Agricultural Sector Of Ukraine Research Articles

Assessing the initial impact of the Russian invasion on Ukrainian agriculture: Challenges, policy responses, and future prospects

The war in Ukraine has caused significant losses to the Ukrainian agricultural sector and threatened global food security. This study aims to comprehensively analyse the impact of the Russian invasion on Ukrainian agriculture in its initial phase, examine the responses of Ukrainian agricultural policy and outline key elements for the post-war development of the Ukrainian agricultural sector. Using a systematic approach that includes thorough data collection and analysis from official sources, the Ukrainian press, relevant legislation and statistical data, our study focuses on the first five months of the conflict, from February 24, 2022 to July 24, 2022, to identify the main challenges during this period. The agricultural policy analysis shows that the Ukrainian government has adopted a reactive approach, including tax simplification, affordable credit, deregulation, financial support for the agricultural sector, reduced prices for inputs and resources to support farmers, and improvements in logistics. Critical factors identified for post-war development include repatriation and agricultural education, support for small and medium-sized farms, integration into global markets, emphasis on organic practices and sustainable development, and digitalization in agriculture. The integration of a systematic overview of the Ukrainian agricultural sector and an analysis of key elements of post-war development provides essential insights for policy-makers and researchers concerned with the impact of war on the agricultural sector and food security.

Public-private partnerships in the agricultural sector

The levels of management in the field of agriculture were systematized, a comparative ana­lysis of the international experience of management in the agrarian sphere was carried out (on the example of Germany and Italy). The current trends in digitalization of agricultural management in the world, as well as tasks and challenges of digitalization in Ukraine were described. The hypothesis of the research is that the implementation of digital solutions in the Ukrainian agricultural sector will increase the efficiency of management, especially in the condi­tions of military challenges. Methodo­logically, the research is based on the analysis of policies, strategic plans, scientific works and other sources related to management in the field of agriculture, taking into account the impact of digital techno­logies. The centralized manage­ment model in the development of the agricul­tural sector still dominates in European coun­tries. However, the EU current policy in the field of regional development provides for the transfer of as many management functions as possible to the region­nal level. This approach is also characteristic of the national model of agricultural development policy. The most important and effective tool for the modernization of any of the known management systems in the modern world is their digitali­zation. Digitization of management in the agricu­ltural industry at all levels, from the state to small agribusiness entities, is no exception. The further digital transformation of manage­ment in national agriculture represents a higher level of digital integration, which affects the most complex organi­zational changes in the structures of state admi­nistration and agribusi­ness. The results of the implementation of these tasks can significantly affect the growth of profits in the agricultural business and the competitiveness of products, which will allow the agricultural industry to reach modern global technological boundaries

ANALYSIS OF INVESTMENT ACTIVITIES IN THE AGRICULTURAL SECTOR OF UKRAINE: DETERMINATION OF FACTORS AND WAYS OF ITS ACTIVATION

The purpose of the article is to study the theoretical aspects of investment activity, analyse the current level of investment activity in the agricultural sector of Ukraine's economy and identify factors and methods of its increase. Methodology. The theoretical and methodological basis of the study is the fundamental principles of national economic management, investment activity and development of agricultural production entities. The research used the following scientific methods: axiomatic (to establish basic definitions that clarify the essence of the study), systematic (to identify components within the agricultural production sector), institutional (to construct the subject-object framework of the institutional environment for investment activity in agricultural production), correlation-regression analysis (to identify key predictors influencing investment activity in the agricultural sector), abstraction (to prioritise the stimulation of investment activity in agricultural production), and reproductive (to substantiate alternative strategies for attracting investment in agricultural enterprises). The results of the study show that diversification of investment sources and modernisation of technological infrastructure of agricultural production are important prerequisites for institutional reforms in the agricultural sector of the country. Increasing investment activity in agricultural enterprises can be achieved by creating a favourable investment climate. This includes government initiatives to create a transparent and stable regulatory framework, simplify bureaucratic processes, and ensure legal and financial stability. Another key aspect is to facilitate access to financial instruments such as low-interest loans, grants and subsidies to support the development of agricultural enterprises. The results of the study are presented in the form of tables, figures, graphs, diagrams and charts. Practical implications. Given the high level of integration of the domestic agricultural sector into the global food market, it is worth exploring the potential of using customs instruments to stimulate investment processes. Such instruments could include a zero VAT rate for investment agricultural goods and measures to prevent double taxation. Value / Оriginality. Investment activity in Ukraine can be intensified under the following conditions: ensuring financing for innovations; developing and implementing a system of measures to increase the investment activity of commercial banks; promoting the development of the stock market and venture capital; developing investment infrastructure; borrowing the best international experience in assessing the efficiency of business centres and business incubators; forming an investment and innovation culture in society, etc.

DIRECTIONS OF FINANCING THE NEEDS OF REBUILDING THE AGRICULTURAL SECTOR OF UKRAINE

The agricultural sector of Ukraine, playing a significant role in the formation of the main macroeconomic indicators, is under the constant influence of various factors, which makes it dynamic and unpredictable. These challenges present the agrarian sector with the task of flexible adaptation in the conditions of martial law and the post-war period to the need for reconstruction to ensure sustainable functioning and positioning it for the future.The purpose of the article is to determine the directions of funding needs for the restoration and reconstruction of the agro-industrial complex of Ukraine in accordance with the strategic and tactical contours of solving the tasks of its long-term development, the implementation of which will contribute to the economic growth of this industry, the further transformation of the agrarian policy of Ukraine regarding state support for enterprises of the agro-industrial complex, internationalization and strengthening of the international partnerships.The article proposes an original scientific-methodical approach to determining the directions of financing the needs of the reconstruction of the agricultural industry of Ukraine, which involves determining the ratio of the directions of financing the needs of restoration and reconstruction of the agro-industrial complex of Ukraine in accordance with the strategic and tactical contours of solving the tasks of its strategic development, which form its current and prospective state and the fulfillment of the set of socio-economic conditions for their implementation in the conditions of transformational changes Among the socio-economic conditions for the implementation of the proposed directions, the article defines: ensuring the diversification of the structure of agriculture; conducting constant monitoring of competition and access to markets, regional differentiation, conducting administrative expertise on the management of recovery funds and constant assessment of the effectiveness of agrarian policy instruments.

Economic aspects of Industry 4.0 marketing technologies implementation in the agricultural sector of Ukraine

The study aimed to assess the impact of Industry 4.0 marketing technologies on the efficiency of business processes in the agro-industrial complex of Ukraine in the current market conditions. The study established that Industry 4.0, as a new stage of technological development, radically changes traditional methods of production, business and management by integrating digital technologies with physical processes. With the use of big data, artificial intelligence, and machine learning, agricultural businesses can create accurate customer profiles, develop personalised marketing campaigns, and automate routine tasks such as audience segmentation and forecasting market changes. The study also addressed the impact of the Internet of Things, social media and digital platforms on customer engagement and supply chain management. Innovations in e-commerce and the use of augmented and virtual reality also substantially improve the marketing efficiency of agricultural enterprises. The impact of the war in Ukraine on the introduction of digital technologies in the farming sector was emphasised. While investment in digitalisation declined during the conflict, the war also stimulated the search for innovative solutions, such as the use of drones to monitor fields and technology to improve cybersecurity. The impact of the war on consumer habits and priorities has also necessitated rapid adaptation of marketing strategies. Based on the study, which included a survey of 727 enterprises, the level of adoption of Industry 4.0 technologies among large, medium and small enterprises, as well as their plans for further implementation, was determined. The results showed that large enterprises are leading the way in adopting new technologies such as data analytics and artificial intelligence, while small and medium enterprises are just beginning to implement these solutions

Improving business processes in the agricultural sector considering economic security, digitalization, risks, and artificial intelligence

The study aimed to address ways to improve the efficiency of agribusiness through the introduction of modern technologies and innovative approaches. The methods of quantitative and qualitative analysis of financial indicators, analytical reviews, and specific examples of technology implementation were used to achieve this goal. The study emphasises the impact of digitalisation of the agricultural sector on improving economic security, efficiency and competitiveness. The introduction of digital technologies, such as the Internet of Things, process automation and precision farming, is helping to optimise production processes, reduce costs and improve product quality. The study results show that the concept of smart farming significantly increases the efficiency of agribusiness. The use of Big Data, blockchain technologies, drones and satellite technologies provides better management of agribusiness, while artificial intelligence helps to predict yields and optimise agricultural processes. Risk management in the agricultural sector, including insurance and financial instruments to hedge price fluctuations, is a key factor in enhancing economic stability. The experience of leading global companies such as John Deere, Agricultural Bank of China, Fruition Sciences, TE-FOOD and FieldView has shown the effectiveness of digital technologies and innovations in improving efficiency and sustainable development. Particular attention is devoted to the problems and prospects for the introduction of modern technologies in the agricultural sector of Ukraine on the example of Myronivsky Hliboproduct. An integrated model for improving the business processes of Myronivsky Hliboproduct is proposed, including the digitalisation of production processes, the introduction of blockchain technologies, the use of AI and risk management. Necessary steps to overcome existing challenges, such as insufficient funding for innovation, infrastructure constraints, staff training and cybersecurity, were determined. The implementation of the proposed measures will allow the company to become a leader in the implementation of innovations in the agricultural sector of Ukraine, increase competitiveness and ensure sustainable development in the future

The Investments of the European Union Member-States into the Ukrainian Agricultural Sector and their Impact on its Competitiveness

The Investments of the European Union Member-States into the Ukrainian Agricultural Sector and their Impact on its Competitiveness

ORGANIZATIONAL AND ECONOMIC TRANSFORMATIONS OF THE AGRICULTURAL SECTOR IN THE POST-WAR PERIOD OF ECONOMIC DEVELOPMENT OF UKRAINE

The agricultural sector in Ukraine plays a pivotal role in the country's socio-economic stability and food security. However, the full-scale war with Russia has significantly impacted this sector, necessitating comprehensive organizational and economic transformations to restore and enhance its functionality in the post-war period. This study aims to propose practical recommendations for the organizational and economic transformations required in the agricultural sector of Ukraine during the post-war economic revival period. The research employs a combination of general scientific methods, including abstract-logical reasoning, monographic and terminological analysis, theoretical generalization, economic and statistical analysis, abstraction, and formalization. These methods facilitate the substantiation of theoretical approaches, formation of conceptual frameworks, identification of development trends, and justification of strategic directions for the agricultural sector's transformation. Despite the crisis induced by the war, the agricultural sector in Ukraine has demonstrated financial stability and adaptability. In 2022, agriculture contributed 8.6% to GDP, though this was a decline from previous years. The sector's share in export structure increased, becoming a crucial source of foreign currency inflows despite logistical challenges. The study identifies structural issues such as over-reliance on low-value-added exports, technological dependencies, and economic vulnerabilities tied to the raw material orientation. Recommendations include diversifying production, enhancing value-added processing, fostering technological advancements, and creating investment funds for structural economic reforms. Further research should explore the long-term impacts of proposed transformations, the role of technological integration in agriculture, and the development of policies that balance agricultural productivity with environmental sustainability. Additionally, investigating the effectiveness of investment funds and economic incentives in achieving structural changes will be critical to ensuring the resilience and growth of Ukraine's agricultural sector.

The Socio-Economic Role of Small Agribusiness in the Development of Modern Ukraine and Poland

Factors influencing the formation of the socio-economic role of small agribusiness, directions for establishing the institutional and organizational-economic structure of small-scale enterprises in the agricultural sector of Ukraine and Poland are singled out. An analysis of the activities of small agribusiness entities was carried out using statistical data from GUS (Central Statistical Office of Poland) and the State Statistics Service of Ukraine for the period from 2010 to 2020. The trends in running a craft business were disclosed. It has been demonstrated that the development of the agricultural sector is dominated by the direct freedom of decision-making and choice of producers. It was established that small agribusiness in Ukraine and Poland can meet the requirements of a competitive environment and function effectively under the conditions of coronavirus and war in Ukraine. The purpose of our research is to theoretically and methodologically justify scientific provisions and develop recommendations that will accumulate specific institutional and technological capabilities to produce necessary raw materials and create agri-food products in Ukraine and Poland. The methodological basis of the research includes fundamental principles of economic theory, management, and studies of scholars regarding the socio-economic role of small agribusiness in the conditions of war in Ukraine. Observation, sampling, and grouping methods were used for the theoretical justification in identifying problems in the development of small agricultural businesses; generalization and comparative analysis were employed to form the institutional and organizational-economic functionality of small-scale enterprises in the agricultural sector of Ukraine and rural areas, refine the conceptual framework, and draw conclusions and proposals on the selected topic.

Experience of the EU system (AKIS) in the segment of agricultural consulting and innovation

The critical role of the European system of agricultural knowledge and innovations (AKIS) in ensuring the sustainable development of agriculture, especially in the segment of agricultural consulting, is substantiated. The article examines the European Union's experience regarding the creation and implementation of the AKIS system and analyzes the possibilities of its adaptation in Ukraine. Using qualitative analysis methods, the efficiency of the factors of the existing systems in the EU and the possibility of their integration into the Ukrainian agricultural sector were evaluated. The study shows that the implementation of AKIS in Ukraine can significantly increase the productivity and sustainability of agriculture. It was established that the implementation of AKIS in Ukraine requires a comprehensive approach, including technical aspects and institutional and social changes. It is proposed that the legislative framework that regulates the activities of the agricultural sector, scientific institutions, and consulting companies be clearly defined, which is the legal framework for implementing AKIS based on EU practice. Technological and product innovations should become the basis for increasing the efficiency of agriculture, and social and cultural factors should be considered when developing and implementing innovations. It is justified to create a favorable environment for innovation, which includes state support, attracting private investments, developing public-private partnerships, and using international resources, where consulting services should become available and of high quality, providing farmers with the necessary knowledge and support. It is proposed that effective coordination mechanisms be created between various participants in the agricultural sector to ensure access to financial resources to support innovative activities and develop educational programs to train highly qualified specialists. Keywords: Agricultural knowledge, innovations, agricultural consulting, AKIS, EU, Ukraine, sustainable development.

Prospects for the introduction of a green economy in the agricultural sector of Ukraine for the next 10 years

The relevance of the study is due to the deterioration of the environment and the low level of application of green technologies in the agricultural sector of Ukraine. The aim was to outline the current problems for farmers in the use of green farming methods and to find solutions. The study assessed the level of use of certain green technologies in agricultural production in Ukraine. The main results obtained in this work are: determining Ukraine’s place in the Green Future Index ranking in various areas during 2021-2023 and comparing it with Iceland, Finland, and Norway; identifying areas of green technologies that need to be developed in Ukraine during martial law and after the war (precision and organic farming, the introduction of biotechnology to create genetically modified organisms and the transition to alternative energy sources). The study of the dependence of farmers’ propensity to use green technologies on the size of farming confirms its undeniable presence. The analysis of foreign experience in precision agriculture allowed formulating recommendations for foreign companies entering the Ukrainian market to promote the use of precision agriculture in Ukraine. The findings on the growing electricity shortage helped to justify the further use of alternative energy sources in the context of the conflict. A study of the negative impact of the hostilities on Ukrainian land allowed classifying such types of impact and developing measures to restore the soil. The assessment of the use of technologies in agriculture helped to identify areas for the introduction of a green economy in the agricultural sector in Ukraine, which will help to increase agricultural yields without harming the environment and increase its competitiveness. The results and conclusions have practical implications for the Government in developing agricultural policy and for farmers in managing their farms

Envisioning the future of agri-tourism in Ukraine: from minor role to viable farm households and sustainable regional economies

Agritourism is known to play a pivotal role when providing diversification of farm activities, making in such way for sustainable regional and local development. However, it should be stated that in Ukraine agritourism has not received proper attention in the pre-war and current period. This paper explores the landscape of agritourism in Ukraine across pre-war and current periods, assessing its potential for the country advancement. The research involves the analysis of data on agriculture and tourism obtained from the World Bank, Ukrainian authorities, and agritourism association leaders. We also delve into 62 Ukrainian legislative and program documents to highlight institutional barriers and existing issues. The findings reveal that agritourism occupies minor position within robust agricultural sector in Ukraine, accompanied by notable regulatory gaps, nevertheless it possesses significant institutional and policy implications. We demonstrate that fostering agritourism in Ukraine can play a vital role in enhancing the sustainability of farms by broadening their range of activities. This holds particular importance in the context of the post-war economic recovery in Ukraine. Agritourism, operating at the intersection of agriculture and tourism, has high potential to generate positive effects in Ukraine not only on the agricultural sector but also on the country sustainable development. As a result of the investigation, the paper substantiates possible institutional changes (at the macro-, regional, and local levels) necessary to relaunch agritourism in Ukraine successfully.

ANALYSIS OF THE INFLUENCE OF FOREIGN INVESTMENTS IN THE DEVELOPMENT OF AGRICULTURE ENTERPRISES

Investment is a powerful driving force that has a direct impact on ensuring macroeconomic balance and the gradual socio-economic development of the country. The state and prospects of further innovative development depend on the efficiency and effectiveness of the investment process. The agro-industrial complex of Ukraine is integral and one of the most important sectors of the economy. The effectiveness and efficiency of the agricultural sector’s functioning directly impact the country’s economic development and macroeconomic stability. Accordingly, an effective investment policy in the agricultural sector will make it possible to ensure the exit of the Ukrainian agricultural sector from the financial, material, and technological crisis. The relevance of the research lies in the fact that in the works of domestic scientists, the main attention is focused to a greater extent on the need to attract foreign investments. At the same time, the influence of foreign investments on the development of the agro-industrial complex, in particular, and the national economy in general, which is even more actualized in martial law conditions, is not sufficiently covered. That is why there is a need for an in-depth study of trends in the influence of foreign investments on the agro-industrial sphere of Ukraine. The article analyzes the level of influence of foreign investments on the development of the agro-industrial complex of Ukraine.

Ukraine in the markets of organic agri-food products of the European Union: Analytics, trends, and prospects

The study of the role of the Ukrainian agricultural sector in meeting the demand for organic products in the European Union is vital for understanding and maximising the benefits for Ukraine. This is crucial in the context of the development of the organic market and expanding cooperation with Europe, which indicates the relevance of the problem discussed in the present study. The purpose of this study was to identify the current position, dominant trends, and prospects for increasing Ukrainian organic imports to the European Union. The methodological framework of this study included the general and special methods of scientific cognition: monographic, dialectical, tabular, graphical, abstract and logical, and comparative analysis. The study analysed the vectors and dynamics of development of organic agriculture in the European Union, specifically, identified the growth of domestic and import demand for organic products, expansion of the list of commodity items, the existence of a gap between supply and demand, and high concentration of the commodity structure of imports. The study found the principal factors that ensure Ukraine’s leading position among the key importers of organic food: geographical location, increase in domestic production of organic products, improvement of the system of its certification, and establishment of partnerships with the European Union. Ukraine’s position in most commodity groups of import demand for organic products has been strengthened: specifically, Ukraine’s share of imports has increased, and its structural characteristics have improved in terms of increasing the share of high value-added products. The study highlighted the barriers faced by Ukrainian exporters when entering the European market and acting as a deterrent to expanding the volume and range of exported organic products. The areas for increasing the potential of Ukraine in meeting the demand for organic products in the European Union were outlined. The findings of this study provide valuable information for producers, entrepreneurs, and stakeholders involved in the development of the organic market in Europe and sustainable agriculture. The outlined priorities for the development of organic production in Ukraine can underlie the development of a national programme aimed at increasing the competitiveness of the Ukrainian organic industry in the markets of the European Union.

The place of the state regulatory system of the agricultural sector in ensuring sustainable development

This article is devoted to the study of the characteristic features of the system of state regulation of the agrarian sector and determining its place in ensuring sustainable development. Based on the analysis, it was established that the current system of state regulation of the agricultural sector in Ukraine includes a number of subjects that have influence based on their authority (public authorities of various levels), as well as those that influence indirectly (the public sector). These subjects directly or indirectly affect the agricultural sector of the economy through a number of means of influence (organizational, financial and economic, normative and legal and advisory or scientific and methodological). It was determined that among the priority goals of state regulation should be, first of all, the promotion of the gradual comprehensive growth of the country's economy, productive employment, which covers the largest possible number of working population, as well as decent working conditions for all. It is noted that the sustainable development of the agricultural sector in today's conditions is impossible without guaranteeing environmental safety, which is considered one of the key components of national security. In order to ensure a stable ecological situation in agro-industrial production, it is important to create, implement, and most importantly - finance targeted programs aimed at this at the state and regional levels. It has been proven that one of the key components of a modern effective system of state regulation of the agrarian sector is support for digital transformation in the agrarian sector. Digitization involves the use of technologies that include the application of advanced achievements in combination with the Internet for the global restructuring of agriculture. It was concluded that one of the directions for the fulfillment of these tasks can be the support of the clustering of the agricultural sector. The government's cluster approach to the sustainable development of the agricultural sector makes it possible to maintain a positive synergistic effect and reduce the impact of negative factors even with minimal state funding. It promotes inter-branch interaction, coordination of economic interests of subjects of agricultural production.

The current status and prospects of growing plant-based food products in the present conditions of the Ukrainian agricultural sector

The agricultural sector in Ukraine plays a key role in the national economy, providing high-quality and sustainable food supply for the population. However, even with favourable natural and climatic conditions and extensive land area, the industry faces numerous challenges, such as war, economic instability, and loss of control over land resources. The purpose of the study is to analyse the current state of growing plant-based food products in Ukraine to identify key challenges and opportunities. To achieve this goal, the gross harvest, yield, and acreage of the main agricultural crops, the share of agricultural value added in the gross domestic product in Ukraine, and the value of agricultural exports to the European Union for the period 2015-2022 were analysed. The results show that sales volumes in agriculture increased by 75.9%, indicating a positive development of the industry. However, this positive development is accompanied by an increase in product prices, which can lead to inflationary pressures. The instability of the agricultural sector is confirmed by a sharp increase in the share of value added in 2021 and a decline in 2022. However, an important positive aspect is a significant increase in the yield and value of exports, which indicates the successful influence of the Ukrainian agricultural sector on international markets. The study shows that despite the existing challenges, the agricultural sector has demonstrated flexibility and adaptability, especially in the context of changes in acreage and crop production volumes. Measures aimed at introducing modern technologies, stimulating innovation, improving the level of education and developing export opportunities can become a catalyst for the sustainable development of the agricultural sector. The results obtained are necessary for the development of specific measures and strategies aimed at improving the situation in the agricultural sector of Ukraine and ensuring its sustainable development

The modern state of regulatory and legal support for plant protection and its improvement in the context of legislative activity

The relevance of the chosen topic lies in the fact that in recent years in Ukraine, there has been a tendency to work on changes to the valid legislation in the field of plant protection, which is due to the need to adapt Ukrainian legislation to the legislation of the European Union. The purpose of the study is to conduct a comprehensive analysis of the modern and prospective state of regulatory and legal support for plant protection in Ukraine. Research methods used in the work include comparative legal, systemic-structural, formal-logical, and doctrinal methods. The system of legislation regulating environmental and economic security in the agricultural sector of Ukraine is based on constitutional and general norms, environmental legislation, international treaties, as well as subordinate acts that ensure their practical implementation. The research results have established that the modern state of regulatory and legal support for plant protection in Ukraine requires revision and updating due to the presence of outdated, imperfect, and Soviet-influenced legal norms in the field of plant protection, as well as Ukraine’s European integration prospects. Conclusions have been drawn regarding the need to revise conflicting and overlapping provisions of the draft Law of Ukraine “On State Regulation in the Field of Plant Protection” and to make relevant amendments during the preparation of the bill for the second reading. Emphasis is placed on the need to focus specifically on the further implementation of such a bill and the inexpediency of adopting the Draft Law of Ukraine “On Amending Certain Laws of Ukraine to Eliminate Inconsistencies in the Areas of Legislation on Plant Protection and State Control”. The research materials may serve as a theoretical basis for filling gaps in Ukrainian legislation and may also be useful for students and teachers in the process of preparing for disciplines such as “Environmental Law of Ukraine”, “Natural Resource Law of Ukraine”, “Floristic Law of Ukraine”, etc

FORMATION OF DEMAND AND SUPPLY IN AGRICULTURAL MARKETS OF UKRAINE IN CONDITIONS OF EXTRAORDINARY CHALLENGES

Modern global instability caused by economic, social and natural factors, which requires a deep understanding and analysis of the impact of such conditions on the formation of demand and supply in the agricultural sector. The relevance of the study is determined by the acute nature of the extraordinary challenges faced by the agricultural sector of Ukraine. In connection with the instability of the economic and political situation, agricultural markets become the object of increased influence of external factors, such as military conflicts, economic sanctions and changes in climatic conditions. Taking into account the dynamism of the market and the search for optimal answers to challenges makes this topic important for the scientific community and practical participants of the agricultural sector. The purpose of the research is to conduct a detailed scientific and practical substantiation of the peculiarities of the formation of demand and supply in the agricultural markets of Ukraine in conditions of extraordinary challenges. The research used general scientific (generalization, comparison, induction and deduction) and empirical-theoretical methods (analysis, synthesis). The use of system- structural and statistical analysis made it possible to analyze the Ukrainian agricultural market and allowed to determine changes in consumer demand for the main groups of products, taking into account economic, social and geopolitical factors. It was found out that the subject of purchase and sale on the agrarian market is agricultural products, the characteristics and peculiarities of production of which determine the uniqueness of the agrarian market in comparison with other types of markets. It has been established that the population's food needs are fully met, and as a result, the country has the opportunity to export products. On the basis of the obtained results, it was established that as a result of a significant increase in food prices, a possible reduction in the assortment of these products and a loss of stable income among the population, it was found that they will lead to a shift in the balance of consumption in favor of bakery products and semi-finished products, which is caused by a decrease in the consumption of livestock products, fish and seasonal products. The results of the study can be used to develop an effective policy of state regulation aimed at increasing the competitiveness of agricultural markets, and can also be used for the further development of risk management programs and strategies in the agricultural sector.

ПІДПРИЄМНИЦТВО В АГРАРНОМУ СЕКТОРІ: ВІТЧИЗНЯНІ РЕАЛІЇ В УМОВАХ СУЧАСНИХ ВИКЛИКІВ ТА МІЖНАРОДНИЙ ДОСВІД ДЕРЖАВНОЇ ПІДТРИМКИ

The article examines current issues of the functioning of agrarian entrepreneurship in world practice and in Ukraine. The role and importance of entrepreneurship in the agricultural sector for the functioning of the country and raising the standard of living of its population are substantiated. An analysis of theoretical approaches regarding the essential characteristics of the concept of "entrepreneurship" in the historicalevolutionary context of the formation of agricultural production was carried out. The main approaches that allow to increase the effectiveness, profitability and efficiency of agrarian entrepreneurship are systematized for the main assessments of losses in the agricultural sector of Ukraine and the analysis of the functioning of agricultural production in the world's leading countries. The importance of state support for the agricultural sector of the economy, as one of the more risky among other economic spheres, has been proven. The specific and general risks of an agricultural enterprise in Ukraine in modern business conditions are outlined, which will allow them to be taken into account when making management decisions on the basis of intellectualization, digitalization, environmentalization, and adaptability. The special relevance of the implementation of "green" economy measures and the improvement of the risk insurance system of agrarian entrepreneurship is emphasized. The main components of agrarian entrepreneurship are systematized: resource; organizationalmanagerial and creative-creative, which require a systematic approach in the implementation of entrepreneurial functions. The strategic goals of the development of agriculture in Ukraine are outlined on the basis of optimization of agrarian entrepreneurship and domestic sustainable development on the way to achieving high indicators that the economy is capable of achieving in its post-war recovery.

МІСЦЕ ОПЛАТИ ПРАЦІ В КОНЦЕПЦІЇ СОЦІАЛЬНО ВІДПОВІДАЛЬНОГО БІЗНЕСУ АГРАРНОГО СЕКТОРА ЕКОНОМІКИ

In the current context of globalization and growing demands for corporate transparency, the issue of fair pay is becoming not only an ethical obligation, but also an essential factor for maintaining the stability and competitiveness of agribusiness. Therefore, studying the place of remuneration in the system of social responsibility allows us to better understand how the integration of social responsibility principles into management practices can help increase the efficiency and strengthen the reputation of agricultural enterprises. The methodological basis of the study is a systematic approach that allows for a comprehensive study of the role of remuneration in the system of socially responsible business in the agricultural sector of the economy, as well as a dialectical method that provides a comprehensive analysis of the relationships between social responsibility, fair remuneration and corporate practices. This approach contributes to a detailed study of the reflection of information on labor remuneration in the company’s reporting in the context of ensuring transparency and compliance with social and ethical standards. The research methods are used in interconnection and interdependence, which allows for accurate and comprehensive results. The study provides a comparative analysis of the average monthly wage in Ukraine with European countries, which emphasizes the existing economic inequalities. The dynamics of changes in wages in the agricultural sector of Ukraine in comparison with other sectors of the economy is studied. The features of disclosure of information on labor remuneration in the financial and integrated reporting of enterprises are characterized. The experience of leading companies in implementing the principle of social responsibility in the agricultural sector through disclosure of information on fair wages and compliance with ethical standards in integrated reporting is analyzed. It is established that transparency in disclosing information on remuneration is an important factor in ensuring trust among stakeholders and meets the modern requirements of ethical business standards.