Trend In Malaysia Research Articles

Acceptance of Korean Food Culture among Young Generations in Malaysia: Health and Authentic Taste Perspectives

The Korean Wave, also known as Hallyu, has significantly impacted global culture, and has affected people around the world. This influence has also become a trend in Malaysia, where Korean cultural products are widely embraced, especially by the younger generation. The authenticity of Korean flavors is essential for maintaining its unique culinary identity while health-conscious markets around the world have led to a surge in demand for Korean food Therefore, this study aims to assess the consumer acceptance of Korean food in Malaysia, particularly in Sungai Petani, Kedah, and Pulau Pinang. The Korean Wave, which represents the global popularity of South Korean culture since the 2000s, has exerted a considerable influence on various cultural aspects, including cuisine. Through a quantitative survey, data were collected from 150 participants in the northern area, specifically targeting Generations Y and Z through convenience sampling. The collected data was then analyzed for descriptive statistics, and the correlation to test the hypotheses. The results indicate a significant positive correlation between consumer acceptance of Korean food, health perspectives, and authentic taste variables. The findings of this study suggest that increased exposure to Korean culture through the Korean Wave boosts consumer acceptance and purchase intentions for Korean food culture in Malaysia. This information is valuable for marketers and restaurateurs seeking to capture the growing demand for Korean cuisine. This study offers a localized perspective on the global phenomenon of Korean cultural influence and provides practical recommendations for future research.

Unveiling Antimicrobial Resistance Trends in Malaysia: A Comparative Study with Global Pattern

Unveiling Antimicrobial Resistance Trends in Malaysia: A Comparative Study with Global Pattern

Social Media’s Role in Shaping Millennials Halal Shopping Trends in Malaysia

Social media influencers (SMIs) have emerged as pivotal figures in advertising and critiquing products and services. They serve as credible sources, disseminating persuasive messages that significantly influence consumer purchasing behavior, particularly among Millennials. This paper investigates the factors pertaining to SMIs that shape the purchasing behavior of Muslim Millennials in Malaysia towards halal food products. Employing a non-probability sampling method, the study surveyed 403 respondents using Structural Equation Modelling-Partial Least Square (SEM-PLS). Data collection utilised a structured closed-ended questionnaire as the survey instrument. Results indicate that SMIs’ expertise impacts consumers’ attitudes and behaviors towards halal food products, with expertise serving as the sole mediator. Furthermore, SMIs wield significant influence over consumer purchasing behaviour by disseminating product reviews and advertisements to a broad audience. Factors such as trustworthiness, attractiveness, and expertise among these influencers directly impact the purchasing decisions of millennials. This study makes a significant contribution by enhancing comprehension of the latest digital and social media technologies’ relevance and importance.

Predicting air quality trends in Malaysia’s largest cities: the role of urban population dynamics and COVID-19 effects

This paper aims to explore the relationship between the Air Quality Index (AQI), COVID-19 incidence rates, and population density within Malaysia’s ten most populous cities from January 2018 to December 2021. Data were sourced from the Department of Statistics Malaysia, the World Air Quality Index Project, and Our World in Statistics. The methodology integrated population-based city classification and AQI assessment, cluster analysis through SPSS, and Generalized Additive Mixed Model (GAMM) analysis using R Studio despite encountering a data gap in AQI for five months in 2019. Cities were organized into three clusters based on their AQI: Cluster One included Ipoh, Penang, Kuala Lumpur, and Melaka, Cluster Two comprised Kuantan, Seremban, Johor Bahru, and Kota Bharu, Cluster Three featured Kota Kinabalu and Kuching. GAMM analysis revealed prediction accuracies for AQI variations of 58%, 60%, and 41% for the respective clusters, indicating a notable impact of population density on air quality. AQI variations remained unaffected by COVID-19, with a forecasted improvement in air quality across all clusters. The paper presents novel insights into the negligible impact of COVID-19 on AQI variations and underscores the predictive power of population dynamics on urban air quality, offering valuable perspectives for environmental and urban planning.

ISLAMIC MOTIFS: THE RECOGNITION OF MALAY MEN’S FESTIVAL COSTUMES IN MALAYSIA

The Malay men’s fashion trend in Malaysia has been developing rapidly since the early 1990s. The trend started with the style that has festive details printed motifs on the Baju Melayu at that time. As time goes by, the Muslim fashion trend in Malaysia then turned into a luxury style, it more accentuates on the detail of cutting line or motifs on the fabric. The purpose of this study was to recognize the Islamic motifs of fashion and design on the Malay men’s festival costumes in Malaysia. The research statistical garments included from Baju Melayu, Jubah and Kurta collections. The research sample was the Islamic Malay men’s clothing and attire in Malaysia. The research design was visual-analytical. Data collection was done through qualitative methods by using online fashion brand references. Meanwhile, secondary data were gathered through referencing academic works like books, journals, and magazines on Islamic values and Malay garments. The results of data analysis showed that Islamic motifs, were identified among the designs related to Islamic fashion.

Charging Ahead: Statistics on Electric Vehicle Charging Station Allocation and Uptake Trends in Malaysia

The emergence of electric vehicles is attributable to the accessibility of charging stations, which is essential in reducing EV drivers' range anxiety. EV batteries need to recharge after a certain number of miles driven. As a result, for EVs to be widely deployed, a sustainable charging station must be constructed. The National Electric Mobility Blueprint states that Malaysia's primary goal is for the nation to become the marketing hub for the EV industry by 2030. By 2030, Malaysia reportedly expects to have 125,000 electric vehicle charging stations. EVCS are available in many types, each with different charging capabilities and speeds. The most popular EVCS are slow charging stations, fast charging stations, battery swap charging stations, and wireless charging stations. The type of EVCS is discussed in this study, particularly from the perspectives of Malaysia. The mechanisms, advantages, disadvantages, and associated issues of these EVCS are thoroughly discussed. Furthermore, to reduce range anxiety among EV users and enhance EV adoptions in Malaysia, several criteria are considered in determining the suitable location for Photovoltaic Electric Vehicle Charging Stations. For future studies, all the selected criteria will be calculated using Multi-Criteria Decision-Making methods.

Influence of Social Media Platform Trends on Academic anagement and Leadership in Higher Education Institutions: A Systematic Review

The growth of influencers in social media with respective delivery topics and their followers' reactions towards leader profiles and characters will lead to some extent to soft skills that can influence the performance of organizations as a whole. However, limited knowledge exists of how it is defined, how it operates, and how it relates to institutional leadership, including both administration and teaching. Therefore, this study aims to review current social media platform trends in Malaysia, the relationship between social media, management, and leadership, as well as how social media trends affect academic leadership and administration. The descriptive content analysis method was applied to examine 1,727 empirical, review, conceptual, and commentary papers published by Scopus and Web of Science journals. After considering other irrelevant information, the authors only reviewed a total of 494 from both websites. Considering Malaysia’s scholars, only 27 were chosen to be reviewed for title and abstract. Of these 27, only three articles were chosen for detailed review. All the information relevant to the research was extracted from each article and analysed using Excel software. Results showed that in 1,727, only three articles were related to social media and Malaysian scholars. According to these three articles, most organizations use Twitter, Instagram, and other digital technologies like digital communications, smartphones, and many others for social interaction. This is because workplace wellbeing can be achieved through human connections on social media. This workplace well-being can be related to leadership and work engagement in organizations. Hashtags in social media, especially Twitter, can be used to express sentiment, and this sentiment can influence human emotional state and well-being. In conclusion, the paper will add to recent efforts on how to improve the current situation, especially for new leaders with prospective approaches to the field, and contribute to the global knowledge base.

Vaccination Acceptance among Indigenous Community: The Moderating Role of Tribal Leader Endorsement

Coronavirus disease 2019 cases are showing a downward trend in Malaysia but with active cases still present, the virus remains a persistent public health threat. Amid vaccination at no cost, some of the populace is refusing to get vaccinated. As getting indigenous communities vaccinated are much more difficult due to contextual and cultural difference, this study investigated whether tribal leader endorsement moderates the relationship between attitude and intention towards vaccination. Drawing from a survey of 312 indigenous from various generations of Millennials, Generation X and Generation Z, this study found that endorsement of tribal leaders does not act as a moderating factor in the association between attitude and intention to accept vaccination across generations. This study contributes to understanding whether indigenous communities require cultural-based approaches to support vaccination uptake. This study would be beneficial in supporting initiatives to curb COVID-19 disease and the right to good health among indigenous communities.

Development of Regression Models for COVID-19 Trends in Malaysia

COVID-19 has emerged as the biggest threat to the world’s population, since December 2019. There have been fatalities, financial losses, and widespread fear as a result of this extraordinary occurrence, especially in Malaysia. Using available COVID-19 data from the Ministry of Health (MOH) Malaysia website, from 25/1/2020 to 17/6/2022, this study generated regression models that describe the trends of COVID-19 cases in Malaysia, taking into account the unpredictable nature of COVID-19 cases. Three techniques are used in Weka software: 60:40 / 70:30 split ratio, 10 and 20-fold cross-validation, Support Vector Regression (SVR), Multi Linear Regression (MLR), and Random Forest (RF). Based on new instances among adults, the study’s findings indicate that RF has the strongest coefficient correlation and the lowest Root Mean Square Error of 22.7611 when it comes to predicting new COVID-19 deaths in Malaysia. Further investigation into prospective characteristics like vaccination status and types, as well as other external factors like locations, could be added to this study in the future.

The impact of population aging and fertility rate on economic growth in Malaysia

Purpose ― This study aims to examine the impact of population aging and fertility rates on economic growth in Malaysia for the sample spanning from 1961 to 2020.Method ― The study uses an Autoregressive Distributed Lagged (ARDL) model to examine the relationship between economic growth, the aging population, fertility rate, capital stock, and employment rate.Findings ― The main results provide evidence of a long-run relationship between aging, fertility rate, employment, and capital stock on Malaysian economic growth. The results also show that the aging population harms economic growth in the long run, but a decline in the fertility rate has been favorable to long-term economic growth.Implication ― These findings have significant implications for the execution and formulation of national aging and demographic policies and government efforts to achieve long-term fiscal sustainability.Originality ― This study empirically investigated the link between population aging and economic development, reflecting recent demographic trends in Malaysia. This study uses current data and an Autoregressive Distributed Lagged (ARDL) technique to analyze long-term economic growth and its association with supply-side determinants

IMPACT OF BRAND EQUITY ON LAPTOP PURCHASE INTENTION AMONG PUBLIC UNIVERSITY STUDENT

The laptop industry is showing a growing trend in Malaysia and there are various laptop brands in the market. The impact of brand equity has greatly influenced the behavior of students in public universities toward the purchase intention of laptops. However, there is still a lack of thorough research that has been conducted to examine the brand equity and purchase intention of laptops among students of public universities in Malaysia. Thus, this study aims to investigate the relationship between the brand equity dimension which is brand awareness, brand association, perceived quality, and brand loyalty toward purchase intention of laptops among public university students by applying the Theory of Action (TRA). The results show that perceived quality and brand loyalty is significant. Meanwhile, brand awareness and brand association are insignificant. The study concludes with the discussion of research limitations and recommendation for the industry and future research.

A systematic review of Climate Change related Coral Reef research trend in Malaysia

Climate change related coral reef research has been receiving great interest globally as the world continues to experience worsening catastrophic climate change events, which causes the degradation of the ecosystem. While Malaysia is known for its extensive coral reef coverage, little is known about its coral reef research trajectory, especially related to climate change. Hence, this study aims to address the state of Malaysian coral reef research trend using the Web of Science (WoS; 1987–2022) database with comparison made within four areas in the country (East Coast of Peninsular Malaysia, West Coast of Peninsular Malaysia, Sarawak and Sabah), and explicitly looking into the aspect of climate change using three search strings respectively; (1) Bleach*, (2) Acid*, (3) Climate Change*. The results found the number of such publications in the WoS database is low (total of 31 publications in 36 years), with substantial research location bias dominated at the East Coast of Peninsular Malaysia. Generally, the study subjects of the publications focus on mixed organisms (Coral Reef) and Cnidaria as well as non-biological category ‘Environment’. Overall, the ecological assessment of the study trend shows notable climate change research gap in Malaysian coral reef research (lack of important organism studies; Pisces, Echinodermata, Mollusca). Thus, there is a need for climate change inclusive research direction in Malaysian coral reef research for the understanding, adaptation, prediction, and management of our coral reef ecosystem in an era of accelerated climate change circumstances.

Exploring STEM Education Trends in Malaysia: Building a Talent Pool for Industrial Revolution 4.0 and Society 5.0

In Malaysia, Science, Technology, Engineering, and Mathematics (STEM) education is becoming increasingly important in the current industrial revolution 4.0 and society 5.0 era. This study aims to investigate the current STEM education trends in Malaysia, the benefits of pursuing STEM careers in the future, and the need to build a talent pool to meet the demand of these two revolutions. This study highlights the various STEM education trends in Malaysia, including the incorporation of STEM-related subjects in the national curriculum and the promotion of STEM-related extracurricular activities. It also discusses the benefits of pursuing a career in STEM, such as higher earning potential and job security, as well as the importance of preparing a talent pool to meet the demand of the rapidly changing technological landscape. This study argues that Malaysia needs to focus on developing a robust STEM education system that can produce a workforce equipped with the necessary skills and knowledge to excel in the industries of the future. The study also highlights the role of policy makers, researchers, and educators in this process and proposes recommendations for enhancing STEM education in Malaysia. This study contributes to the literature on STEM education in Malaysia and provides valuable insights for policy makers, researchers, and educators.

A Review of Wind Clustering Methods Based on the Wind Speed and Trend in Malaysia

Wind mapping has played a significant role in the selection of wind harvesting areas and engineering objectives. This research aims to find the best clustering method to cluster the wind speed of Malaysia. The wind speed trend of Malaysia is affected by two major monsoons: the southwest and the northeast monsoon. The research found multiple, worldwide studies using various methods to accomplish the clustering of wind speed in multiple wind conditions. The methods used are the k-means method, Ward’s method, hierarchical clustering, trend-based time series data clustering, and Anderberg hierarchical clustering. The clustering methods commonly used by the researchers are the k-means method and Ward’s method. The k-means method has been a popular choice in the clustering of wind speed. Each research study has its objectives and variables to deal with. Consequently, the variables play a significant role in deciding which method is to be used in the studies. The k-means method shortened the clustering time. However, the calculation’s relative error was higher than that of Ward’s method. Therefore, in terms of accuracy, Ward’s method was chosen because of its acceptance of multiple variables, its accuracy, and its acceptable calculation time. The method used in the research plays an important role in the result obtained. There are various aspects that the researcher needs to focus on to decide the best method to be used in predicting the result.

Consumer Demand for Healthy Food: Evidence from a Regional Context in Malaysia

Many urban Malaysians dine out, as evident from the high frequency of food consumed outside of home. Unfortunately, poor dietary habits and inadequate physical activity have contributed towards obesity and increased risk of diet-related non-communicable diseases in Malaysia. Approximately 8.1% of Malaysians are living with diabetes, hypertension, and high cholesterol. Consequently, improvements and modifications in the dietary intake are critical; even when dining out. Although many Malaysians would like to eat healthily, the high costs associated with healthy food acts as a deterrent. Thus, this study aimed to determine factors predicting consumers’ behavioral intention toward healthy food when dining out. Using the cross-sectional study design, quantitative data from 385 Malaysian living in Klang Valley were collected through online survey by sharing the Google form through social media. The findings revealed that health factors, social and subjective norms, attitudes, and price significantly affected consumers’ behavioral intentions in choosing healthy food in the food service industry. Moreover, price is the most influential factor in choosing healthy food followed by the health factor. Furthermore, age, marital status, employment status, and household monthly income significantly affected the behavioral intentions to choose healthy food. Restaurateurs should consider more reasonably priced healthy food options to benefit from the healthy eating trend in Malaysia and to fulfil consumer demand for healthy food when dining out.

Research Progress of Digital Technology and Emerging Themes During Covid 19 in Malaysia: Bibliometric Analysis Approach

The covid 19 immediate impact has intensely changed global trends. At the same time, the impact covid 19 has exhilarated research interest among researchers worldwide. In Malaysia, the Movement Control Order (MCO) and travel restrictions enforced by the Malaysian Government in March 2020 have significantly hit Malaysian daily life. Therefore, understanding the topic of interest and broadening collaboration networks is critically important to advance research development. This bibliometric study examines the Covid-19 research trends in Malaysia based on publication output, affiliated countries, and author co-occurrences. Utilizing the Scopus database, 1776 articles were identified and extracted from 2020 until 2021. The result has shown that the number of articles related to Covid 19 in Malaysia significantly increased in 2021, resulting in higher cumulative total publications. Most Covid 19 research publications in Malaysia collaborated with the United Kingdom, Pakistan, and United States. The bibliometric literature in this study have declared that digital technologies have the potential to fulfill customized requirements of COVID-19 pandemic. Thinking about advance technologies and its benefits, this study is going to provide a through literature about the application of advance technologies in real-time. Despite of that, this study also mapped the literature based on topic of interest to understand the benefits and application of these technologies in different areas including pure technology, sustainability, education, tourism, psychology, food and agriculture, and the economy.

Can Inclusive Entrepreneurialism Be a Solution for Unemployed Female Graduates? A Study on Inclusive Entrepreneurial Intention

Recent reports highlighted a worrying trend in Malaysia where the number of female graduates has increased but at the same time there is a lower number of female workers. Particularly, in 2022, most unemployed graduates are women, accounting for 54.2% of the total, according to the Department of Statistics Malaysia (DoSM). This increases the gender gap in the workforce and subsequently decreases female participation towards nation-building and economic growth. Meanwhile, studies have shown that inclusivity can significantly affect the reduction of unemployment rates and increase re-employment. Thus, this study suggests that “Inclusive Entrepreneurship” can be a viable solution to the problem observed, as entrepreneurship might be a more attractive option than employment for female graduates. This paper aims to explore the factors influencing inclusive entrepreneurial intention among female graduates in Malaysia. Specifically, this study employed the theory of planned behaviour (TPB) and opted for a quantitative exploratory study using the conductive method. The collected survey sample of 227 female students in Malaysia was analysed using PLS-SEM. The framework structure is based on a combination of formatively and reflectively measured variables. The results indicated that attitude, perceived behavioural control and inclusive innovativeness have significant relationships to the inclusive entrepreneurial intention of female graduates in Malaysia. These insights can lead to the formulation of effective policies and programs to encourage as well as enable female graduates to contribute towards the nation’s development via inclusive entrepreneurialism.

Evaluation of English Language Learning (ELL) Websites using Automated Evaluation Tool

English Language Learning (ELL) websites provide excellent opportunities for language learning. In order to provide interactive, fun learning experiences, many teachers opt to use ELL websites and end up facing problems regarding the websites’ accessibility and usability. Websites’ quality is a key factor for users’ acceptance and satisfaction. The proliferation of a variety of free and unique website testing tools has made it possible to quickly assess the quality of websites. This quantitative study aims at evaluating 5 free ELL websites in terms of Search Engine Optimization (SEO), performance, usability, social aspects and links using an automated evaluation tool i.e., SEOptimer. All in all, none of the 5 websites evaluated scored the overall grade A+ which indicates a critical need to improve the 5 aspects evaluated in order to increase their quality. This study contributes to the improvement of selected free ELL websites. Besides, it substantially advances the online learning trend in Malaysia by accentuating the potential free ELL websites to be explored and utilised by teachers to provide authentic English language learning experiences. Above all, the 5 aspects evaluated by SEOptimer form a comprehensive guide which will be useful for the curriculum developer and Ministry of Education to develop personalised online resources and websites for Malaysian primary students in ensuring quality education for all.

Impact Comparison of El Niño and Ageing Crops on Malaysian Oil Palm Yield.

Ageing oil palm crops show a significant correlation with the declining oil palm yield in Malaysia. Not only do aged crops result in lower production, but they are also more costly and difficult to harvest. The Malaysian oil palm yield recovered to the pre-El Niño level after the 1997/98 El Niño event. However, the oil palm yield failed to recover after the recent 2015/16 El Niño. Due to the accumulation of aged oil palm plantations in Malaysia, the financial losses from different magnitudes of El Niño events are increasing. Thirty-four years of monthly oil palm yield trends in Malaysia were compared with the El Niño-free yield dataset to show that the oil palm yield downtrend pattern is the same with or without El Niño events in Malaysia for the most recent 15 years (2005 to 2019). The performance of oil palm yield did not show any significant difference from 2000 to 2019. This study estimates that ageing oil palms would lead to a minimum opportunity loss of USD 431 million by December 2022. Without a proper replanting program, the total combined loss attributable to the ageing crops from 2009 to 2022 is estimated to be USD 3.94 billion, which is more profound than losses due to El Niño events within the same period. This study also concluded that a continuous 7-year replanting scheme of at least 115,000 hectares per year is needed to address the adverse impact of ageing crops on the Malaysian oil palm yield, which accounts for nearly 30% of the global palm oil production.

Live Streaming and Video Recording While Driving – A Worrying Trend in Malaysia

Live Streaming and Video Recording While Driving – A Worrying Trend in Malaysia