Utilization Of Social Media Platforms Research Articles

Meet-and-Greet Program for Residents: A Novel Strategy to Encourage Future Nephrologists.

Dear Editor, Over the past decade, utilization of social media platforms has noticeably increased. Within the nephrology community, this trend has led to a natural and an ongoing rise in the number of people who are keen on using these platforms for educational and professional advancement.[1] Aside from providing educational content, social media sites are also being used by various residency programs to establish their online presence and recruit potential applicants.[2,3] The 52nd annual national conference of the Indian Society of Nephrology (ISNCON22) was conducted in Pune, Maharashtra, India, from December 1 to December 4, 2022. A dedicated social media team was formed by the Indian Society of Nephrology for ISNCON22. We adopted a novel strategy to engage with more residents and young nephrologists by organizing a meet-and-greet program for them. This program was successfully conducted and generated a warm response from residents and faculties. We hereby share our observations on the importance of such programs and their relevance. [Figure 1].Figure 1: Benefits of the meet-and-greet program for residents Knowledge sharing: Residents discussed their experiences and challenges in their respective zones. This helped them learn from each other and find solutions to issues they face at work. Networking: The program provided an opportunity for residents to meet and network with other budding nephrologists in different zones. They exchanged ideas, learnt about new research and findings, and built professional relationships. Exposure: Attending the meet-and-greet program helped residents to gain exposure and recognition. This can be helpful when seeking job opportunities or applying for fellowships and grants. Career growth: The program helped residents to learn about career opportunities and potential mentors. They can network with senior professionals who can offer guidance and advice on how to navigate their careers. We hope that this novel ritual of meet-and-greet for nephrology residents will also carry on in future conferences. Financial support and sponsorship Nil. Conflicts of interest There are no conflicts of interest.

Social Media and Organ Donation: Pros and Cons.

Shortage of organ donors is the most important obstacle standing in the way of lifesaving organ transplantation in a myriad of patients suffering from end-stage organ failure. It is vital that the transplant societies and associated appropriate authorities develop strategies to overcome the unmet needs for organ donation. The power of prominent social media (SoMe) platforms such as Facebook, Twitter, and Instagram, which reach millions of people, can increase awareness, provide education, and may ameliorate the pessimism toward organ donation among the general population. Additionally, public solicitation of organs may be helpful for waitlisted candidates for organ transplantation, who cannot find a suitable donor among near relations. However, the use of SoMe for organ donation has several ethical issues. This review attempts to highlight the advantages and limitations of using social media in the context of organ donation for transplantation. Some suggestions on the best utilization of social media platforms for organ donation while balancing ethical considerations have been highlighted here.

Fake News Detection using LSTM based deep learning approach

The identification of false information has become a critical concern in the modern era of technology, as the ready availability of information and widespread utilization of social media platforms have accelerated the dissemination of inaccurate news. The ability to accurately identify false news can help to mitigate the negative effects of misinformation, such as public confusion, political polarization, and potential harm to public health and safety. This paper presents a comprehensive review of ML and DL based approaches for fake news detection. Our review provides insights and guidance for researchers and practitioners interested in developing effective fake news detection systems using ML and DL approaches. News reporters often need to verify authenticity of news stories before publishing or reporting them. By utilizing fake news detection models, reporters can filter out fake news and focus on reporting accurate and reliable information.

Utilization of Social Media Platforms on the Organization of Sports

This study investigated utilization of social media platform on organization of sports in North-central zone, Nigeria. Descriptive research design of survey type was used for this study. The population for this study comprises of officials of sports council in the study area. Purposive, stratified and random sampling technique were used to select 806 respondents. Researcher structured questionnaire was used for the study. The instrument was validated by lecturers in the Department of Human Kinetics Education. The reliability level of the instrument was established through test re-test method using Pearson Product Moment Correlation PPMC with 0.86r result. The administration of instrument was done by the researcher and three (3) trained research assistants. The data collected were analysed using Pearson Product Moment Correlation to test the hypotheses formulated for the study at 0.05 alpha level. The result revealed that digital media are effective to organization of sports, uses of blog and microblogs play a vital role in the organization of sports. The study recommends that the management staff, coaches, association secretaries and clerks of the state sports council in the North Central zone should be encouraged to acquire skills in the use of mobile application tools for their administrative operations.

Influence Usage of Media Platforms in Improving Uptake of Academic Library Services in Selected Universities in Kenya

The significance of social media in academic library cannot be overstressed. The evolution of Information technology in academic libraries has presented change in users’ views, demands, alterations in library services and changes in library staff functions. Academic Libraries have adopted and embraced various social media tools. However, there seems to be no clear picture on how exactly the social media technologies are being used by staff in the library for academic library services. This study was on utilization of social media platforms in improving uptake of academic library services in selected universities in Kenya. The study was basically narrowed to selected public university libraries in Kitui and Muranga Counties. The study aimed at achieving examining the factors influencing the use of social media in improving the uptake of academic library services. The study adopted Technology Acceptance Model as its conceptual framework. Descriptive research design was adopted, applying qualitative and quantitative methods. The target population comprised of two selected public university libraries in Kitui and Muranga Counties. The total sample size was 17 Librarians inclusive of the Chief University Librarians while total sample size for postgraduate students was 400. Literature was reviewed based on the objectives of the study. Semi-structured questionnaires were tools used for collection of data. Pilot study was carried out at Kenyatta university Kitui campus library which had similar characteristics to the libraries where the research was done to determine the reliability and validity of data collection tools. From the analysis of the collected data, the study established seventeen (17) different types of social media platforms that are currently being used to enhance uptake of the academic libraries’ services. Facebook and YouTube were the most outstanding of the platforms. Internet connectivity stood out among the factors influencing the use of social media platforms to enhance uptake of library and information services.

Utilization of Social Media Platforms in Diagnostic Radiology Residency Programs in the United States

Residency programs that effectively utilize social media (SoMe) have the potential to distinguish themselves and improve their resident recruitment. These platforms allow programs to connect with applicants they otherwise might have limited ability to reach before the interview season. We sought to evaluate the presence of SoMe across diagnostic radiology residency programs and highlight future trends that programs should account for. A list of diagnostic radiology residency programs within the United States was obtained from the American Medical Association (AMA) FREIDA Residency Database. A search for the presence of Twitter, Facebook, and Instagram was performed for each program. Based on the analysis, the most utilized SoMe platform by diagnostic radiology residency programs was Twitter (61.73%), followed by Instagram (47.45%), and then Facebook (37.76%). Given that Twitter was the most utilized, further analysis was done to evaluate the total number of followers and the year of account creation. The results showed that the average program had 1081 ± 1438 followers and the mean year of creation was 2017 ± 2.6 years. Social media is an effective tool to disseminate information efficiently and effectively to prospective residency candidates. It is important that those involved in radiology medical education stay up to date with current and future social media trends while maintaining an active professional presence on these platforms.

Thriving in the Virtual Era: An Organized Approach to Improve Program Visibility and Virtual Residency Interview Process

Since residency interviews became virtual due to COVID-19, and likely continue in the future, programs must find ways to improve their non-traditional recruiting methods. The objective of this study was to evaluate effectiveness of a structured, non-traditional approach on visibility and perception of the program as well as virtual interview experience. The focus of our approach was to ensure constant engagement while maintaining all pre-interview communication as resident-led and informal. The program focused on improving visibility and outreach through an organized utilization of social media platforms highlighting people and local culture. The virtual interview process was restructured with resident-led virtual meet and greets followed by small group discussions and providing virtual hospital tours, videos, and slides of the program's culture and expectationson the interview day. Perception of the program and the new approach to the interview process was assessed via an anonymous survey. The program's visibility was measured via social media analytics with an increase in reach on Facebook from 0/post to as high as 4200/post and engagement 2/post to nearly 600/post. Tweet Impressions from approximately 350/mo to 11,000/mo with the increase in new Followers/month by 532.5%. Increase in total number of applicants in 2021 of 16% compared to average between 2018 and 2020. Survey response rate was 66.1%; of those 53.8% of interviewees attended a virtual meet and greet session. Perceptions of interviewees on our program was exclusively positive. Specific characteristics of the program that would make students rank us higher were program's culture, people, academics, and clinical experiences they would get as residents. The exponential increase in our program's visibility and exclusively positive program assessment suggest that a structured approach utilizing social media and virtual technologies could improve both the recruitment and the virtual interview process while maintaining positive perceptions of the program.

Social Media as a Medium for Dermatologic Education.

Purpose of ReviewWe explore the utility of social media platforms as educational tools in dermatology, providing a summary of how these sites are used by the public and dermatologists alike, and demonstrating ways these findings may be applied for educational purposes.Recent FindingsOver half of the world’s population utilizes social media platforms. More recently, these platforms have increasingly been used for educational purposes. In the field of dermatology, a large portion of the educational content is coming from users with no formal medical or dermatologic training.SummaryEach of the top five social media platforms in the world (Twitter, Instagram, TikTok, YouTube, and Facebook) has unique qualities which people may utilize to educate fellow users. As more of the population seeks online health information and education, it is important that dermatologists, while taking ethical considerations into account, become more comfortable facilitating educational content on social media.

Reddit as a Source of COVID-19 Information: A Content Analysis of r/coronavirus During the Early Pandemic

Emerging research has begun examining the utility of social media platforms for information dissemination during the COVID-19 pandemic. Following this developing thread, this work examines discourse within r/coronavirus, a Reddit forum (i.e., subreddit) developed to curate COVID-19 information that burgeoned during the early months of the pandemic. Through a content analysis of 226 posts and 2260 corresponding comments generated between February and May, 2020, this study investigated early-pandemic communication patterns in this platform, including what information was deemed important and how users framed causes and solutions. Overall, findings indicate that users of r/coronavirus prioritized information about COVID-19 spread, public health information (e.g., mask mandates), political and economic implications of COVID-19, and the experiences of medical workers, while also shaming people who failed to follow public health guidelines. Discourse was collectivistically oriented and negatively valenced, and engagement with the subreddit decreased over time, suggesting COVID-19 fatigue among r/coronavirus users. Taken together, this study provides a window into early pandemic discourse, furthering our understanding of COVID-19 communication in early 2020 and revealing informational needs that could be targeted during future health emergencies. Furthermore, progressive fatigue in r/coronavirus (i.e., decreasing curational motivation) showcases a difficulty facing public health communicators during a pandemic’s emergence.

Impact of social media on learning English language during the COVID-19 pandemic

Purpose This research shows how social media has affected learning at present during the COVID-19 pandemic and how it has become the largest and most convenient area of communication. In the current scenario, it seems that social networking sites not only had a profound impact on our social structure and intra-social interaction, but also affected education in general and learning English language in particular. It has been proven that these various social media platforms have created a realm of digital environment in today's new-age learning. Social media platforms are social networking sites through which people interact and communicate with each other easily and conveniently. Undoubtedly and unquestionably, social networking has been proven to be a global phenomenon that has caused a vast paradigm shift in the world of Learning and education during the current pandemic. Therefore, the present study aims to reach the extent of the impact of the various social media platforms on learning English language during the COVID-19 pandemic from the students' point of view. Design/methodology/approach The study was conducted at the undergraduate level for English language learners. The sample comprised 166 undergraduate students at Najran University. A survey questionnaire was administered to find out the impact of various social media platforms and social networking sites on learning English language in the academic year of 2020 due to the COVID-19 pandemic and to highlight possible suggestions for improving future virtual language learning. Findings The findings of the study contributed to the area of online learning of English language during the COVID-19 pandemic. Final results confirmed that the utilization of social media has been significantly perceived to have positively impacted learning English language in terms of writing style, reading skills, listening and lexical variation, communication skills and grammar usage. Practical implications The findings of the study can serve as fundamental indicators to implement prompt pedagogical reformations, for which a number of pedagogical implications can be proposed. Another equally important pedagogical implication is to design and provide professional development and training sessions to both students and educators on the ultimate utilization of social media as instructional technologies in the context of English language teaching and learning. Originality/value This research provides insights in developing policies to assist with the integration and utilization of social media platforms as instructional technologies in the context of English language teaching and learning and how institutions can respond to the advent of advancing technology, especially during and after the COVID-19 era. A model to improve online English language learning process is recommended as a guideline for all educators offering online learning.

General Surgery Going Viral: Current Trends in Social Media Utilization by General Surgery Residency Programs

This study examined the current and changing trends in utilization of social media platforms by general surgery residency programs. US general surgery residency programs were identified. Facebook, Instagram, and Twitter were surveyed for active accounts specific to an institution's general surgery residency program. Metrics for these accounts included: Date of first post/date of account creation, total number of posts, number of followers, number of posts categorized per year for 2017, 2018, 2019, 2020, and 2021. Active accounts were categorized into university based, university affiliated, or independent programs. Number of followers and the number of posts were compared among those categories. Data collection took place from 7/21/2021 - 8/2/2021. 295 social media accounts were identified. 55% of all programs have at least one social media account. Instagram (47.8%) and Twitter (36.3%) make up the majority of the social media accounts. The majority of all social media accounts (51.2%) were created in 2020. Instagram saw the largest increase in activity in 2020 with posting increasing by 403.7% compared to 2019. Twitter accounts had the highest amount of posts in 2020 (9940). Instagram accounts have the highest follower base (113,499). Facebook also saw increased posting in 2020 but its overall account creation has remained stagnant. University based program accounts have higher on average followers and posts when compared to independent program accounts. Social media accounts specific to general surgery residency programs have grown steadily in the past few years, with a dramatic rise of account creation and activity in 2020. Instagram and Twitter serve as the dominant platforms for new account creation and activity. University based programs attract more followers than independent programs on Instagram and Twitter.

Everybody wants some: Collection and control of personal information, privacy concerns, and social media use

As the utility of social media platforms for interacting with large populations, as well as understanding how they interact, becomes an increasingly interesting area, privacy concerns could present a barrier to engagement. This study employs a survey method to explore social media user frustrations with terms of service agreements and concerns over privacy and personal information shared on them. Findings support that concerns over control, collection, and access to personal information associate with decreased intensity of social media use and correlate to frustration with terms of service agreements regarding personal information use. Given the relationship between use and privacy concerns, leaving privacy concerns unaddressed might also lead to a reduction of use if these concerns continue to grow among users.

Effect of utilization of social media platforms on youth participation in agriculture in Njoro sub-county, Kenya

Most of rural people, particularly in Sub-Saharan Africa, depend on agriculture for their livelihoods. In Kenya, rural households who are mainly smallholder farmers rely on agriculture for most of their income. The agriculture sector plays an important role in employment creation. However, the sector is reportedly dominated by the elderly people while youths tend to shy away. These youths are actively involved on social media platforms hence social media have been used to promote their participation in agriculture. However, how utilization of such social media platforms affected their participation in agriculture was not yet known in Njoro Sub-county. This study focused on the effect of utilization of social media platforms on youth participation in agriculture in Njoro Sub-county. A descriptive survey research design was used with a target population of 3,925 and accessible population of 1,597 youth involved in agriculture in Njoro, Kihingo, and Lare wards. A random sampling technique was used to select 150 respondents. A questionnaire was used to collect data. SPSS version 22 and STATA version 12 was used to analyze data. The results revealed Facebook, Google search engine, and WhatsApp as the top three highly used social media platforms amongst the youth in agriculture in Njoro Sub-county. Besides, Facebook had highest 22 % respondents using it very often, 18% often, 14.7% sometimes and 6.7% rarely. Moreover, the results showed that the level of utilization of social media platforms had a significant effect (p=0.001) on youth participation in agriculture at a 5% level. WhatsApp had a positive effect (p=0.039) on youth participation in agriculture at a 5 % level. The study recommended that government and other potential stakeholders should invest in digital extension services to promote youth participation in agriculture. More youth participation would significantly reduce unemployment.

THE USE OF SOCIAL MEDIA AS EFFECTIVE LEARNING MEDIA DURING THE COVID-19 PANDEMIC

This exploratory article is concerned with the utilization of social media platforms as learning media during the covid-19 pandemic. The Indonesian government issued a policy to work at home, study at home, and worship at home during the pandemic. Several social media applications have become popular among Indonesians during the pandemic. This study explored several students’ learning process using social media. The findings show the diversity of social media chosen by students based on their level of needs and economic factors.

Twitter Hashtag and Online Engagement During Surgical Society Meetings Over a 5-Year Period.

Utilizing social media platforms can augment medical conferences by sharing new knowledge and information through hashtags. We aim to investigate the use of Twitter, enhanced conference experience, and education at the Eastern Association for the Surgery of Trauma (EAST) Annual Scientific Assembly 2016-2020. EAST hashtags were analyzed for the Annual Scientific Assembly 2016-2020: #EAST2016, #EAST2017, #EAST2018, #EAST2019, and #EAST2020. Using #EAST2016 as a baseline, active interaction through engagement, measured by tweets and retweets, passive interaction through impressions, measured by views, as well as users, and influencers were analyzed. 2016-2018 saw a significant increase in engagement (7400 to 9200 to 11 000, respectively, P < .05). 2018-2020 then showed a significant decrease in engagement (11 000 to 9000 to 6700, respectively, P < .05). Impressions, increased significantly from 2016 to 2020 (6.6 million to 13.3 million to 12.6 million to 19.9 million to 20.3 million, respectively, P < .05). Users significantly increased to 2700 in 2018 compared with 1000 in 2016 (P < .05), and significantly decreased to 814 in 2020 compared with 2700 in 2018 (P < .05). The top online influencer was the EAST organization Twitter account. #EAST2016-2018 showed a significant increase in engagement between users, measured by tweets/retweets. However, #EAST2019-2020 suffered declines in users' engagement, maybe a result of social media fatigue. Although, #EAST2016-2020 showed a significant increase in impressions. Both passive and to a more extent active forms of online social media engagement can potentially disseminate new knowledge and medical information. Scientific societies should focus on more effective ways to maintain and enhance users' online experience and engagement toward better utilization of social media platforms.

Applying Task-technology Fit to Structure and Evaluate the Utilization of Social Media Platforms in Academia

The aim of this research was to reduce the dissimilarities in the literature regarding the use of social media platforms (SMPs) for training and its impact on students‟ satisfaction and academic performance in higher education institutions. The main method of data collection for task-technology fit (TTF) was a questionnaire survey. This research hypothesizes that TTF applied to social media platforms for learning will affect technology, task, and social characteristics that in turn improve students‟ satisfaction and students‟ academic performance. The data collection questionnaire was conducted with 351 students familiar with social media platforms. Quantitative structural equation modeling was employed to analyze the results. A significant relationship was found between technology, task, and social features with TTF for utilizing social media platforms for academic purposes that positively affected satisfaction and achievement. Therefore, the study indicates that TTF theory to use social media improve the active learning of students and enable them to efficiently share knowledge, information, and discussions. We recommend that students utilize social media platforms in pursuit of their educational goals. Educators should also be persuaded to incorporate social media platforms into their classes at higher education institutions.

0888 A Peer-Based Social Media Intervention to Promote Continuous Positive Airway Pressure Adherence in Adolescents With Obstructive Sleep Apnea

Abstract Introduction Continuous positive airway pressure (CPAP) adherence in adolescents with obstructive sleep apnea (OSA) is suboptimal. This study evaluated an innovative CPAP adherence intervention for adolescents and their caregivers delivered via private Facebook groups. Study aims: (1) determine feasibility and acceptability of the intervention and (2) assess CPAP use pre- and post-intervention. Methods A pilot cohort study design was employed (N=6 dyads). Intervention included psychoeducation, CPAP use downloads/feedback, promoting peer-engagement through posts, videos, and polls. Adolescent and caregiver groups ran separately and simultaneously over 4-weeks. Measures: demographics, engagement/participation data, CPAP use, semi-structured interviews. Analysis: descriptive statistics and thematic content analysis. Results Adolescents were Black/African American (100%), males (100%) with a median age of 16 years (range 13-17). Caregivers (n=6) were mothers (67%) and fathers (33%) with a median age of 47 years (range 38-55). Caregivers were more engaged with the intervention than adolescents, viewing content 65%, 75%, 85%, 90%, and 100% (n=2) of days versus adolescents who viewed content 0%, 20% (n=2), 40%, 75% and 100%. Semi-structured interviews revealed the intervention was perceived positively; learning/expanded knowledge, gaining a sense of community, and enjoyment in the opportunity to help others were commonly identified. Interview feedback revealed utilizing a different social media platform may be more beneficial for adolescent engagement. Participants noted the intervention promoted conversations between the adolescent and caregiver, and 4/6 teens cited increased motivation to use CPAP. Average CPAP use increased in 50% of participants (n=3); 33% (n=2) sustained their use, and one decreased use. Conclusion Participants consistently noted appreciation for knowledge gained and sense of community derived from the intervention. This study supports the potential utilization of social media platforms to not only provide reliable OSA/CPAP education but to also promote peer-engagement. Given the acceptability and increased CPAP use in this small sample, a larger trial is indicated. Support Lead author receives support from NIH/NHLBI Award T32 HL07953. Videos included in intervention supported by The Children’s Hospital of Philadelphia Metabolism, Nutrition and Development Research Affinity Group Pilot and Feasibility Grant.

Social media and citizen mobilisation in the biometric voter registration (BVR) process in Zimbabwe

ABSTRACT Considerable research has, in recent years, focused on the utility of social media platforms in political campaigns in both developed and developing countries, but there has not been significant analysis of social media use in voter registration campaigns. In seeking to address this lacuna in the literature, this article examines the use and efficacy of social media networking sites (SNS), namely Facebook and Twitter, in mobilising, informing and educating citizens to participate in a new system of biometric voter registration implemented in Zimbabwe. The article draws on a qualitative research methodology. The article contends that social media use amplified political knowledge of the Zimbabwean electorate ahead of the 2018 national election as exemplified in the upsurge of voter registrants under the biometric voter registration system.

Utilization of Social Media Platforms among Information Science Students at University of Kabianga

Social media has rapidly revolutionized the information and communication domain in the world. The applicability of social media in the academic sphere is occasioned by prospects and challenges. Consequently, it has created a bone of contention within the academic realm. The study therefore reviewed social media applications and their preferential utilization by university students in knowledge sharing. This study seeks to address the research problem; the university management has endeavored in connecting the institutions with the outside world through developing information communication and technological (ICT) infrastructures. However, little is known on how students use new media technologies for academic purposes. The study adopted a descriptive research design, where closed-ended questionnaires were distributed to the respondents. The respondents comprised of 103 students in the University of Kabianga, school of information science and knowledge management. The research revealed that students use social media majorly for entertainment purposes. Subsequently, it realized that the new media affect university students both positively and negatively but without authentic studies locally. It is hoped that this study will shade more light than darkness into the application of new media formats in learning at Kenyan universities. This will open new avenues of knowledge sharing and networking for maximum utilization of mined and captured information within the academic corridors.

Social Media Networks And SME Performance In The International Arena: A Case Of SMEs Operating In Kamukunji Area of Nairobi County, Kenya

The Internet has significantly changed the world and so has social media. Social media has offered a free for all stage for using social network and friends to create awareness and SMEs can leverage on this and advance their business in the international arena. The general objective of the study was to analyze the effect of social media networks on SME performance in the International Arena, with special focus on those operating in Kamukunji area of Nairobi County, Kenya. The study aimed to achieve the following specific objectives; to assess the influence of use of social media networks in customer relations on SMEs Performance in the International Arena and to analyze the influence of use of social media networks while sourcing for inputs on SMEs Performance in the International Arena. Theories underpinning this study included Social Exchange Theory and Social Penetration Theory. The study employed a descriptive research design. The target population of this study comprised of 838 SME firms operating at Kamukunji in Nairobi County. Since the study population was large, the study considered 10% of the population. The researcher interviewed 84 respondents from the shops selected using stratified random sampling technique. Questionnaires were used to obtain important information about the population. Data collected was both quantitative and qualitative in nature. Descriptive statistical tools helped the researcher to describe the data and determine the extent used. Analysis was done quantitatively and qualitatively by use of descriptive statistics. This included percentages, mean and standard deviation which were presented using tables and charts to give a clear picture of the research findings. Results showed that social media platforms have the potential to promote customer relations as well as to source for inputs. Utilization of social media platforms was found to have enhanced SMEs performance in the International Arena to a great extent. The study concluded that customer relations and sourcing for inputs all have significant effects on SMEs performance in the International Arena. The study recommended that in order to promote SMEs performance in global arena, SMEs must invest in building stronger customer relationships especially through utilization of social media platforms Further SMEs should seek to learn and adopt social media tools that provide an opportunity for growth of the business through increased sales, profits and providing employment for Kenyans.