User Psychology Research Articles

The Role of Color Psychology in Interaction Design

Interaction design is a multidisciplinary profession in which psychology plays an important role. The purpose of design is to solve the problem, and a better solution can provide a better user experience, so the key to our user experience lies in the user's psychology. As early as the end of the Spring and Autumn period in China, the first theoretical document on design "Kaogong Ji" recorded the "five elements and five colors" (color), and the importance and role of humanistic care for design. Color affects our perceptual system, and color psychology is a subjective feedback to the objective world. On the basis of introducing the concept of color psychology and interaction design, the principles and methods of interaction design are proposed by using color psychology.

AHP-based Research on Specific Public Opinion Generation Mechanism and Response Plan

The emergence and development of mobile social networks have led to the rapid generation and evolution of online public opinion in a very short period of time. In order to guide and control the mobile network public opinion scientifically and effectively, the Delphi method is used to analyze the "attractiveness of topics", "user's activity", "user's psychology", "mutual influence among different users" and "platform recommendation algorithm". The quantitative model of the effect of online public opinion dissemination is constructed by using the Delphi method from five dimensions: "attractiveness of topics", "users' activity", "users' psychology", "mutual influence among different users" and "platform recommendation algorithm"; and the weight distribution of each index is analyzed by using the Analytic Hierarchy Process (AHP) through the construction of judgment matrix and relevant calculations. The specific analysis of the distribution of each indicator is carried out by using the Analytic Hierarchy Process (AHP), and the response strategies of Internet public opinion communication are proposed from three levels of government, media platforms and the public for the communication effects in Internet public opinion communication, which have certain practical significance.

Biophilic Design Approach in Yogyakarta Digital Art Design

The creative industry based on digital technology is the current strength of the creative industry in improving the national economy. In creating a national creative industry, every region in Indonesia is required to create space for creative industry players. The Digital Art Center is a building typology that can accommodate digital creative industry players to carry out all their activities. In the midst of the significant development of the creative industry, a healthy psychological and physical condition is needed to increase the creativity and productivity of industry players. Biophilic Design can help humans achieve prosperity and comfort, as well as increase creativity and productivity of creative industry players by shaping the built environment by creating human interaction with the surrounding natural elements. In addition, creating a space for interaction between humans can increase the sense of kinship and shape the user's psychology to be more positive. Thus, the design of the Yogyakarta Digital Art Center is expected to create human interaction with nature and human interaction that can increase the productivity and creativity of its users.

Technology Is More Than Just Error

Modern technology and technological advances offer a variety of benefits and challenges for assessment, data collection, communication, and other research- and practice-related endeavors. The focal article written by Morelli, Potosky, Arthur, and Tippins (2017) offers a segue into discussions about some of these issues. Although the authors offer some unique insights, we believe their view is incomplete, as it is potentially limited by their focus on testing and assessment. Below, we outline a few key points we hope will advance the conversation. Our commentary is largely grounded in the field of human–computer interaction (HCI), which is an interdisciplinary field that integrates expertise from computer science, psychology (and other behavioral sciences), and many other fields. Whereas psychology tends to place the human user at the forefront of discussions concerning technology, HCI expands beyond just the user's psychology, focusing on the design of interfaces that allow users to interact with computing technology in new ways (Card, Moran, & Newell, 1983).

The Research on Adaptive Operational Interface for Vehicle Equipments Based on Cognitive Experiments

The human machine interface is the most important factor to operate correctly, accurate and high efficiency, especially for vehicle equipment. User's psychology and cognitive features should be considered when we design interface. On the basis of concept model of adaptive operational interface, this paper present a user model first, which includes profile model, mental model and behavior mode, then analysis the relationship between information display and user's reaction by series of cognitive tests, such as the influence of text rendering on the reaction time and accuracy .Finally discuss the detail elements and key technologies on the development of adaptive interface.

How the online social networks are used: dialogues-based structure ofMySpace

Quantitative study of collective dynamics in online social networks is a new challenge based on the abundance of empirical data. Conclusions, however, may depend on factors such as user's psychology profiles and their reasons to use the online contacts. In this study, we have compiled and analysed two datasets from MySpace. The data contain networked dialogues occurring within a specified time depth, high temporal resolution and texts of messages, in which the emotion valence is assessed by using the SentiStrength classifier. Performing a comprehensive analysis, we obtain three groups of results: dynamic topology of the dialogues-based networks have a characteristic structure with Zipf's distribution of communities, low link reciprocity and disassortative correlations. Overlaps supporting 'weak-ties' hypothesis are found to follow the laws recently conjectured for online games. Long-range temporal correlations and persistent fluctuations occur in the time series of messages carrying positive (negative) emotion; patterns of user communications have dominant positive emotion (attractiveness) and strong impact of circadian cycles and interactivity times longer than 1 day. Taken together, these results give a new insight into the functioning of online social networks and unveil the importance of the amount of information and emotion that is communicated along the social links. All data used in this study are fully anonymized.

Indoor Lighting Design Incorporating Human Psychology

Lighting is one of the most important building services in every building in particular, the modern commercial buildings. Without a proper lighting design, human beings cannot carry out their intended activities effectively, efficiently and comfortably. Conventionally, the horizontal illumination level, measured in lux, has been employed as the dominating factor within an overall lighting design package. However, it is the view of the authors that a lighting system not only provides adequate lumen intensity for the visual ability of occupants, but it also significantly affects the occupants' physiology and psychology. It is also felt that interior lighting design must always come with the design of the colour of wall finishes. In this paper, the relationship between lighting design criteria and human physiology and psychology is studied and a questionnaire has been prepared to investigate the psychological effects of light, in particular colour, on the activities of occupants. Here, colour refers to the colour of either the incident light directly from the luminaires or the reflected light from the wall finishes/furniture as percepted by the occupants. A list of colour finishes is recommended for different kinds of indoor environment. It is hoped that this paper will provide a reference to lighting designers of modern buildings for satisfying the user's psychology.