The controllable α/β ratio of Si3N4 powder was synthesized using tetraethyl orthosilicate (TEOS), glucose, MgCl2 and YCl3·6H2O by sol-gel assisted carbothermal reduction and nitridation (CRN). This study aimed to investigate the impact of various parameters, including a H2O/TEOS mol ratio of the sol, a C/Si mol ratio, sintering aids, and the temperature of CRN on the phase transformation of α-Si3N4. The results demonstrated that the H2O/TEOS ratio significantly influenced the relative content of α and β phase in Si3N4 by changing the morphological characteristics of SiO2. When the H2O/TEOS ratio was 100, β-Si3N4 powder with an approximate β content over 88 wt% was synthesized at 1500 °C. This remarkable phase transformation was likely facilitated by the eutectic liquid phase consisting of MgSiO3/Mg2SiO4. The SEM image revealed rod-like whiskers with a length around 1.4 μm for the β-Si3N4 grains. Due to the presence of liquid phase, the synthesis of spherical-like α-Si3N4 nano-powder with an α-phase content of 91 wt% was achieved at a lower temperature of 1450 °C, with an H2O/TEOS ratio of 15 and a C/Si ratio of 4. The size of the particles was about 70 nm due to the reduced reaction temperature. Furthermore, without the addition of any sintering aids or Si3N4 seeds, high purity α-Si3N4 with an α phase content approaching 96 wt% could be synthesized at 1500 °C, using an H2O/TEOS ratio of 15 and a C/Si ratio of 4. The resulting α-Si3N4 powder exhibited an extremely regular hexagonal prism shape with a length of approximately 2 μm.