Digital finance is a contemporary financial paradigm that leverages information technology and Internet platforms for the execution of financial transactions and operations. Putuoshan, being one of the renowned Buddhist mountains in China, attracts a significant number of devotees and tourists. The advent of digital finance is expected to offer Putuoshan improved payment systems, wealth management options, and financial services, thereby positively influencing its economic growth and augmenting its tourism sector. The literature review approach is primarily employed to synthesize and assess the extant research findings through the collection, organization, and analysis of relevant literature. This process furnishes both theoretical and empirical substantiation for the research inquiries at hand. Digital finance plays a crucial role in mitigating the service-related challenges faced by the tourism industry. The findings indicate that the utilization of big data and mobile payment in the realm of digital finance has a substantial impact on the promotion of the tourism industry in Putuo Mountain. Based on this premise, digital finance plays a significant role in enhancing the tourism experience of travelers visiting Putuo Mountain. The advent of digital banking technology has significantly enhanced the visitor experience and revitalized classic tourist destinations such as Putuo Mountain.