Travel Options Research Articles

Financial Feasibility Analysis of Elderly Cross-Border Tourism: A Case Study

Since the 21st century, China has entered an aging society. With a significant increase in the elderly population, it is important to consider how to enrich the old people’s lives in their later years and meet their diversified entertainment and tourism needs. The “New Home in Different Places” project is dedicated to offering personalized cross-border tourism services for affluent seniors. Through a digital platform, it provides tailored itineraries, language support, and health services, ensuring seamless and enriching travel experiences. The project aims to redefine elderly tourism and explores its competitive advantages and market development plans through SWOT analysis and Porter’s Five Forces analysis. Its uniqueness lies in its focus on tourism products and services suitable for the elderly, alongside personalized travel consultation and comprehensive arrangement services. Through technological innovation and market strategies, the project will continuously expand its competitive edge, offering a wider range of travel options for the elderly.

Examining the correlation of household electric vehicle ownership: Insights for emerging mobility and planning

While there is a global shift to electric vehicles (EVs), few studies have comprehensively quantified the relative contribution of individuals' demographic characteristics, alternative transportation choices, and built environment (BE) attributes to EV ownership. Applying extreme gradient boosting decision trees to the 2020 regional household travel data in Wuhan, this study estimate the respective effects of these factors on EV ownership. The results emphasize the contribution of the BE and alternative travel options in predicting EV ownership and reveal a nonlinear relationship between variables. The distance to the city center, density and charging station facilities are identified as key factors influencing EV ownership. The study revealed a positive correlation between household ownership of conventional cars and EVs, indicating a tendency for households possessing conventional cars to acquire extra EVs, thereby transitioning into multi-car households. The findings also suggest that, in addition to the emissions reduction benefits, planners should be concerned about the potential urban issues that may result from vehicle electrification. The study provides empirical evidence for urban planners to inform policy interventions aimed at guiding the sustainable development of emerging mobility modes.

How does extreme temperature affect shared travel? Evidence from bike-sharing order flow in China

Due to its flexibility, pro-environmental characteristics, and its contribution to solving the first or last kilometer’ problem, sharing bike has become a popular travel option for many residents, especially for short trips. This study analyses the impact of extreme temperatures on residents' shared travel and the bike-sharing industry by combining the full-sample travel data, meteorological data, and POI data in Hohhot, China. Based on the temporal and spatial characteristics of residents' travel, five patterns are distinguished by K-means clustering: basic trips, short-distance trips, round trips, time tolerance trips and distance tolerance trips. The main conclusions of the research are as follows: i) extremely low temperatures can increase the possibility of short-distance trips and round trips but reduce long-duration or long-distance travel. Extremely high temperature has a positive effect on residents' round trips and time tolerance trips but suppress short-distance trips and distance tolerance trips; ii) for long-duration or long-distance shared travel, extremely low temperature enhance the connection between sharing bikes and other modes of transportation, but the extremely high temperature has the opposite impact; iii) extreme temperature causes less substitution of sharing bikes for other vehicles in round trips. However, residents in basic trip mode prefer to use sharing bikes instead of vehicles at extremely high temperatures; iv) the total annual economic loss of shared travel caused by extreme temperatures reached 31,393.82 CNY. In addition, many residents abandon sharing bikes in favor of cars at extreme temperatures, leading to additional carbon emissions of 2585.29 kg/year. The study also provides profound policy implications for the bike-sharing industry and green travel.

Enhancing the Usability, Visibility, and Responsiveness of an Airline Reservation System: A User-Centered Design Approach

This paper presents the idea, design, and prototype of a flight search and airline booking system based on the perspective of user-centered design. The system is first sketched roughly on paper in the form of a sketched plan and implemented through the proper system by connecting with the rapid API to develop a responsive web application. Booking travel tickets is a hassle and quite stressful because there is a chance that the webpages take time, and several decisions to make, hard to choose a discounted or less expensive flight, and the user will have to put in a lot of effort with many browser tabs may leave open. If a user is looking for the lowest travel options within a range of dates, they need to search a lot of websites looking for better options. As UX designers, it is our responsibility to do some user research and identify the problem areas, then we will recommend some design options based on the research findings. After that, we will create a wireframe and prototype before jumping into web design by collecting all the requirements and analyzing the problems. We will be focusing on UI controls such as location picker, date picker, color contrast, accessibility, and so on. In this paper, we present the design and development of a user-centered flight search and booking system for the airline industry. Our goal is to create a system that would meet the needs and preferences of a diverse set of users. This paper will summarize the design, development, and implementation of an airline reservation system. We have used bubble.io to design the overall system and MYSQL as the database management system for this webpage. Our objective is to upgrade the current website by improving the usability, visibility, and responsiveness of the functions that the user will experience while buying a flight ticket. We have generated and managed the design documentation and a perfect user-based online flight booking system.

The intersection of faith and tourism: an exploratory study on halal tourism motivations among Indian millennials

Purpose This study aims to explore the motivations of emerging market millennial Muslims to partake in halal tourism, a developing sector of the travel industry that caters to the religious practices of Muslim tourists. Design/methodology/approach This study is qualitative in nature. In-depth interviews were conducted with millennials aged 25–40 in India to gain an understanding of the factors that influence their decision-making and travel behaviour. Further, thematic analysis was used to analyse the data. Findings The findings emphasise the intricate interplay between faith, cultural and social factors in millennial Indians’ motivations for halal travel. The study found that religious motivations, such as the desire to fulfil religious duties and participate in spiritual experiences, were significant factors in halal tourism. Social motivations, such as the desire to interact with other Muslims and strengthen family ties, also played a significant role. The study also highlighted the importance of environmental sustainability and conservation efforts in the decision-making process of Indian millennials when choosing halal travel options. Originality/value This study contributes to the literature on halal tourism by exploring the motivations of emerging-market millennial Muslims. The study is original in its focus on the Indian context and the inclusion of sustainability and conservation efforts in the analysis of motivations for halal tourism.

Empirical Review of Attitude towards Eco-Friendly Hotels

This paper provides an empirical review of consumer attitudes towards eco-friendly hotels, emphasizing the psychological and behavioral components that influence such preferences. Attitudes towards eco-friendly hotels are shaped by cognitive beliefs about the environmental impact and sustainability of these hotels, affective responses such as feelings of satisfaction or ethical alignment, and behavioral tendencies that lead to actual patronage. The paper synthesizes findings from various studies to illustrate how these attitudes can be significantly shaped by individual beliefs, values, emotional responses, and the perceived benefits of sustainability. It highlights the importance of understanding these psychological drivers in order to enhance marketing strategies and hotel management practices that align with growing consumer demand for environmentally responsible travel options. The paper argues that a positive attitude towards eco-friendly hotels can lead to increased customer satisfaction and loyalty, thereby providing competitive advantages to hotels that successfully implement sustainable practices. This study offers valuable insights into the dynamics of consumer behavior in the context of the hospitality industry's shift towards greater sustainability.

Analysis of Traffic Organisation in the Kiss-and-Fly Zone of Kraków Airport: Eye-Tracking Study

When choosing the way to come to airports, quite a large number of passengers prefer when they are dropped off/picked up at airports using kiss-and-fly (K&F) zones. Such a travel option is associated with a special traffic organisation on the airport ground access. As there are no common regulations or standards when creating such a complex infrastructure object, it could be a challenge for drivers when searching and moving through it. Therefore, the main aim of the presented study was to assess and verify the eye-tracking technique as an objective tool, which can allow one to identify and estimate confusion points met by road users when using such an object. The field tests with 23 drivers were conducted in the K&F zone of Kraków Airport, and the data analysis focused on the traffic organisation and road signage as its key and integral parts. The eye-tracking approach allowed us to clearly find confusing situations for drivers as well as explain their reasons confirming its suitability and usefulness for the declared aim. Also, the perception of standardised and unstandardised signage of the K&F zone as well as the influence of route familiarity for drivers were discussed.

“CollaboraTravel : Empowering Shared Journeys and Parcel Delivery

In an era characterized by rapid technological advancements, the traditional approach to travel services has undergone a transformative evolution. This thesis delves into the conceptualization and development of a groundbreaking project titled Collabora Travels, aimed at revolutionizing the way individuals navigate transportation options. At its core, Collabora Travels seeks to bridge the gap between ride seekers and providers through an intuitive Android application. Collabora Travels is a pioneering Android application designed to streamline the process of ride sharing by facilitating seamless collaboration between ride givers and ride takers. This project aims to revolutionize the way individuals commute by providing a user-friendly platform where users can register, share ride information, and search for suitable travel options. Ride givers can input details about their vehicle, pricing, and journey specifics, while ride takers can specify their travel preferences and parcel details. The system will then match ride givers with compatible ride takers, fostering a culture of shared mobility and resource optimization. Key Words: Android App, XML, Firebase Travelling, Parcel service

Utilizing BiLSTM For Fine-Grained Aspect-Based Travel Recommendations Using Travel Reviews In Low Resourced Language

Recommender systems have become an essential tool for enhancing user experiences by providing personalized recommendations. In this study, we present a novel approach to constructing a recommender system specifically tailored for Malayalam travel reviews. Our objective was to extract relevant features from these reviews and employ a bidirectional Long Short-Term Memory (BiLSTM) architecture to construct a robust and accurate recommendation model. We focused on four key features extracted from the travel reviews: travel mode, travel type, location climate, and location type. The travel mode feature encompassed the mode of transport opted for the travel such as bus, car, train, etc., while the travel type captured the nature of the trip, including family, friends, or solo travel. Additionally, we considered the climate of the location, including rainy, snowy, hot, and dry, among others, and the location type, such as beach, hilly, or forest destinations. To construct our recommender system, we implemented a BiLSTM architecture, a powerful deep-learning model known for effectively capturing temporal dependencies in sequential data. This architecture allowed us to process the extracted features and learn the underlying patterns within the Malayalam travel reviews. Our experiments were conducted on a comprehensive dataset of Malayalam travel reviews, carefully curated for this study. The dataset encompassed a diverse range of travel experiences, enabling our model to learn from a wide variety of user preferences and recommendations. The performance evaluation of our recommender system yielded promising results. With an accuracy of 83.65 percent, our model showcased its ability to accurately predict and recommend travel options based on the extracted features from the reviews. The high accuracy achieved by our model underscores the effectiveness of the BiLSTM architecture in capturing the nuances of the Malayalam language and understanding the subtle preferences expressed in travel reviews. The practical implications of our work are significant, as it offers a valuable tool for travelers seeking personalized recommendations based on their travel preferences. The use of the Malayalam language in this context expands the reach of recommender systems to a wider audience, catering specifically to individuals who prefer to consume content and make decisions in their native language.

Globe glider

Globe glider Tours and Travels aims to revolutionize the travel industry by offering a comprehensive platform that integrates seamless booking experiences, personalized trip planning, and cutting-edge travel recommendations. With an emphasis on leveraging advanced AI algorithms and machine learning techniques, Globe glider seeks to redefine the way travelers discover, plan, and embark on their journeys. Our platform will provide users with a holistic travel solution, from browsing destinations to booking accommodations, transportation, and activities, all tailored to their preferences and interests. Globe glider’s mission is the commitment to enhancing the traveler's experience through innovative technology and curated content. By harnessing vast datasets and employing sophisticated algorithms, our platform will deliver personalized recommendations for destinations, activities, and experiences based on each user's unique profile and past travel behavior. Additionally, Globeglider will offer real-time assistance and support throughout the travel journey, ensuring a seamless and stress-free experience from start to finish. In an ever-evolving travel landscape, Globe glider stands poised to empower travelers with the tools and resources needed to make informed decisions and create unforgettable experiences. With a focus on user-centric design, technological innovation, and unparalleled customer service, Globeglider aspires to become the go-to platform for travelers worldwide, facilitating seamless exploration, discovery, and adventure across the globe. Globeglider sets itself apart by prioritizing sustainability and responsible tourism practices. In an era where environmental conservation and ethical travel are paramount concerns, our platform will actively promote eco-friendly travel options, support local communities, and advocate for the preservation of cultural heritage sites. Through partnerships with eco-conscious suppliers and community-based tourism initiatives, we aspire to minimize the carbon footprint of travel while maximizing positive socio-economic impacts on host destinations. At the heart of GlobeGlider is a commitment to fostering a sense of exploration and connection among travelers. The application incorporates a user-centric approach, allowing individuals to customize their journeys based on preferences, interests, and travel goals. GlobeGlider not only streamlines the logistics of travel but also enhances the overall experience by offering curated suggestions, insider tips, and interactive maps. By combining convenience with a touch of adventure, GlobeGlider aims to empower users to embark on journeys that are not just destinations but transformative moments in their lives.

Campervans Community Lifestyle in Bandung: A Case Study in Environmental Communication

Travel has evolved from mere tourism to mass tourism, focusing on leisure and recreational experiences. Nature-based tourism has become popular. Indonesia ranks 32 out of 117 in the Travel and Tourism Development Index, but limited accommodation options hinder its growth. The Ministry of Tourism plans to introduce campervans in 2022 to improve tourism quality. Therefore, research titled "Campervans Community Lifestyle in Bandung: A Case Study in Environmental Communication" is made, aiming to know the lifestyle of campervans community in Bandung as a case study in environmental communication. The research explores the campervan lifestyle in Bandung, a unique mode of transportation with various options for short-term and long-term travel. Despite its origins outside Indonesia, the lifestyle benefits society, and its adopters. However, the government in Bandung does not fully acknowledge or encourage it, leading to a demand for expedited permits and improved amenities

Study on New Strategies for the Future Marketing of Zhuhai Island Tourism based on Qi'ao Island

With the rapid development of tourism, island tourism has gradually become an important travel option. In this paper, the island "Qi'ao Island" in Zhuhai City is selected as a research case, and a systematic and scientific investigation and analysis is carried out from the perspective of tourists' experience, taking into account various aspects of the Zhuhai island tourism market, such as demand, supply, competition, consumer behaviour, marketing methods, etc. This aims to formulate a reasonable solution for the tourism enterprises. This aims to provide a basis for tourism enterprises to formulate reasonable marketing strategies and to provide general guiding principles and directions for the future island tourism market in Zhuhai. The data analysis method covers descriptive statistics and cross-analysis of basic tourist information in order to develop more precise marketing strategies. The results of the study indicate the following: firstly, young people are the main audience of Zhuhai's island tourism market, and they show a strong interest in and demand for island tourism. Second, although tourists' satisfaction with the scenic spots on Qiaodao Island is high, there is still room for improvement, especially in terms of infrastructure, transport convenience, and environmental hygiene. Thirdly, there is a diversified trend of users' attention, focusing not only on the natural scenery and history and culture of the island, but also on recreational activities and special cuisines. Fourth, the price level affects the purchasing power of tourists to a certain extent, and too high or too low prices may affect tourists' willingness to spend and satisfaction. Fifth, high-quality service can enhance tourists' satisfaction and increase the repeat rate, service attitude, efficiency and content are important factors of service quality. Finally, the development of island tourism is not only limited to play and sightseeing, but can also achieve wider development through integration and innovation with other industries, such as fishery, agriculture and industry. Based on the above conclusions, in order to further enhance the popularity and brand value of Zhuhai's islands, this paper puts forward the following suggestions: firstly, Zhuhai should strengthen the planning and guidance, optimise the industrial layout, improve the quality of tourism, strengthen the environmental governance, and improve the competitiveness of the market, so as to create a new highlight of Zhuhai's marine economy. Specifically, it can rely on the natural resources and history and culture of Qi'ao Island to create a unique tourism brand and develop diversified tourism products and services to meet the needs of different levels and types of tourists. Secondly, it can make use of online media and social platforms for publicity and promotion to enhance the popularity and reputation of Qi'ao Island, and establish co-operative relationships with other islands and tourism organisations to form complementary advantages and win-win situations, etc.

Foreign experience in designing energy-efficient hostel buildings

The article discusses the reasons for changing the vector of development of the hotel industry to environmental friendliness and sustainability, reducing energy consumption, reducing greenhouse gas emissions and introducing energy-efficient technologies. Examples of foreign experience in implementing energy-efficient strategies in hostels are provided. Environmental friendliness has become a driving force in the hotel industry, with leading hotel chains trying to meet the demands of consumers who are increasingly paying attention to the climate and are concerned about their environmental impact. According to most definitions, the term "hotel industry" includes not only hotels but also motels, guest houses and hostels. When designing hostels, energy conservation and energy efficiency will save energy resources. Thanks to technology and energy-efficient materials, architectural, planning, and space solutions are being improved. The location and orientation also have an impact on energy saving. The author concludes that in the era of heightened climate awareness, the problem of negative environmental impact is relevant. Tourism alone accounts for a certain percentage of greenhouse gas emissions, which is mostly attributable to the hotel industry. It is necessary to take measures and create conditions to reduce and eventually eliminate the harmful impact on the climate. We see that Western countries are aware of the problem and possible negative consequences, and therefore government institutions are involved in solving this problem by creating relevant regulations, businesses implementing environmental programs, and ordinary hotel visitors who are beginning to prefer more environmentally friendly travel options. However, this influence must be spread to other countries, and this is why information campaigns should be used. Communities, including the scientific community, should pay attention not only to continuing the greening of facilities through the use of energy-efficient technologies, which is a necessary step, but also to finding new options for energy saving and creating new energy-efficient strategies.

ASSESSING THE UNIVERSITY ON-CAMPUS TRANSPORT MODES: A PRELIMINARY STUDY

Transportation management on a university campus is critical to enable the efficient movement of students, faculty members, staff, and visitors as to minimize traffic congestion, environmental impact, and parking issues. The choice of on-campus transport mode can vary based on the campus’s size, location, and available infrastructure. In this study, a questionnaire is introduced to assess the factors that may affect on-campus transport mode choice of students. A group of 60 undergraduate students who must travel to one of the furthest locations from the entrance gates of a campus is considered. The convenience of on-campus roads and the distance of the accommodation to the campus are examined. The results illustrated that weather conditions and air temperature were the critical factors for the transport mode choice, specifically for cycling and walking. The most preferred on-campus transport mode was determined as the ring line, especially during exam periods. Walking was only preferred if the student resides close to the campus. Both genders stated that the bicycle roads were narrow. This preliminary study has a potential to be applied for larger group of participants and is expected to inspire decisionmakers of the universities to improve the infrastructure of the university campus and help to develop cost efficient and sustainable travel options.

Rethinking Public Transit Networks Using Climate Change Mitigation and Social Justice Lenses: Great Victoria Area Case Study

Public transit has a relatively low GHG-to-passenger ratio and offers affordable options for local travel compared with personal vehicle travel. Investments in an effective public transit network are therefore critical for progress toward climate change mitigation and social justice. Using the Greater Victoria Area (GVA) in British Columbia, Canada, as a case study, this research identified, mapped, and examined three new regional transit network scenarios, which, respectively, align with the objectives in the planning and policy areas of (1) climate change mitigation, (2) social justice, and (3) climate justice. The methods involved a literature review to develop an analytical framework for mapping and examining new transit networks using the climate change mitigation, social justice, and climate justice lenses. The framework was revised through a research practitioner workshop, and it was then applied using network analysis techniques to (re)map the GVA’s transit networks under the three scenarios. The key outcomes of the project included an analytical framework and a process for analyzing and remapping transit networks in ways that align with climate and social justice objectives. The findings indicated the need to add some bus routes and stops, especially in the northern part of the GVA, and two new fast transit networks according to the justice lenses.

Beyond boundaries: exploring the Metaverse in tourism

Purpose This study aims to investigate the engagement gap between Metaverse and in-person travel, the influence of Metaverse tourism on tourists and the industry and the challenges and responses associated with Metaverse technology. The study presents practical cases and highlights the implications of this research for practice, society and future research. Design/methodology/approach This study uses a literature review to explore concerns about Metaverse technology in tourism. It analyzes the difference between in-person travel and Metaverse tourism, the impact on tourists and the industry and challenges and responses to Metaverse. The review shows a rising trend in Metaverse tourism research. Findings These findings suggest differences between Metaverse tourism and in-person travel. By providing personalized travel options, social interaction, immersive experiences and soliciting visitor feedback, it is possible to enhance the tourist experience. Additionally, the study highlights the opportunities and challenges that Metaverse tourism presents to the tourism industry. The study provides practical cases in the tourism industry and implications for practice, society and future research. Practical implications The study’s implications for Metaverse tourism are practical, societal and future research-related. Metaverse technology can enhance the tourist experience through personalized options, social interaction, immersive experiences and feedback. This inclusivity can promote social equity and cultural exchange. Further research is needed to explore the social effects of Metaverse tourism and its long-term impacts on local communities, economies and the environment. Originality/value This study contributes by exploring the impact of Metaverse tourism, supporting academic research and practice. It fills a knowledge gap by analyzing the application of Metaverse technology in tourism, providing insights for researchers and practitioners. It offers practical guidance by identifying opportunities and challenges in Metaverse tourism, fostering industry innovation. Additionally, it informs policymakers about the impact of Metaverse tourism on development.

Exploring the contributions of Ebike ownership, transit access, and the built environment to car ownership in a developing city

While many studies examine the correlates of car ownership, only a few have quantified the relative contributions of individuals' socio-economic characteristics, alternative transportation choices, and built environment attributes to car ownership in developing cities. By employing gradient boosting decision trees to the 2020 regional household travel survey data from Wuhan, a megacity in China, we estimated the respective impacts of these factors on car ownership. The results of this study highlight household wealth as the dominant factor in predicting car ownership. Additionally, the ownership of Ebikes, an alternative travel option, emerges as an important mitigator of car ownership. However, most transit and built environment variables contribute marginally to the prediction of car ownership – though an exception is to direct future development into inner city neighborhoods. The findings suggest that Ebikes not only serve as a crucial alternative to cars but also complement limited transit services. Therefore, in developing cities with growing economies, banning Ebikes would not be conducive to curbing car growth.

Persistent impact of COVID-19 pandemic on mobility behavior of paratransit users, montreal case study

IntroductionCOVID-19 pandemic has had and still has impacts on many aspects of society. This crisis has exacerbated certain injustices among various population groups. Mobility was already an issue for people with disabilities (PWDs) with limited travel options and numerous daily barriers. MethodsThe aim of this study is to identify and measure the impact of the pandemic on the mobility of paratransit users. To do this, trip data from the paratransit service of the Société de transport de Montréal (STM), covering the March 2019 to March 2022 period, are used. Four analyzes are carried out: (1) categorial Analysis to evaluate the link between users’ characteristics and mobility behavior during the pandemic, (2) frequency use during the various pandemic phases, (3) retention rate using survival analysis of paratransit users depending on admission date and (4) evolution of the activity time to travel time ratio. ResultsThe categorical analysis reveals that only the type of disability had a different effect on the modification of mobility behavior of paratransit users. Furthermore, users who began using paratransit service during the pandemic seem more loyal than users who started before COVID-19. Only 22% of users who reduced their travel in the first year of the pandemic resumed their mobility behavior in the second year of the pandemic. Finally, waiting times and travel times for paratransit decreased due to ridership lost caused by the COVID-19. However, activity duration has slightly decreased. ConclusionThese results raise questions about the persistence of the impact of the COVID-19 pandemic. Thus, some perspectives on the stickiness of new mobility behaviors are proposed.

Exploring the Nature of Road Safety Education in Basic Schools and School Children’s Travel Mode Options in Winneba, Ghana

Road safety education among school children is a critical issue that needs to be addressed as African countries record more road traffic-related deaths and disabilities. Despite efforts to increase road safety education across various mediums, basic schools in Ghana have received little of such attention despite their role in socialisation. This study explored the nature of road safety education and school children’s travel mode opinions in Winneba. The study adopted a quantitative research approach which sampled 400 school children within Class 4 to 9 (Junior High 3) from 5 basic schools. Questionnaires were filled after class hours after receiving approval from school heads. Jamovi was used to analyse the data and presented using frequency, cross-tabulation and chi-square test of independence. The study found that walking constitutes a major travel option for children in Winneba as this mode comes at no cost. Even though schools constituted a primary source of knowledge, road safety education was not assigned to a dedicated subject teacher(s) and was seldom taught in school. The study found a significant relationship between the impact of road safety education and school children’s frequently used travel mode option. The study recommends efforts to dedicate road safety lessons to subjects like Social Studies and Our World Our People since such subject’s touch on Ghanaians’ daily living situations.

The relevance of social factors in sharing a trip with strangers: Creating travel communities in the autonomous vehicles era

There has been a growing interest in autonomous vehicles (AVs) for the past few years due to technological innovation and their far-reaching expected impacts on urban mobility. The impact of AVs depends ultimately on how the technology will be adopted, e.g. privately or shared AVs (SAVs), and integrated into the socio-technical mobility system. In this study, we evaluate how social considerations and the AV technology may enhance new social arrangements for travel, especially for groups suffering from some disadvantages in accessing transport. Particularly, we explore a proposed new form of social arrangement, coined “Travel Community” (TC), to create shared AVs trips based on individual preferences. An online national representative sample in Israel was conducted (N = 1009). The data was analyzed using multivariate methods including multinomial logistic regression models for the willingness to adopt TC in two contexts: commuting (TCC) and travel leisure (TCL). The findings suggest that TC was well accepted by the participants under certain assumptions and could address latent demand for improving travel options for people with different constraints accessing transport, such as women, young, sporadic travelers, and low-income individuals. The personal social preferences option might help overcome psychological barriers regarding shared mobility, such as the fear of sharing the trip with strangers and a social value promoting a new kind of social interaction. Planners and stakeholders should consider social considerations' relevance (opportunities and risks) for promoting and creating new forms of mobility and improving urban sustainability and social inclusion.