To ensure that the discrete element model of the coal wall accurately reflects the actual cutting process of coal and rock during virtual prototype simulation of mining equipment, this study aims to expedite the development of intelligent mining machinery. Using coal samples from the 4602 working face of Yangcun Coal Mine, operated by Yanzhou Coal Mining Group, we conducted coal rock packing experiments and uniaxial compression tests to obtain the packing angle and compressive strength of the coal samples. Based on the experimental results, we designed Plackett–Burman experiments (PB experiments), steepest ascent experiments, and Box-Behnken experiments to study the influence of particle contact mechanics parameters and bonding mechanics parameters on the packing angle and compressive strength, using the packing angle and compressive strength as response variables. Our objective is to minimize the relative error between the simulated packing angle and the measured packing angle. We solved and optimized the parameter calibration model and conducted simulation calibration experiments based on the optimization results. A comparative analysis with the actual test results revealed that the maximum relative errors between the simulated and measured values for the packing angle and compressive strength were only 2.9% and 5.0%, respectively. Additionally, a discrete element model of a typical working face coal wall was established based on the parameters obtained from this calibration method. A bidirectional coupling model of the cutting process between the coal and rock was created using EDEM-RecurDyn to simulate the rigid-flexible coupling of the coal cutter. An experimental coal wall model was constructed based on similarity theory, and both simulation and physical experiments were conducted. The evaluation metrics for comparison were the time-domain and frequency-domain characteristics of the drum’s vibration signals. The maximum relative error for the time-domain signal characteristics between the two experimental setups was only 4.19%, while the maximum relative error for the frequency-domain signal characteristics was 3.75%. This validates the feasibility of the proposed calibration method for the discrete element coal wall model and the accuracy of the calibration results. Furthermore, it demonstrates that the constructed discrete element coal wall accurately represents the actual coal and rock properties. The virtual simulation based on this model effectively replicates the interaction process between mining machinery and coal, providing a safe, efficient, and low-cost technological approach for performance analysis of mining equipment and intelligent control of supporting devices.