UX Factors Research Articles

Market Analysis of Undergraduate Degrees Related to Human Factors, HCI, and UX

In December 2023, a search for undergraduate degrees related to HCI, UX, and human factors was conducted. Once a program was located, data was collected about the degree title, degree type, the program URL, the number of credits required, the home school or college of the program, and the terminology used in the marketing copy. Seventy degrees were found, with enormously varying titles. Of those, 46% contained the word “design,” and 39% contained “interactive” or “interaction.” Other terms such as “computing” (21%) and “human” (19%) were less prevalent, with “user experience” or “UX” in only 14%. When examining the home school or college that hosted the degree program, it was found at 24% of programs lived in design-focused units. The next highest category of host was Liberal Arts and Humanities (21%). These results may inform other human factors-related programs as they grow.

Proposed Customer Acquisition Strategy for Mobile Banking Application

Digital technology has produced numerous benefits and simplified workers. Nonetheless, this exponential growth in digital technology has increased competition, significantly impacting the finance industry. This significant development in banking presented a vast opportunity that had to be carefully analysed and managed, resulting in intense competition among digital banking products such as mobile banking services, which have helped macro, micro, and small enterprises in Indonesia gain access to more convenient financial services. A regional bank owned one of Indonesia’s provinces, launched a successful mobile banking app with revolutionary features that made transaction easier. The bank updated their mobile app in 2022 as part of their ongoing implementation change from a focus on products to one on customers. In response to user feedback, the new version enhances consumer experience in terms of UI UX and other factors. However, once a market-leading application ranked among the top 10 digital banking products in Indonesia, the mobile banking is presently experiencing a decline in the number of app activations and is being replaced by competitors. Additionally, the bank has difficulty measuring the mobile banking’s digital marketing campaigns. Beginning with an internal and external analysis, a customer acquisition strategy was proposed fo

Development of a Shared UX Vision Based on UX Factors Ascertained Through Attribution

Development of a Shared UX Vision Based on UX Factors Ascertained Through Attribution

Managing Emotional Requirements in a Context-Aware Mobile Application for Tourists

<p class="Abstract">The objective of this study was to unveil the importance of emotions and feelings in developing mobile-based tourism applications. We gathered and analyzed emotional requirements to develop a mobile context-aware application for tourists. Emotional requirements are non-functional requirements affecting users’ emotional experiences around using applications, which are important for sustainable application usage. Many tourism applications exist, but were designed without considering emotional requirements or related UX factors and emotions. We developed a proof-of-concept prototype service-based context-aware tourism application (SCATA), and users participated in the design and evaluation processes. Emotional requirements are key to sustainable usage, especially regarding security. This paper details the application design and evaluation processes, emotional requirements analysis in each design phase, and the emotional effects of content accessibility in the application’s offline mode in unknown environments. The results show that trust, security, adjustability, and reliability are important factors to users, especially in unknown environments.</p>

Agile human centered methodologies to develop educational software

This paper presents a methodological proposal that is based on powerful current approaches to the software development process: agile methodologies (SCRUM, Lean UX), user-centered design (UCD) and user experience design (UXD). Specifically, we have adapted some of the characteristics of the agile methodologies, which have allowed us to produce useful prototypes that are focused on the users while receiving constant feedback from them. The main goal of the proposed methodology is to identify usability problems and UX factors in the early stages of educational software development. Furthermore, we have also applied and validated the proposal during the framework development of an educational software project for users with special educational needs. A specific case taking into account key usability issues to support students with special education needs (SEN) is presented. In conclusion, we state that the proposed methodology could be a good design process philosophy to follow in the development of software projects in general, and in educational projects in particular.