ISSUE: On October 5, 2004, there was news from the Centers for Disease Control and Prevention (CDC) that due to problems in manufacturing of the influenza vaccine for the 2004-2005 season, the expected supply was reduced. Because of the situation, persons who were not included in one of the priority groups were asked to forego or defer vaccination. In an effort to prevent the transmission and acquisition of the influenza virus, an educational campaign was designed to increase awareness to the importance of hand hygiene and respiratory etiquette. PROJECT: The theme of the educational program was “Don't Catch the Flu Bear Blues” and involved the distribution of wicker baskets filled with a teddy bear with a pediatric mask on its face, bottles of alcohol-based hand rub, respiratory etiquette flyers, an educational poster, and candy kisses. The baskets were distributed to each of the infection control liaisons from the following departments: inpatient nursing units, radiology, acute care unit, intensive care unit, patient access, laboratory, rehab unit, prescreening unit, operating room, post anesthesia care unit, and induction room area. Baskets were re-filled with alcohol hand rub and candy over a 4-week period. The project cost was approximately $700, which included the baskets, bears, candy, and hand rub. Four cases of hand rub were donated by the pharmacy department to contribute to reducing influenza transmission from the reduction in vaccine supplies. RESULTS: Fifteen baskets were distributed the week before the holidays in the spirit of a gift basket to the liaisons. They were instructed to keep the basket and teddy bear after the campaign was completed. Staff was delighted to receive the individual bottles of hand rub, as were the patients who received bottles in patient access. LESSONS LEARNED: Unique, creative hand hygiene campaigns heighten awareness of the importance of handwashing and the use of alcohol-based hand rubs in patient care areas. It was a great way to market the infection control program and boost staff morale during an unusual flu vaccine season. A turnkey approach to setting up the educational campaign, including sources for vendors and a detailed budget, will be presented.