the NIST SP 800-30 Revision 1 standard. This best practice helps in better managing risks and reducing potential losses. Therefore, the Risk Management Center's website based on WordPress is designed to provide effective and efficient services and information to visitors. Let me know if you need any further assistance.

Perlindungan Konsumen Dari Aspek Hukum Pidana Terhadap Peredaran Kosmetik Ilegal

According to data obtained from the Food and Drug Supervisory Agency (BPOM), the total number of illegal cosmetics and/or containing prohibited/dangerous ingredients during the period from October 2021 to August 2022 was more than 1 million pieces with an economic value of IDR 34.4 billion. BPOM also followed up on findings based on reports from several drug and food supervisory authorities in other countries. Based on the report, as many as 46 (forty-six) cosmetics were withdrawn from circulation because they contained prohibited ingredients, microbial contamination, or were counterfeit cosmetics. During the same period, BPOM also carried out cyber patrols. This cyber patrol was carried out on website, social media, and e-commerce platforms to trace and prevent the circulation of illegal cosmetics and BPOM found and blocked (takedown) 83,700 links to the sale of illegal cosmetic products and containing prohibited/dangerous ingredients with a total product amount of 6.5 million pieces and an economic value of Rp 296.9 billion. This proves that there are still many illegal cosmetic products that contain harmful ingredients and do not have a distribution permit. This research is a normative legal research supported by a statutory approach (statute approcach) which uses secondary data in the form of primary legal materials, secondary legal materials and tertiary legal materials that collect laws and regulations related to the legal issues at hand, case studies, collecting books, journals, dictionaries and other related literature. The legal materials that have been successfully collected are analyzed, namely description, interpretation, evaluation and systematic. The results of this study show that (1) Based on the form of consumer protection from the criminal aspect, there are five forms of consumer protection, namely: Protection against Unsafe Products; Fraud and Fraud Violation of Clear and Correct Information; Violations of Consumer Rights; Abuse of Power or Dominant Position, as well as unfair business practices. Criminal sanctions aim to provide a deterrent effect to business actors who harm consumers. (2) Based on the perspective of criminal law, the actions of DM business actors who have circulated illegal cosmetics without a distribution permit in decision number 572/Pid.Sus/2022/PN Smr, violate the provisions of Article 197 of Law Number 36 of 2009 concerning Health, which has affirmed that every person who deliberately produces and/or distributes pharmaceutical preparations and/or medical devices without having a distribution permit as mentioned in Article 106 paragraph (1) is criminally punished imprisonment for a maximum of (fifteen) years and a maximum fine of Rp.1,500,000,000,- (one billion five hundred million rupiah).

Consideration of Young People's Active Travel in National Urban Policy Documents in Asia: A Documentary Analysis.

Active travel to school faces challenges in urbanized and car-centric Asian regions. The UN-Habitat supports global governments in formulating National Urban Policies (NUPs) for sustainable urban development. This study examined how young people's active travel is discussed in NUP documents in selected Asian countries. Framing analysis using thematic coding was applied to NUP documents from Asian countries. NUP documents were identified via the UN-Habitat's Urban Policy Platform website. A theory-based framework, using both inductive and deductive coding, was employed to identify discussions on key themes related to young people's active travel (active travel, transport, physical activity, young people, and school). A semiquantitative heat map visualized theme patterns coverage (presence; degree of policy-relevant detail discussed). NUP documents from 15 (of 47) Asian countries were retrieved. Transport promotion was acknowledged in 11/15 countries. Discussions on young people's active travel were limited (7/15 featured detailed discussion). Main themes (active travel, physical activity, young people, and school) were treated as secondary considerations, with active travel framed as a utilitarian solution rather than a well-being promoter. Additional contextual considerations (sustainability, natural disaster risk, pollution, and urban congestion) were identified through inductive analysis. NUPs inadequately incorporate active travel, especially in relation to young people. NUPs focus on transport and sustainability while neglecting physical activity, schools, and youth. A more intersectoral approach, tailored to each country's priorities, is necessary for enhanced policy development. Leveraging active travel as a double-duty intervention allows policymakers to tackle health and sustainability challenges along with concerns about traffic congestion and pollution.

Improving Student Entrepreneurship Skills through Training and Mentoring

Every organisation from student organisations, schools and other organisations need training programmes. However, the problem is that there is no training centre that offers the various programmes needed for the development of these student organisations. For this reason, it is necessary to develop a training centre to accommodate the demand for training from student organisations, both university organisations, schools and other student organisations. Furthermore, there is also the problem of the absence of an Entrepreneur Centre that serves to accommodate the results of student entrepreneurship programmes to be sold directly or online. Therefore, it is very necessary and urgent to develop a training centre and entrepreneur centre. So the purpose of this activity is to develop a training centre and entrepreneur center (PEC) Padang through a website platform With this, there is a forum that can accommodate the results of entrepreneurship of Padang State University students and also offer several training programs.The stages that will be carried out are (1) the establishment of a training centre that offers several training programs (leadership, organizational management, proposal making, tutoring etc.) online and offline, (2) mentoring and training student entrepreneurship, (3) creating a website for the Padang training and entrepreneur center (PEC) as a promotional medium. The results of this activity can foster students' entrepreneurial spirit, increase employment opportunities and facilitate student entrepreneurship services and products..

Random Forest Algorithm for Toddler Nutritional Status Classification Website

Accurate data processing is essential for classifying toddler nutritional status on a website platform. The Random Forest algorithm is particularly effective in this context due to its ability to manage large datasets and mitigate overfitting. This study leverages Flask as the web framework to ensure responsiveness and adaptability, optimizing the data processing experience for users. Using secondary data comprising 120,999 records, the research aims to answer: "What factors affect the accuracy of the Random Forest model in classifying toddler nutritional status?" Model evaluation yielded excellent performance metrics, with accuracy, precision, recall, and F1-score values of 99.91%, 100%, 100%, and 100%, respectively. These results highlight the informative attributes in the dataset, such as age, gender, and height, that enhance classification accuracy. The Flask-based website enables users, such as healthcare professionals and policymakers, to input essential data points and receive instant classification results, thereby supporting prompt and informed responses to nutritional health issues. This study confirms that the Random Forest algorithm, combined with an intuitive web interface, effectively classifies toddler nutritional status with high accuracy.

Targeting online sales through last‐mile delivery platform integration

AbstractWe analyze channel integration between a last‐mile delivery platform and a general merchandise retailer in two distinct stages: (1) platform delivery access (PDA), where the retailer continues to offer standard delivery through its own website but directs customers to the platform's website for new same‐day delivery; and (2) integrated delivery access (IDA), where customers can continue to use same‐day delivery service at the delivery platform website but can purchase products in a single order with both same‐day and standard delivery options at the retailer's website. We perform a quasi‐experiment using consumer spending data from retailer, target, and delivery platform, Shipt. We find that PDA provides positive impacts to the delivery platform through increased sales. IDA, on the other hand, increases the retailer's online channel sales but does not impact the delivery platform's sales. Moreover, we find that the positive effects of PDA on the delivery platform's sales are stronger in markets where online grocery penetration is lower, indicating that the effects were likely driven by increased purchases for groceries. Finally, the positive effect of IDA on the retailer's online channel sales is stronger in markets where the retailer has a greater loyal customer base and online grocery penetration is lower.

Animal Protection in Brazil: Legislative and the Society Evolvement in the Last Century

The aim of this review was to analyze Brazilian animal protection policy throughout history and discuss the importance of some recent events and societal developments in its modernisation. A search for the complete legislation and scientific works was performed on the government’s website and search platforms (Google scholar, Science direct and CAPES). It was observed that the first Brazilian law on animal protection was published in 1924. After this, several amendments were incorporated. The current Brazilian Constitution, published in 1988, was a landmark in the modernisation of animal protection in the country as it allowed the recognition of sentience and thus characterised cruelty and mistreatment of animals as crimes. At the same time, society has evolved, increasing the proximity with animals until the recent development of the concept of the multi-species family positioning animals as family members. Recent reports have shown that animal abuse and cruelty can still occur and the application of the animal protection policy is allowing pursuits and condemnation of offenders. Brazil is a young country but its policy on animal protection and its society greatly evolved in the last century. This progress is still ongoing as the society is taking an active role to push improvements on public policies and surveillance towards animal mistreatments. However, it would be advisable to include the real needs of animals in the reflections in order to avoid making decisions that are erroneously harmful to animals. This work was a collaboration between the post-graduation program of the Veterinary school of the Federal Rural University of Pernambuco – Brazil and The National school of veterinary of Alfort - France, from January to August 2024.

INteractive survivorship program to improve health care REsources [INSPIRE]: A study protocol testing a digital intervention with stepped care telehealth to improve outcomes for adolescent and young adult survivors

BackgroundAdolescents and young adults with cancer (AYAs, ages 15–39 at the time of diagnosis) experience significant adverse health and psychosocial outcomes. AYAs live with emotional distress and health care demands that exceed those of their healthy peers but can have difficulty accessing care. Digitally delivered interventions are an attractive option for AYA survivors, a population that routinely utilizes online resources when seeking health information and support. AimBy improving access to survivorship resources and support and strengthening health literacy and self-management skills, the INteractive Survivorship Program to Improve Health care REsources [INSPIRE] is designed to improve adherence to AYA health care guidelines and reduce cancer-related distress. We describe the protocol for a two-arm randomized controlled trial (RCT) testing the AYA-adapted INSPIRE program. Methods/DesignThe intervention includes an interactive mobile app, study website, and social media platforms, adding telehealth for those with continued distress, lower survivorship health care literacy, or poor engagement with the digital program at 6 weeks. Participants are randomized to INSPIRE or an active control. In the active control arm, survivors receive access to a study website with links to existing AYA survivor resources followed by delayed access to the INSPIRE program. Participants are not blinded; study staff not providing telehealth are blinded. The primary outcomes are cancer-related distress and health care adherence specific to second cancer and cardiometabolic screenings. DiscussionIf effective, the program is positioned for accelerated implementation to improve care for AYA survivors by using a scalable informatics-based administration and largely digital intervention program.

Evaluating the Effectiveness of an Online Course on Pediatric Malnutrition for Syrian Health Professionals: Qualitative Delphi Study.

There is a shortage of competent health professionals in managing malnutrition. Online education may be a practical and flexible approach to address this gap. This study aimed to identify essential competencies and assess the effectiveness of an online course on pediatric malnutrition in improving the knowledge of pediatricians and health professionals. A focus group (n=5) and Delphi technique (n=21 health professionals) were used to identify 68 essential competencies. An online course consisting of 4 educational modules in Microsoft PowerPoint (Microsoft Corp) slide form with visual aids (photos and videos) was designed and published on the Syrian Virtual University platform website using an asynchronous e-learning system. The course covered definition, classification, epidemiology, anthropometrics, treatment, and consequences. Participants (n=10) completed a pretest of 40 multiple-choice questions, accessed the course, completed a posttest after a specified period, and filled out a questionnaire to measure their attitude and assess their satisfaction. A total of 68 essential competencies were identified, categorized into 3 domains: knowledge (24 competencies), skills (29 competencies), and attitudes (15 competencies). These competencies were further classified based on their focus area: etiology (10 competencies), assessment and diagnosis (21 competencies), and management (37 competencies). Further, 10 volunteers, consisting of 5 pediatricians and 5 health professionals, participated in this study over a 2-week period. A statistically significant increase in knowledge was observed among participants following completion of the online course (pretest mean 24.2, SD 6.1, and posttest mean 35.2, SD 3.3; P<.001). Pediatricians demonstrated higher pre- and posttest scores compared to other health care professionals (all P values were <.05). Prior malnutrition training within the past year positively impacted pretest scores (P=.03). Participants highly rated the course (mean satisfaction score >3.0 on a 5-point Likert scale), with 60% (6/10) favoring a blended learning approach. In total, 68 essential competencies are required for pediatricians to manage children who are malnourished. The online course effectively improved knowledge acquisition among health care professionals, with high participant satisfaction and approval of the e-learning environment.

The Use of E-Marketing Channels and Customer Satisfaction in Uyo Metropolis, Akwa Ibom State, Nigeria

This research was conducted to investigate the influence that the use of e-marketing channels have on customer satisfaction in Uyo Metropolise of Akwa Ibom State. Electronic marketing proxies like social media platforms and website platforms were considered and measured against customer satisfaction in Uyo metropolis. Primary data were collected with the use of the questionnaire from users of electronic marketing channels and the target population of the study were treated as infinite, hence a sample size of 347 respondents were selected using the convenience sampling technique. Data collected were further analyzed using the Pearson’s Product Moment Correlation statistics at a 0.05 level of significance. Findings showed that the two independent variables (social media platforms and website platforms) significantly influence customers’ satisfaction. It was concluded that customers’ access to information on social media platforms and website platforms played a significant role in building customer satisfaction. On the basis of the findings, it was recommended among others, that e-marketing channels like social media platforms should be well utilized by online merchants for engaging and communicating products information, benefits and availability to online shoppers in Uyo metropolis, Akwa Ibom State.

Registrars as institutions for ensuring the development of the real sector of macroeconomics

Subject. This article discusses the importance of diversified institutions of the financial system, linking the functionalities of the financial and real sectors of macroeconomics. Objectives. The article aims to substantiate the need for such institutions to recognize professional participants of the securities market engaged in maintaining registers of securities holders (registrars), and formulate proposals that contribute to the qualitative disclosure of the potential of registrars in this capacity. Methods. For the study, we used the methods of systems and logical analyses, and the tabulation procedure. Results. The article presents the author-developed proposals aimed at the implementation and development of the potential of registrars as diversified institutions of the financial system, capable of ensuring the development of equity investment as a factor of qualitative and quantitative growth of the real sector of the macro-economy. Conclusions and Relevance. The arguments set forth in the article regarding the need to create an institution of insurance for direct investments of citizens in the creation of new and the development of existing joint-stock companies, the need to provide individuals with the right to register on the websites of investment platforms as persons attracting investments, and other formulated proposals will form the basis for creating norms that contribute to the development of the functionality of registrars, including registrars that are operators of investment platforms, and the realization of their potential as an effective diversified institution of the financial market. The presented proposals may be in demand in the future work of the Bank of Russia, as well as in the work of all interested specialists and scientists aimed at improving the efficiency of the financial sector.

DESIGN OF WEB-BASED ACADEMIC SERVICE SATISFACTION INFORMATION SYSTEM OF WEST SUMATERA SHIPPING POLYTECHNIC

The design of a web-based information system for academic service satisfaction at the West Sumatra Shipping Polytechnic aims to overcome the problems of the survey system which is still manual. This can slow down the process of information at the West Sumatra Shipping Polytechnic. The system design in this Final Project (TA) was built using a website platform and run online. The research method uses the System Development Life Cycle (SDLC) with the Waterfall model approach which consists of 5 stages, namely, a) Analysis b) Design c) Implementation d) Maintenance e) Planing. The programming language used is PHP, and the database application uses the MySql data processor as the database. The system design tool uses the unified Modeling Language (UML) method using 5 (five) diagrams according to design needs, namely Usecase Diagrams, Activity Diagrams, Sequence Diagrams, Class Diagram and database design. This final project produces an effective and efficient Web-based design of an information system for academic service satisfaction at the West Sumatra Shipping Polytechnic that produces accurate and timely survey resultss

WEB-BASED ONLINE FINAL ASSIGNMENT GUIDANCE INFORMATION SYSTEM IN DIII INFORMATICS MANAGEMENT PROGRAM, EKASAKTI UNIVERSITY, PADANG

The design of this system aims to design an effective and efficient WEB-based Online Final Assignment guidance information system for the Department of Informatics Management and can produce WEB-based Online Final Assignment guidance that can be applied in DIII Information Management at Ekasakti University, Padang. System design in this Final Project (TA) was built using a website platform that runs online. The system development method uses the System Development Life Cycle (SDLC) Waterfall which consists of 5 stages, namely, Analysis, Design, Implementation, Testing Maintenance,. The programming language used is PHP with MariaDb database. System design tools use the Unified Modeling Language (UML) method, namely UseCase Diagrams, Activity Diagrams, Sequence Diagrams, and Class Diagrams. This final project resulted in the design of an Online Final Assignment guidance information system based on the Informatics Management Department's WEB which can assist in improving guidance services that provide convenience quickly and accurately. The design of Web-based applications in the Informatics Management DIII program is expected to help and facilitate students and supervisors in the guidance process in the Informatics Management DIII major more quickly

Reaching Youth Smokers Through a Multipronged Approach: Comparison of Three Recruitment Methods of a Youth Quitline in Hong Kong

PurposeUsing multipronged recruitment strategies is crucial for reaching diverse smokers, yet research specifically focusing on youths is lacking. This prospective study compared the characteristics and abstinence outcomes of youth smokers enrolled in a youth-centered cessation service by three different methods. MethodsFrom December 2016 to February 2022, the Youth Quitline enrolled 1,197 smokers aged 10–25 (mean = 19.4) years through traditional method (incoming calls or referrals, n = 276), proactive outreach (n = 735), and online method (website or social media platforms, n = 186). Logistic regression was used to calculate the odds ratio (OR) of biochemically validated tobacco abstinence at 6 months by recruitment methods. ResultsProportionally more participants recruited via online method than traditional method and outreach had moderate to heavy nicotine dependence (53.2% vs. 40.9% vs. 27.6%, p < .001), poor self-rated health (27.6% vs. 21.9% vs. 12.3%, p < .001), and risk of depression (51.4% vs. 42.5% vs. 37.4%, p = .003). More participants recruited by outreach (71.6%) had no intention to quit in 30 days than traditional (58.3%) and online (59.7%) methods (p < .001). Compared with traditional method, the 6-month validated abstinence rate was similar in smokers recruited by online method (crude OR 0.77, 95% confidence interval 0.44–1.34) but significantly lower in those recruited by outreach (crude OR 0.44, 95% confidence interval 0.28–0.67). Results were similar after adjusting for sociodemographic and baseline predictors of abstinence. DiscussionOnline recruitment can attract youth smokers with greater nicotine dependence and poorer health, whereas outreach can engage those with less motivation to quit. The lower quit rate in outreach-recruited participants indicated the need for more effective interventions.

WEB-BASED TOURISM INFORMATION SYSTEM IN BUNGUS TELUK KABUNG SUB-DISTRICT OFFICE

This system design aims to develop a web-based tourism information system for Bungus Teluk Kabung sub-district office and create applications that can be implemented in this sub-district office. This system research method is built on a website platform and runs online. The research method uses the system development life cycle (SDLC) with the waterfall model approach, which consists of 5 phases, namely: a) Analysis b) Design c) Implementation d) Maintenance e) Planning. The programming language used is (PHP), and the database application uses a data processor (MySql) as the database (RDBMS). The system design tools use Unified Modeling Language (UML) method with 4 (four) diagrams according to the design requirements, namely use case diagrams, activity diagrams, class diagrams and sequence diagrams. The tourism information application in the sub-district office of Bungus Teluk Kabung facilitates visitors to find information and tourist places in the study area. This system was tested and validated using the software testing method, using black box testing. This system can overcome the problems that exist in the area of Bungus Teluk Kabung sub-district.

Implementation of Solar Panels as an Alternative to Electric Power Used in WiFi-based Freezer Box Temperature Monitoring System (Case Study of NN Frozen Food Wajak)

A freezer box temperature monitoring system using solar panels as alternative power is an important technology to ensure the quality of stored products. This research develops a WiFi-based temperature monitoring system that uses a DS18B20 temperature sensor, a PZEM-004T digital sensor, and an ESP8266 module to read and send real-time data to a website platform. Data is collected through a temperature sensor connected to the ESP8266 microcontroller, then displayed on the LCD screen and uploaded to the server for further monitoring via WiFi connection. The results show that this system successfully maintains the freezer box temperature at optimal conditions with an average temperature value of -24.82°C and a temperature range ranging from -28.81°C to -19.63°C. The voltage values are in the range of 197.10 V - 218.70 V, current between 0.02 A - 1.03 A, and power between 158 W - 186.80 W.

Implementation of Website-Based UI UX Using the Design Thinking Method: Case Study at PT Jesinra Makmur Group

In the era of globalization, the imported goods shipping industry is growing rapidly. PT Jesinra Makmur Group, as a provider of imported goods delivery services, needs to ensure that the user experience (UI/UX) on its website platform is optimal. This research aims to redesign the UI/UX of the PT Jesinra Makmur Group website using a Design Thinking approach. The Design Thinking method consists of several stages, namely empathize, define, ideate, prototype, and testing. In this research, researchers will understand user needs, identify problems, generate creative ideas, create prototypes, and test proposed solutions. This research uses the System Usability Scale (SUS) to measure the success of UI/UX design, and a score of 87.75% was obtained, which indicates a high level of excellence. This shows that users feel comfortable and that it is easy to use the website. The results of this research are expected to provide a better solution for PT Jesinra Makmur Group to provide an optimal user experience through their website. By implementing the Design Thinking method, it is hoped that PT Jesinra Makmur Group can improve the UI/UX of their website and provide better service to customers.