ABSTRACT The rapid growth of cloud computing has led to the widespread adoption of heterogeneous virtualized environments, offering scalable and flexible resources to meet diverse user demands. However, the increasing complexity and variability in workload characteristics pose significant challenges in optimizing energy consumption. Many scheduling algorithms have been suggested to address this. Therefore, a self-attention-based progressive generative adversarial network optimized with Dwarf Mongoose algorithm adopted Energy and Deadline Aware Scheduling in heterogeneous virtualized cloud computing (SAPGAN-DMA-DAS-HVCC) is proposed in this paper. Here, a self-attention based progressive generative adversarial network (SAPGAN) is proposed to schedule activities in a cloud environment with an objective function of makespan and energy consumption. Then Dwarf Mongoose algorithm is proposed to optimize the weight parameters of SAPGAN. Outcome of proposed approach SAPGAN-DMA-DAS-HVCC contains 32.77%, 34.83% and 35.76% higher right skewed makespan, 31.52%, 33.28% and 29.14% lower cost when analysed to the existing models, like task scheduling in heterogeneous cloud environment utilizing mean grey wolf optimization approach, energy and performance-efficient task scheduling in heterogeneous virtualized Energy and Performance Efficient Task Scheduling Algorithm, energy and make span aware scheduling of deadline sensitive tasks on the cloud environment, respectively.