Community Values Research Articles

Digital Leadership Impacts on a Village-owned Enterprise Performance: A Moderation Effect of Artificial Intelligence

This study investigates the impact of digital leadership on the performance of village-owned enterprises, or VOEs emphasizing the moderating effect of artificial intelligence, or AI. As digital transformation reshapes the business landscape, effective digital leadership emerges as a crucial factor for enhancing organizational performance, particularly in rural settings. This study employs quantitative surveys and interviews from VOEs across various villages with 192 research sample size. The findings reveal that digital leadership significantly correlates with improved performance metrics, such as profitability, operational efficiency, and community values. Moreover, the integration of AI technologies further amplifies these effects, providing tools for better decision-making, resource allocation, and customer interaction. The moderation analysis indicates that the presence of AI not only enhances the effectiveness of digital leadership but also facilitates innovative practices within VOEs. This research also contributes to the understanding of how digital leadership, coupled with AI, can drive sustainable growth in village enterprises, offering practical implications for policymakers and community leaders aiming to leverage technology for rural development. Future studies are suggested to explore the long-term effects of these dynamics in diverse contexts.

Examining the Impact of Digital Economy on Consumer Preferences in the Metaverse Era: An Empirical Study on the Role of NFTs and Tokenization in Changing Purchase Intentions

This study aims to investigate the impact of the digital economy on consumer preferences in the Metaverse era, focusing on the role of Non-Fungible Tokens (NFTs) and tokenization in changing purchase intentions. Using a mixed-methods approach, this study combines quantitative and qualitative analysis to gain a comprehensive understanding of the key determinants of consumer purchase intentions in a rapidly evolving digital context. The results of the quantitative analysis show that perceived value, trust in blockchain technology, and user experience significantly influence consumer purchase intentions towards NFTs. Qualitative analysis through in-depth interviews reveals that scarcity, digital ownership, and community involvement are the main factors driving NFT adoption, while lack of technological understanding and regulatory uncertainty are the main barriers. This study also introduces novelty through the use of machine learning-based sentiment analysis and social network analysis to explore the role of social interactions in the formation of purchase intentions. These findings make important contributions to the literature on the digital economy by offering new insights into consumer dynamics in the Metaverse and highlighting the need for marketing strategies that focus on creating community value and immersive user experiences. Practical implications of this study include the need for consumer education and clear regulations to increase NFT adoption, as well as marketing strategies that leverage the emotional value and scarcity of digital assets. This research contributes to a better understanding of consumer behavior in the digital age and offers recommendations for further research in this area.

The Prosecutor’s Evolution

Abstract It is axiomatic that American prosecutors possess significant discretion. What varies among prosecutors is how they use their discretion. How they use their discretion derives from how prosecutors perceive their role. Different prosecutors perceive their role differently. Some see themselves as representing the victim and others see themselves as ensuring just outcomes. These differences emerge from the American prosecutor’s distinct evolution. Over 200 years, the American prosecutor has transformed through various stages. The private prosecutor, an attorney the victim hired, originated from the British system. With the expansion of democratic institutions, the prosecutor became political, representing a particular political party’s interests. Abuses led to prosecutors becoming more professional, representing the state. This disconnected prosecutors from their community. Proactive prosecutors emerged to reconnect prosecutors to their community. Then, in 2016, a new wave of prosecutors emerged. These prosecutors saw themselves protecting defendants from a punitive criminal justice process. This article explores these different perspectives, looking for commonalities that can define the American prosecutor’s identity. Three emerge. First, prosecutors are public servants. Though they may serve different publics and do so in different ways, all seek to serve public interests. Second, they represent the community. Prosecutorial policies and case selection derive from community values and priorities. Finally, prosecutors are opportunistic. When given the opportunity to expand their discretion

Examining Barriers to the Utilization of Malaria Control and Prevention Services in the South West Region, Cameroon

Purpose: The purpose of this study is to examine the barriers to the utilisation of malaria control and prevention services in the southwest region of Cameroon precisely in the Fako division. Cultural beliefs and practices significantly influence health-seeking behaviours in communities, even when faced with life-threatening diseases like malaria. Methodology: Qualitative data were collected through structured interviews to understand the preferred treatment methods for malaria, the rationale behind the disease's continuous prevalence within the community, and the low usage of prevention methods prescribed in the hospitals. The data were analysed using a thematic technique, and presented following the themes that were elicited during the in-depth interviews and focus group discussions. Findings: This study found that herbal medical practices are deeply rooted in the community's culture and need to be more quickly supplanted by modern medical practices. The study found that the resistance to malaria prevention methods was fueled by a lack of awareness about the importance of malaria prevention and control, contributing to the high malaria prevalence rate in the community. Also, the study found that the current healthcare system needs to be culturally sensitive, potentially leading to a lack of trust and confidence among community members. Additionally, financial constraints significantly impact the utilisation of preventive and treatment measures like mosquito nets, health centres, and community health workers. Unique Contribution to Theory, Practice and Policy: These findings aligned with the Health Belief Theory (HBT), which explains that individuals' beliefs and attitudes towards malaria prevention in these communities constitute a significant barrier to malaria eradication. Community members perceive malaria as a severe disease and believe they are at risk of contracting it, leading to action due to susceptibility. However, traditional remedies are preferred due to perceived barriers to mosquito nets, such as cost, lack of access, and perceived ineffectiveness of the mosquitoes’ nets. The study concluded that a culturally sensitive approach to malaria treatment and prevention, built on the community's beliefs and practices, can improve health outcomes. Therefore, organisations in charge of malaria prevention must adapt their approach to align better with the community's cultural values. The study further recommended that education and awareness campaigns about malaria prevention and control should be tailored to the community's cultural realities.

The Ubuntu Way: Ensuring Ethical AI Integration in Health Research

The integration of artificial intelligence (AI) in health research has grown rapidly, particularly in African nations, which have also been developing data protection laws and AI strategies. However, the ethical frameworks governing AI use in health research are often based on Western philosophies, focusing on individualism, and may not fully address the unique challenges and cultural contexts of African communities. This paper advocates for the incorporation of African philosophies, specifically Ubuntu, into AI health research ethics frameworks to better align with African values and contexts. This study explores the concept of Ubuntu, a philosophy that emphasises communalism, interconnectedness, and collective well-being, and its application to AI health research ethics. By analysing existing global AI ethics frameworks and contrasting them with the Ubuntu philosophy, a new ethics framework is proposed that integrates these perspectives. The framework is designed to address ethical challenges at individual, community, national, and environmental levels, with a particular focus on the African context. The proposed framework highlights four key principles derived from Ubuntu: communalism and openness, harmony and support, research prioritisation and community empowerment, and community-oriented decision-making. These principles are aligned with global ethical standards such as justice, beneficence, transparency, and accountability but are adapted to reflect the communal and relational values inherent in Ubuntu. The framework aims to ensure that AI-driven health research benefits communities equitably, respects local contexts and promotes long-term sustainability. Integrating Ubuntu into AI health research ethics can address the limitations of current frameworks that emphasise individualism. This approach not only aligns with African values but also offers a model that could be applied more broadly to enhance the ethical governance of AI in health research worldwide. By prioritising communal well-being, inclusivity, and environmental stewardship, the proposed framework has the potential to foster more responsible and contextually relevant AI health research practices in Africa.

Norwegian science teacher educators’ views of the master’s thesis and the supervision process

ABSTRACT The aim of this article is to investigate Norwegian science teacher educators’ views of the master’s thesis and the supervision process in connection with the recent change to five-year master’s programmes. Interviews with fourteen science teacher educators from the seven teacher education institutions offering a master’s specialisation in science education were analysed inductively through thematic analysis. The teacher educators’ perceptions were represented by four themes: development of personal traits, academic competence, value for classroom practice and value for the teaching community. Furthermore, they emphasised being project leaders and having competence in science education and relational competence when supervising master’s theses. The science educators are positive about the general features of the master’s thesis, such as developing personal traits and more research-competent colleagues of teachers. However, the study revealed that many supervisors expressed a lack of competence and supervision experience, and we suggest involving teacher educators in research projects in education.

Nahu Sanamang in the Tradition of Tulehu Indigenous People: A Study of Reciprocity in Maluku

This research explores the Nahu Sanamang tradition in Negeri Tulehu, Maluku, as a form of reciprocity in indigenous communities. Nahu Sanamang is a practice of gotong-royong that involves financial and social contributions to various celebrations, such as weddings, aqiqah, and other religious events. Through an ethnographic approach, this research reveals how this tradition functions in maintaining solidarity, identity, and social structure amidst changing times. Data were collected through interviews, participatory observation, and documentation. The results show that Nahu Sanamang plays a key role in maintaining communal and spiritual values in Negeri Tulehu, as well as helping Indigenous people face the challenges of modernization. The tradition reflects a form of balanced reciprocity that strengthens social cohesion and demonstrates cultural adaptation in the face of globalization dynamics.

Local Cultural Approach in Navigating Family Conflict: Understanding Cultural Strategies for Human Well-Being

Objective: This study explores the complexities of family conflict within a local cultural framework, focusing on its impacts on physical and mental well-being through mapping its intensity, root causes, and long-term consequences. The study aims to understand how unresolved interpersonal tensions can negatively impact emotional and social health, ultimately affecting harmony and balance within local communities. The approach uses a theoretical framework that underscores the importance of culture-based communication, negotiation skills that respect local norms, and appreciation for diverse perspectives as steps to reduce conflict and promote mental health. This research contextualizes conflict within various local cultural settings, specifically within families influenced by communal and intergenerational values. Through in-depth analysis of the family as the unit of study, variables such as communication and social relationships are examined with an emphasis on unique socio-cultural dynamics. The findings highlight the negative impact of unresolved family conflict on emotional well-being and the stability of social relationships within the family unit. Conflict can disrupt interpersonal dynamics, creating long-term disharmony that undermines family cohesion. These adverse effects underscore the need for systematic, ongoing interventions to support mental health and collective well-being. This study emphasizes the importance of addressing family conflict as a critical component in achieving the Sustainable Development Goal (SDG) of Good Health and Well-being. Interventions that adopt a local cultural approach—such as effective communication strategies and conflict resolution skills rooted in communal norms—are essential for fostering healthier and more harmonious family environments. By identifying three primary approaches—cultural rehabilitation processes, the development of communication that values local culture, and conflict management skills—the study provides practical insights aligned with global efforts to improve mental health and social well-being in accordance with the SDG framework.

Structural and Semantic Peculiarities of the English Phraseological Units with the Component «an Item of Kitchenware»

The article studies the semantics of the English phraseological units that contain components from the thematic group «kitchenware» and also singles out the most common components – the names of the items of cutlery in the phraseological units. The relevance of studying this group of phraseological units, which has not yet been the subject of a separate study, is conditioned by the fact that preparing and eating food are the important parts of the cultural code of any people, encrypted, among other things, with the help of phraseological units of the language. Kitchenware being are tools, means and tools for preparing, consuming and aestheticizing the process of food consumption, contribute to the formation of cultural values of a linguistic community which are expressed, among other things, in the aesthetic and ethical norms of human behavior. Unlike linguistic units of other levels, phraseological units being units of secondary nomination, do not only contain accumulated information about the situations and events that occurred throughout the cultural and historical development of a particular linguistic community, but are also the building material of the secondary picture of the world. The semantics of phraseological units is a vivid expression of the national uniqueness of the linguistic picture of the world. As a result of the study, we divided the selected phraseological units into such phraseological groups as «versatility of human activity», «appearance, character and mental characteristics of a person», «financial situation of a person», «alcohol consumption and the consequences of this use», «food intake and consequences its intake», «various life situations». As a result of a quantitative analysis of the representation of components-names of utensils in phraseological units, we came to the conclusion that the most common components in phraseological units are the lexemes pot (26% of the studied units), bottle (14.5%), knife (13%), plate (10%), spoon (9%). We associate the prevalence of these components with the special role of the kitchen utensils, designated by the corresponding lexemes, in particular, a pot is a container for both cooking and storing food, a bottle is a container for drinks, which are also are included in the gluttonic sphere of human life, and a plate (plate) and a spoon (spoon) are the most important tools for eating. It was also revealed that the leading structural-semantic types of the studied phraseological units were nominative-communicative units (60% of the studied phraseological units) and nominative phraseological units (28% of the studied units).

Tobacco consumption behavior change during the COVID-19 pandemic is associated with perceived COVID threat

RationaleTobacco use is a risk factor for COVID-19 adverse outcomes. Despite health implications, data conflict regarding COVID-19 and tobacco consumption. We present results from a survey of health behaviors during the pandemic to identify how COVID-19 influenced tobacco behaviors.MethodsA nationally administered, internet-based survey was deployed between May–September 2020. Of respondents, we analyzed participants who reported current smoking and/or vaping. Our primary outcome of interest was change in tobacco or vape use using measures from the Behavioral Risk Factor Surveillance System, as well as whether participants reported that these changes were related to COVID-19. Our principal exposures were previously psychometrically evaluated measures of anxiety, depression, and novel perceived COVID-19 threat scale with additional adjustment for age. We employed multinomial logistic regression to determine associations between these factors and tobacco consumption.ResultsWe identified 500 respondents who reported ever smoking in their lifetime, 150 of which reported currently smoking at the time of the survey. Of 220 participants who reported any use of vapes, 110 reported currently vaping. Increased perceived threat of COVID-19 was associated with both increased (aRRincrease 1.75, 95% CI [1.07–2.86], P = 0.03) and decreased (aRRdecrease 1.72 [1.04–2.85], P = 0.03) tobacco consumption relative to no change. There were no significant relationships found between perceived threat of COVID-19 and vaping behavior.ConclusionsAs perceived COVID-19 threat increased, people were more likely to increase or decrease their smoking as opposed to continue at the same amount of use, even after controlling for anxiety and depression, both of which are known to affect smoking in either direction. Further study into motivators of changing tobacco consumption behaviors, and how barriers to care from safer-at-home policies and changes in care delivery moderate change in tobacco use will aid planning tobacco reduction interventions during the ongoing and future respiratory viral pandemics.Trial registrationThis manuscript is derived from baseline survey data obtained in the “Understanding Community Considerations, Opinions, Values, Impacts, and Decisions in COVID-19” study. ClinicalTrials.gov registration NCT04373135, registered 04/30/2020.

Criminal Fines and Customary Justice in Papua: Socio-Legal Analysis in Child Sexual Intercourse Cases

This study aims to analyze the formulation and application of criminal fines for child sexual intercourse within Papuan Indigenous society. Utilizing a socio-juridical or empirical legal research method, the study examines criminal sanctions, particularly fines, in cases involving child sexual intercourse. Data collected from primary, secondary, and tertiary sources are analyzed qualitatively to draw legal conclusions. The research highlights that customary law, recognized under the 1945 Constitution of Indonesia, plays an essential role in the legal culture of Indigenous communities, including those in Papua. Customary courts, as established by Law Number 21 of 2001 concerning Special Autonomy for Papua Province, are recognized within specific customary law communities. These courts operate based on the respective community's customary law, with provisions allowing for judicial review in formal courts if a party disagrees with the customary Court's ruling. Regarding fines as a criminal sanction, determining the appropriate amount often complicates the resolution of cases. The system is rooted in communal values emphasizing collective rather than individual justice, reflecting principles of kinship, religious beliefs, and societal cohesion in decision-making.

Symbolic Meanings in the Social Interaction of <i>Santri</i> in the <i>Pesantren</i> Environment

This study examines the symbolic meaning of students' social interactions with ustadz, teachers, fellow students, and parents at the Muhammadiyah Boarding School Al-Manar South Sumatra. Using a descriptive qualitative approach based on case studies, this study used observation, interviews, and documentation as data collection techniques. Analysis techniques included coding and categorizing the collected data to identify related patterns and themes. This study's findings revealed that students' interactions with ustadz and teachers are symbolized by bowing and kissing the hand, reflecting respect, religious obedience, and social hierarchy. These traditions strengthen the cultural and spiritual bonds between students and their teachers. Among fellow students, calling each other akhi (brother) and ukhti (sister) symbolizes respect, unity, and leadership development. These interactions help strengthen social structures and foster character development. Interactions with parents expressed through hand kissing and santri sambangan (visits) reflect respect, emotional connection, and community support. This symbolic interaction serves as character education for the students, instilling social ethics and cultural continuity. However, the focus of the study on one pesantren limits its generalizability. Future research should explore symbolic interactions in other pesantren to provide a broader perspective. The originality of this study lies in its focus on the role of symbols in shaping hierarchies and social identities in pesantren. By examining the pesantren educational environment, this study offers new insights into how symbols influence the dynamics of power, order, and communal values.

Arts And Crafts Of The Singpho Tribe Of Assam: An Empirical Study

Each tribe has its unique style and traditions, contributing to the rich tapestry of global indigenous art and craft. In tribal societies, daily living, cultural identity, and arts and crafts are intricately entwined. These artistic manifestations frequently convey spiritual beliefs, narratives, and communal values in addition to having utilitarian functions. Natural dyes, textiles, wood and bamboo are among the materials that tribal obtain locally. Their relationship with nature is reflected in their connection to the environment. Generations of people pass along traditional skills, which include weaving, carving and making of bamboo basket. Every technique could have a unique cultural meaning. Numerous pieces of art have motifs and symbols that allude to social rank, tribal heritage, or spiritual beliefs. Crafts like clothes, baskets for carrying things all have useful applications. They combine practicality with artistic expression. Many tribal crafts are integral to rituals and ceremonies, such as textile used in dances or ceremonial clothing that signifies important life events. Arts and crafts foster a sense of community and belonging. This paper has been tried to explore the arts and crafts of the Singpho tribe of North-East India based on empirical study. The Singpho tribe, primarily lived in North-East India, particularly in Arunachal Pradesh and parts of Assam, has a rich tradition of arts and crafts that reflects their cultural identity and way of life. The findings revealed that arts and crafts of the Singpho tribe is a reflection of their rich cultural and heritage.

Embracing Ubuntu: Cultivating Inclusive Information Access in Decolonising African Information Curriculum

ABSTRACTDecolonising the information curriculum through the process of indigenization is a crucial process that advocates for a paradigm shift towards the integration of various political ideologies and knowledge systems in order to correct the marginalisation and exclusion that have been sustained by colonial legacies. The Ubuntu ideology offers a foundation for promoting an inclusive, people‐centered approach to curriculum development because it places an emphasis on communal values and connection. Educators can establish learning environments that support empathy, inclusivity, and cooperation while reflecting and accommodating the needs and experiences of every student by emulating the values of Ubuntu. By appreciating students' cultural origins in the information sciences, Culturally Responsive Pedagogy enhances academic engagement and equips students for a diverse global information landscape, which further supports these efforts. Collectively, these strategies seek to foster an information society that is more socially just and equitable, which is consistent with the overarching objective of guaranteeing inclusivity and fairness in education.

Identity discourse - support for overcoming identity confusion

In the context of Moldova’s reorientation towards the values of the multicultural European community, national identity requires a new approach. Over the past two centuries, the identity discourse in the Prut-Dniester region has been suppressed, with legitimization references distorted, falsified, and substituted. Consequently, the collective memory, a nation’s intangible treasure and backbone, remains damaged and mutilated in crucial segments. Even after the disintegration of the Soviet empire and the establishment of the Republic of Moldova, identity uncertainty persists among Romanians, the predominant population. The identity discourse has yet to be correctly perceived, understood and at least accepted, if not assumed. Through this study, focused on the identity discourse constantly promoted by Metropolitan Gurie, we propose samples of analysis and formats of consensus platforms, elaborated based on his perpetuated discourse for the consolidation of the identity landmarks of Romanians in Bessarabia, which could be useful in the challenging geo-political context currently faced by the country.

Place attachment and lived values in Western Australian communities

Substantial research exists on attachments people have to places and the phenomena and objects they value. However, insights on how values vary between different locations and across demographics and how place attachment differs between rural and urban areas are more limited. These understandings are needed to design meaningful adaptation strategies for people and communities at risk from climate change. This study examines attachment to place and things people value in eight communities in Western Australia, using a survey with 403 participants. Results showed that residents across the rural communities shared similar values, but that the values of urban communities were differentiated socioeconomically. Contrary to our hypothesis, place attachment was not stronger among the rural compared to the urban sites. The findings point to the importance of incorporating place-based, lived values and needs, particularly from less affluent residents, into inclusive adaptation planning.

Trade-off Anak Adat Status as a High-cost of Political Transaction in Papua Local Elections

Currently, the political transaction through trade-off anak adat (customary child) status is wider applied in Papua local election. Benefiting from the direct elections, the elites competed for political power in the regions by mobilizing ethno-religious sentiments and utilizing money-politics. The voters, in return, behave as clients as they seek to gain material benefits from their preferred candidates in exchange for political loyalty. This condition caused the high-cost politics during the local election. Based on this problem, this paper attempts to analyze the hijacking of adat (customs) through trade-off anak adat status as a form of political transaction which impacted to high-cost politics. This study cultivates the theory of political transactions to analyze the political transaction in Papua local election especially in the gubernatorial election 2018 and election of DPRD (Regional Representative Council)’s member in 2019. This form of political transaction has caused the high-cost of local election in Papua, which is not only in the form of money, but also carried the social cultural high-cost impact. Of course, vote buying will make the candidates have to spend a lot of money. The trade-off of anak adat status from other than Papuan through buying and selling mechanism rather than using achievement and acknowledgement from the adat community would harm the Papuans. Moreover, this practice has brought detrimental destruction to the socio-cultural values of Papuan adat community. This study is qualitative research that use political approach to observe the local election processes in Papua. We used the criteria of credibility and confirmability to validate the data in our qualitative research.

Relationships among para-social interaction, perceived benefits, community commitment, and customer citizenship behavior: Evidence from a social live-streaming platform

Encouraging online consumers to participate in the value enhancement process of products and stimulating users to engage in spontaneous and voluntary behaviors, the so-called Customer Citizenship Behaviors (CCBs), can significantly contribute to enhancing the competitiveness of online communities. Nowadays, there has been no systematic discussion on enhancing product value through value co-creation. Based on the Social Exchange Theory (SET), and take the current new type of online community, the social live-streaming community, as the research object, this study investigates how Para-social Interaction (PSI) between users and streamers affects users' perceived benefits, whether perceived benefits are related to users' community commitment and the relationship between community commitment and CCB from the perspective of value co-creation. Three hundred and forty-seven valid samples from China were obtained using TikTok and subsequently analyzed via Partial least squares structural equation modeling (PLS-SEM). The analysis results show that PSI positively influences users' perceived benefits, and among the perceived benefits, hedonic and self-esteem benefits can positively influence users' community commitment. When users' community commitment to live-streamers exists, it can effectively incentivize users to develop CCB. Theoretically, research findings enrich the study of online community value co-creation, para-social interaction, and citizenship behavior and provide recommendations for operating social live-streaming platforms.

Gender-Sensitive Approaches In Women's Involvement In Constitution-Making And Peacebuilding Processes In South Sudan

Constitutions play a pivotal role in shaping the political, economic, and social equality of both women and men. As the supreme law, they establish the state's framework, allocate political authority, delineate governance systems, dictate leadership selection, and safeguard fundamental rights. Constitutional reform presents a unique chance to reshape governance structures by enshrining women's rights, incorporating inclusive language, and establishing institutions that ensure and advance gender equality. In South Sudan, akin to many African nations, a pluralistic legal system merges customary practices, religious laws, common law, and statutory regulations. While customary and religious laws hold recognition, they remain unwritten, flexible, and often linked to ethnic concerns, varying across communities. Rooted in generations of tradition, these laws seek to uphold positive community values and norms. However, they frequently disadvantage women, despite the presence of traditional justice mechanisms that some argue are more accessible, cost-effective, prompt, and culturally apt. These alternative justice systems are deeply entrenched in patriarchal norms, often excluding women from comprehensive rights, including equitable participation in governance and decision-making bodies. Drawing lessons from post-conflict nations, this paper contends that the transformative potential of constitutions materializes when women capitalize on constitution reform opportunities to redefine the constitutional community's ambit, compelling the state to honor, safeguard, and fulfill women's rights

Exploring the Relationship Between Media Use and Resilience in the context of green communities

Abstract Everyone has a relationship with the spatial space they occupy, this study investigates the dynamic relationship between individuals’ media use patterns and their spatial orientation in a community, the evolving media landscape and people’s mobility patterns have a significant influence on green community and resilience. This study seeks to explore the different effectiveness of vertically and horizontally moving media such as stairs, lifts, ramps, escalators and single loaded and double loaded corridors, the main objective is to investigate the relationship between place media consumption, mobility patterns, and development on sustainable behaviour and personal resilience, a methodological approach will be used by examining the comparison between media use and resilience levels to explore the influence of vertically and horizontally moving media on green community attitudes. The findings are expected to reveal interactions between media users with varying mobility abilities, people’s mobility patterns, green community values, and resilience that impact urban planning, media design, and evolving communities. Understanding the relationship between how people move both horizontally and vertically with green communities and resilience is crucial in promoting sustainable development and environmental behaviour in the context of evolving media landscapes and human mobility.