Perceptions Of Value Research Articles

청년구직자의 직업가치 인식수준에 따른 유형 및 주요 특성

청년구직자의 직업가치 인식수준에 따른 유형 및 주요 특성

Effects of Variables Applied in the Theory of Planned Behavior and Moderating Effects of Marriage Value and Pro-natal Policy Perception on Birth Intentions among College Students

Effects of Variables Applied in the Theory of Planned Behavior and Moderating Effects of Marriage Value and Pro-natal Policy Perception on Birth Intentions among College Students

How Far Does Cognitive Depletion Impact Cinderella Shopping? Mediation Through Hedonic and Utilitarian Value Perceptions

How Far Does Cognitive Depletion Impact Cinderella Shopping? Mediation Through Hedonic and Utilitarian Value Perceptions

Effect of Shape, Size, and Color of the Food Plate on Consumer Perception of Energy Value, Portion Size, Attractiveness, and Expected Price of Dessert.

The development of new dishes in the catering services market requires an understanding of consumers' needs, expectations, and motivations for their choices. The effect of the serving method of a dessert on customers' perceptions of its visual appeal, portion size, energy value, and expected price was evaluated. The study involved the presentation of desserts on plates of various sizes, shapes, and colors. The study was carried out among 1005 respondents using the CAWI method. Our findings revealed that along with an increasing plate size from a diameter of ϕ24-27 cm to ϕ31 cm, the ratings of the dish's perceived appearance (p ≤ 0.001), portion size (p ≤ 0.001), and energy value (p ≤ 0.01) decreased. Plate shape influenced the perceived appearance of the dessert. When placed on a square platter, round desserts were considerably (p ≤ 0.05) less appealing. The color of the plate had a significant influence (p ≤ 0.001) on the dish's perceived appearance and estimated monetary value, and it evoked more sensory-hedonic impressions. Red-plate and white-plate desserts were liked less than black-plate desserts, but color-plated desserts were perceived as more expensive than those served on white dishes. Consumers perceived bright desserts on white plates as traditional, natural, and boring; those on black plates as modern, appetizing, and aesthetic; and those served on red plates as artificial, unsightly, and unappetizing. Higher consumer food neophobia led to a lower rating related to appearance and price perceptions, but elevated perceptions of portion size and energy value appraisal. Our results may be used in the marketing of gastronomic dishes.

ЛИНГВОКУЛЬТУРНЫЕ ЦЕННОСТИ В ЭПИЧЕСКОМ ДИСКУРСЕ (на материале якутского и алтайского эпических текстов)

This article is devoted to the identification of universal and national values in the epic texts Mighty Er Sogotokh and Maadai-Kara. The relevance of the study of the problem is due to the growing interest in the comparative study of linguistic and cultural features in multi-system languages based on the material of epic texts. The following methods are used in the work: the continuous sampling method, linguistic and cultural and interpretative analyses, and the comparative method. The material for the analysis was extracted by a continuous sampling method from the original texts of epic tales, provided with a line-by-line translation into Russian. The purpose of the work is to identify and describe universal and national-specific attitudes in the value perception of the surrounding world, reflected in the linguistic units of epic tales. The study revealed that both texts enshrine such basic values as family, attention to people, safety, respect for parents, Homeland, justice, health, etc., which show their relative stability in the temporal and spatial dimensions. The vital, cultural, moral, spiritual, terminal, and other values available in each community exist collectively in one context. It is also revealed that the life-affirming imperative is translated from the position of the characters, for example, the father and mother of the main characters or on behalf of the mistress of Altai, who have significant experience in pragmatic communication with the outside world and the nature of the worldview of the inhabitants of the space of their existence. Thus, a general picture of values is formed for transmission to the inexperienced, the young, or those who are looking for value supports to know themselves and others, are in search of answers to the multifaceted questions of human existence, etc. The prospect of further work is seen in a more detailed and in-depth development of the dominant values that determine the norms of behavior in various discursive practices of related languages.

Perception of Brand Image Regarding to Brand Shopping Bags of Designers Brand Products

This study aimed to study the perception of brand image by consumers through shopping bags of world-class fashion brands such as Chanel, Gucci, Christian Dior, Celine, Furla. The data was collected using questionnaires from respondents who Aged between 25-45 years in Bangkok A total of 400 respondents were divided equally into males and females. The sample was selected using convenience random sampling from respondents who came to purchase products in department stores in Bangkok. The results of the study found that Respondents had a high level of awareness of brand value in terms of utility. As for the emotional and expressive aspects of brand value, It was found that respondents had a moderate level of perception of brand value. As for the results of the study of perceptions of the brand identity image displayed on shopping bags, it was found that the brand identity image has three components: functional benefits, symbolic benefits. and the benefits of the experience of using the product Its distinctiveness is at a moderate level.

Point-of-care ultrasonography in Ukraine: a survey of anesthesiologists-intensivists participating in ultrasonography courses.

Despite the potential value of point-of-care ultrasonography (POCUS) in resource-limited environments, it is not widely used in low- and middle-income countries compared with high-income countries. We sought to evaluate the current POCUS practice of Ukrainian anesthesiologists who attended POCUS courses to guide future POCUS training in Ukraine. We conducted a 25-question web-based survey. It was distributed to 255 participants of POCUS courses held in Ukraine in 2023. The survey sections described current POCUS practice, perception of POCUS value, POCUS skills self-assessment, and perceived barriers to implementing POCUS in clinical practice. Two hundred and forty-four out of 255 course participants completed the survey, representing 214 unique respondents. Those who self-rated their skills identified themselves as either novices or beginners in areas of POCUS knowledge (118/157, 75%), image acquisition (110/158, 70%), image interpretation (117/158, 74%), and integration into clinical decision-making (105/155, 68%). Among all survey responders, 55% (118/214) reported using POCUS for vascular access procedures, 45% (97/214) for trauma assessment, and 44% (93/214) for regional anesthesia. Reported barriers to POCUS implementation included lack of ultrasound devices (101/214, 47%) and lack of trained faculty (112/214, 52%). Among anesthesiologists who participated in POCUS courses in Ukraine, the majority were in early stages of ultrasound practice. Respondents identified POCUS applications not currently practiced and evaluated barriers to POCUS use. Based upon these survey findings, we propose the following measures in Ukraine: 1) developing a standardized national POCUS curriculum; 2) increasing the number of experienced instructors of POCUS; and 3) acquiring ultrasound devices to support clinical applications of POCUS, especially in the Central, Southern, and Eastern regions.

An Extended Theory of Planned Behaviour for Explaining Chinese Domestic Electric Vehicle Purchasing Behaviour

Compared to traditional fuel-powered cars, electric vehicles (EVs) are widely acknowledged as a viable form of transportation and an effective way to address the issues of energy scarcity and air pollution. However, the majority of countries, including China, have recently lowered their preferential treatment and will instead adopt a market-driven strategy to promote EVs. Thus, it is critical to identify the particular elements that support and undermine consumer decisions to choose EVs. This study investigates the impact of perceived value (PV) and consumer ethnocentrism (CE), along with components of TPB, on consumers’ intentions towards the adoption of domestic EVs by using a convenience sample method to collect data. The results showed that attitude, subjective norm (SN), and perceived behavioural control (PBC) positively influence intention. SN positively influences attitude, and attitude plays a mediational role between SN and intention. In addition, PV and CE positively influence attitude towards purchasing domestic EVs. Last, the theoretical and practical implications and limitations are discussed accordingly.

The Importance of Islamic Values in the Views of Lecturers: A Survey Analysis

Background: religious values play an important role in shaping students' character and morals, and understanding lecturers' views regarding this can provide in-depth insights for improving higher education. Aim: analyze lecturers' perceptions of Islamic values, focus on understanding their level of awareness, integration of religious values in the curriculum, the role of lecturers in forming character, institutional support, and the influence of understanding Islamic values on student morale. Method: This research uses a survey method involving 60 lecturers as respondents. The survey involved structured questions covering the level of importance of Islamic values, integration in the curriculum, the role of lecturers, institutional support, and views on the influence of understanding Islamic values on student morale. Results and Discussion: Survey results show that the majority of lecturers are aware of the importance of Islamic values (91.6%) and the majority (80%) feel that these values are sufficiently integrated in the curriculum. Support for the role of lecturers in forming Islamic character is high (88.4%), and most lecturers (78.3%) feel they receive adequate institutional support. Overall, the results show a positive view of lecturers towards Islamic values. The conclusion of this research highlights the importance of supporting lecturers in strengthening their role as character-forming agents and emphasizes the need for the integration of religious values in the higher education curriculum. The implications of these findings can help design more holistic educational policies and strategies, creating an educational environment that focuses on developing student character and morality.

AR Service Quality and Adoption Intention in Museums: The Mediating Role of Perceived Value and the Moderating Effect of Intracultural Differences

ABSTRACT The study aims to combine the Technology Acceptance Model (TAM) and the Service Quality Assessment Model (SQAM) to explore factors influencing visitors’ perceived value (PV) and their intention to use augmented reality (AR) in museums. Additionally, this study examined the mediating role of PV and the moderating effect of intracultural differences in the new framework. Data was collected from 524 participants in Taiwan and Mainland China. Structural equation modeling revealed that factors like perceived usefulness, reliability, assurance, tangibles, information sharing, and personal engagement positively contribute to PV. This study contributed a comprehensive model for examining the technological service quality in museums, especially the mediating effect of PV and the insignificant impact of Perceived ease of use. The study confirms PV’s role as a mediator and predictor of AR adoption intention. A multiple-group analysis explores the moderating effect of intracultural differences (between Taipei and Hangzhou museums). The study further reveals that the difference between Taipei and Hangzhou museums moderates the TAM, SQAM, and PV effects; for this matter, Chinese intracultural differences are analyzed and reviewed. The findings also provide managerial implications for stakeholders to enhance the provision of AR-related services in museums.

Perceptions of Pedagogy Lecturers and Students Regarding the Manifestation of Local Wisdom Values

In the realm of education local wisdom has gained recognition as a foundational element for both individual and community growth. This study examines the shared perceptions of local wisdom values among lecturers and pedagogy students in Indonesia, aiming to understand the extent of their consensus and its potential influence on teaching practices. The research employs a descriptive quantitative approach, utilizing a purposive sampling technique that includes 120 students and 10 lecturers. Data collection is conducted primarily through a questionnaire-based survey, with the gathered information subjected to thorough mathematical and statistical analysis. Both descriptive and inferential statistical methods are applied to uncover significant insights. The findings indicate that most students (77.2%) and lecturers (80%) agree on the substantial role of local wisdom values in fostering unity amidst diversity. However, there are perceptual differences influenced by variables such as age, educational background, and life experiences. The study suggests that educational stakeholders should consider these diverse perspectives in curriculum development and teaching methodologies. Despite its limitations, research paves the way for further exploration into the interpretation of local wisdom values in pedagogical practices and their impact on student learning outcomes, as well as their contribution to sustainable development and culturally responsive education policies.

Customers’ perception of consumption values of online food delivery towards their satisfaction, purchase intention and switching intention post-COVID-19 pandemic

ABSTRACT By employing the theory of consumption values, this study examines how customers perceived the values of food delivery applications (FDAs), which affected their satisfaction, purchase intention and switching intention post-coronavirus disease 2019 (COVID-19) pandemic. Target samples were local Hong Kong customers, with 519 valid responses obtained from a self-administered survey. Results show that customers perceived the importance of FDA values: price, affordance, quality and personal data protection. These factors positively improved customer satisfaction and enhanced purchase intention through FDA services.

Value perceptions and YouTube influencer-user dynamics: a mediated pathway to enhanced trust, commitment, and purchase intentions

ABSTRACT This study investigated the relationship between YouTube influencers and followers. The value perception model was utilized to test the impact of value perceptions on trust, commitment, attitude, and purchase intentions. Findings provide further insights into the influencer-follower relationship as value perceptions were seen to enhance trust and commitment, subsequently influencing users’ attitudes and purchase intentions toward products or brands promoted by YouTube influencers. Results from this study can be used to help practitioners develop effective influencer marketing strategies. Future research should investigate the personality characteristics of individual users to explore their effects on relationship-building with influencers.

СОЦІАЛЬНО-ПЕДАГОГІЧНІ УМОВИ МОДЕРНІЗАЦІЇ ПОЧАТКОВОЇ ОСВІТИ: ВИКЛИКИ ТА ПЕРСПЕКТИВИ

The article considers pedagogical conditions necessary for the perception of European values in the educational process. The author analyzes the impact of cientifically proven humanistic interactive technologies that train the skills and qualities of a "modern European". Special attention is paid to changes in the professional activity and thinking style of educators. The article examines the components of teachers' readiness to perceive European values: goal-motivational, substantive, operational and integration. The author emphasizes the importance of studying the dynamics of changes in the readiness of educators and the impact of pedagogical measures on their personal and professional growth. The main conditions for training educators on European integration in the vocational education and training system, which contribute to the formation of their readiness to perceive European values and improve the quality of education, are highlighted. The article analyzes the complex of components of teachers' readiness to perceive European values, in particular goal-motivational, substantive, operational and integration. The article discusses the role of the vocational training system in expanding and improving the knowledge and skills of educators, acquired in previous training and practice, with a focus on the formation and development of personal and professional approaches to issues of European integration. It is noted that the cognitive component of this process includes in-depth knowledge of European culture, education, economy and the history of relations between Ukraine and Europe. Special emphasis is placed on innovative approaches and methodologies that help to form such qualities as self-development, professional self-actualization, cognition and creative development in educators. The importance of creating favorable conditions in educational institutions and methodical centers to ensure effective self-development of the individual, aimed at integration with the European educational space and formation of readiness for the perception of European values, is highlighted. Key words: European values, pedagogical conditions, professional primary education, humanistic interactive technologies, teachers' readiness.

Семья в информационной культуре: проблема детско-родительских отношений

The family has been a cornerstone of human society throughout history, serving as the primary institution for raising children, passing down cultural values, and providing emotional support. This article explores the trends and contradictions in the development of family culture and familyhood in the information society of our time. It notes that the intensive development of virtual network communication and the acceleration of the pace of life are factors leading to profound changes in generational identity. The traditional format of the ethical structure of intra-family interaction between adults and children is undergoing significant transformations. The author considers the acquisition by parents and children of autonomous socio-cultural status and meaning to be conditioned by the period of the emergence of an industrial urban civilization. In the information society, there is a diffusion of boundaries between childhood and adulthood, which influences the value perception of the family by the younger generation. The author identifies issues in parent-child relationships that need to be overcome in the further development of the information and digital environment.

Exploring perceived challenges, adoption, and assessment of Western values of democracy and human rights in Palestine in the 2023 War on Gaza

This study delved into the dynamics of perceived challenges, adoption, and assessment of Western values of democracy and human rights among university students in Palestine, particularly in the aftermath of the 2023 War on Gaza. A mixed-methods strategy was used in the research, with a participant pool of 384 students representing a range of demographics. By exploring the impact of geopolitical events, the results revealed a positive link between perceived challenges and the assessment of Western values. Although there is a notable gender and geographic difference in the assessment and adoption of Western values, females and those living in cities and villages are shown to have greater perceived challenges with these values. The qualitative component, including interviews with 12 students, provided valuable insights into the postwar evolution of Palestinian perspectives, highlighting a notable shift in attitudes, initially characterized by belief in the superiority of Western values, followed by a decline in faith during the war. This decline is attributed to traumatic events, biased media narratives, and the contradiction between idealized standards and harsh realities. In conclusion, the study emphasizes the need for a comprehensive understanding of the multifaceted influences on Palestinian perceptions of Western values.

Turning Livestreaming Viewers into Game Players: Exploring the Impact of Game Streamers on Viewer Video Game Engagement Based on an Extended Means-End Chain Framework

This study aims to explore how perceived influence of game streamers affects viewer video game engagement. We propose a research model based on an extended means-end chain framework and validate this model through a two-wave field survey with 465 respondents. The results show that perceived attractiveness, perceived competence, and perceived trustworthiness are important attributes of perceived influence of game streamers. Additionally, viewer value perception—encompassing perceived utility value, perceived hedonic value, and perceived symbolic value—which is derived from watching game streaming, partially mediates the relationship between perceived influence of game streamers and viewer video game engagement. These findings not only provide insights into the psychological mechanisms underlying the impact of game streamers on viewer behavioral intention but also contribute to a better understanding of the contemporary game streaming landscape.

Effects of perceived value dimensions on customer brand loyalty towards luxury cars

PurposeThe research aims to examine the influence of perceived value (PV) dimensions on brand loyalty of luxury car owners and to examine the mediating role of attitudinal loyalty (AL) between PV dimensions and behavioral loyalty (BL).Design/methodology/approachPrimary data for the study were gathered from the luxury car owners in Kerala, India. The construct measurements have been adopted from previous research studies. Structural equation modeling with the partial least square (PLS) technique was used to analyze the measurements and conceptual model.FindingsThe findings show that out of four PV dimensions among luxury car owners, the hedonic value (HV) significantly influences their AL. Economic value influences BL, and social values have an impact on AL as well as BL, but the relationship of functional value with any is not supported by the results. AL is a strong predictor of BL, and it actively mediates the relationship of HV and symbolic value with BL.Practical implicationsThe manufactures of luxury cars provide more importance to hedonic and symbolic elements while launching new models and consider the price perceptions of the targeted customers while making decisions related to brand attachment and brand loyalty.Originality/valueThis study contributes to the decision-making of the rapidly growing vehicle market by examining the perceptions and by providing the effects of perceived values among luxury car owners. Also, it extends the literature by developing a framework for PV dimensions on AL and BL and also incorporated the mediating role of AL.

Impact of product packaging messages on consumer perceptions and choice: The role of health claims and bonus pack promotions

This study used mixed methods to explore the impact of front-of-package health claims and bonus pack messages on consumer evaluations. First, a comprehensive audit of cereal box packages at the world's largest retailer examined how these messages are presented in practice. It was found that negative claims are more frequent and positive claims are less frequent on products with a bonus pack message compared to those without. A subsequent experiment investigated how combinations of health claims and bonus pack messages influence consumer evaluations. It also found that health claims significantly influenced consumer preferences, while bonus pack messages diminished perceptions of food healthiness but increased perceived value. Pairing positive health claims with bonus pack messages, such as “Family Size,” improved perceptions of healthiness. Moreover, positive health claims made products seem of lower value, whereas negative health claims did not affect perceived value. Health claims negatively affected value perceptions, even when paired with bonus pack messages like “Large Size.” However, the negative effect of health claims on tastiness perceptions was mitigated with “Large Size”. The study underscores the complexity of consumer decision-making, and offer insights for food marketers, emphasizing the need of a strategic approach in crafting health-related messaging and promotional strategies for product packaging.

Exploring individuals’ purchase willingness for cryptocurrency in an emerging context

This study aims to investigate the influencing factors of consumers’ willingness to buy cryptocurrency in Malaysia. The targeted population of this study was Malaysian citizens who had knowledge about digital currency such as cryptocurrency. In this study, the data collection process was completed using an online survey questionnaire from several social media groups in Malaysia. They were sent a survey invitation to take part in, and after their approval, their responses were gathered. Five-point Likert scale has been used, where ‘1’ stands for “strongly disagree” and ‘5’ stands for “strongly agree”, to find out the item-wise questionnaire. The final sample size was n = 620. Moreover, 5% significance level and SPSS software were used to analyze the data and evaluate the hypotheses. The outcome of this study exposes that the perception of the price value of the cryptocurrency, perceived trust, and perceived security measure positively and significantly affect consumers’ willingness to buy cryptocurrency. Overall, these variables can explain 49.50% (R2 = 0.495) of the variance in predicting consumers’ willingness to buy cryptocurrency. It is found that among the three determinants, perceived trust (β = 0.569) in cryptocurrency had the highest impact on the intention among Malaysian consumers compared to other variables. This study contributes to the limited existing literature concerning Bitcoin and digital currencies, offering insights that can aid scholars in comprehending the significance of cryptocurrency and delineating its predominant impacts within the Malaysian cryptocurrency space.