Jakarta Tourism Research Articles

The Influence of Monas Tourism Amenities and Accessibility Services on Senior-Friendly Tourism in Jakarta

The Influence of Monas Tourism Amenities and Accessibility Services on Senior-Friendly Tourism in Jakarta

Strategi Kreatif Komunikasi Pemasaran Digital Pada Wisata Museum di Jakarta Barat

The government is currently trying to manage museums in Indonesia and attract the interest of the millennial generation. Currently, the number of visits to the National Museum, Jakarta History Museum, Ceramic Museum and other museums in Jakarta is still low. In fact, these museums are one of the tourist destinations that can be visited by tourists. Therefore, the number of visits still needs to be increased in order to compete with the habits of the millennial generation who often visit shopping centers. The Old City area in Taman Sari District, located in West Jakarta, is a favorite tourist destination for local and foreign tourists. The strength of the Old City area is the existence of Dutch heritage buildings and several museums that are located close together, namely the Jakarta History Museum, the Wayang Museum, the Ceramic and Ceramic Fine Arts Museum and several local Indonesian bank museums such as the BNI Museum (Bank Negara Indonesia 1946), the Bank Mandiri Museum and the Bank Indonesia Museum. Based on the above, researchers are interested in researching Creative Strategies for Museum Tourism in Jakarta.

Food Safety in Culinary Businesses in Rural and Urban Tourism Villages to Ensure Tourists' Health and Sustainable Tourism

Food is a basic necessity required by tourists during their travels; therefore, food service providers need to pay attention to the food safety of the items they sell to ensure the health and satisfaction of tourists. This research aims to assess the food safety in culinary businesses in both urban and rural tourist areas. The study was conducted in 60 culinary businesses in the West Java Tourism Village for rural areas and 60 culinary businesses in the Tourism Village in DKI Jakarta for urban areas. The method employed is descriptive analysis to illustrate the food safety in tourist areas using a food safety assessment scoring instrument in both regions. Subsequently, a comparative analysis was performed to assess the differences in food safety between the two areas. The research results indicate that the food safety score in the West Java Tourism Village shows that 70% falls into the category of potentially risky but still safe for consumption, while 30% falls into the category of moderate food safety. The food safety score in the Jakarta Tourism Village shows that 38% falls into the category of potentially risky but still safe, 37% falls into the moderate food safety category, and 25% falls into the good food safety category. The comparison of food safety scores in rural and urban areas reveals a significant difference (Sig. 0.003 < 0.005), with the average food safety score in the rural tourism village being 47.77 and in the urban area being 73.23. This means that food safety in the urban tourism village is better compared to the rural area.

Environmental Impact on Sustainability in The Old City of Jakarta Tourism Destinations

This research aims to identify and analyze the environmental impacts that may occur in the Old City of Jakarta Tourism and its impact on environmental sustainability in the area. The research methods used were field surveys, interviews, and data analysis using SWOC. Research findings show that tourist activities in the Old City of Jakarta have a significant impact on the environment, including waste management, building conservation, tourist behavior and community participation. These impacts can affect the sustainability of Jakarta's Old City tourism, and can also threaten the sustainability of Jakarta's Old City tourism if not handled quickly and appropriately. Therefore, recommendations are given to implement mitigation and sustainable management measures to minimize negative impacts and increase environmental sustainability in Jakarta's Old City Tourism.

CRISIS MANAGEMENT STRATEGIES AND ENTREPRENEURIAL RESILIENCE OF TOURISM BUSINESS OPERATORS IN JAKARTA AMID COVID-19

The tourism and creative economy sectors in Indonesia have undergone notable growth over recent years, playing a pivotal role in bolstering the nation's revenue and contributing to the advancement of communities across the country. Jakarta, as the nation’s capital and the economic center, serves as the primary entry point for international tourists, supporting the overall growth of the tourism industry. Soekarno-Hatta Airport, aside from being an international aviation hub, facilitates access to various tourist destinations across Indonesia. The emergence of Covid-19 has triggered a global crisis and greatly disrupted the world economy. The WHO's declaration of a health emergency led to the implementation of multiple virus control measures, including lockdowns, social distancing protocols, and travel restrictions. Consequently, the tourism sector which heavily reliant on human mobility, experienced severe setbacks and become one of the hardest-hit industry. To endure such crises, businesses are required to adapt swiftly and adopt an entrepreneurial perspective to meet consumer needs amid uncertainty. This research aims to investigate the strategies for crisis management and the application of entrepreneurial resilience among Jakarta's tourism business operators in response to the Covid-19 pandemic. The study employs qualitative descriptive approaches, using semi-structured interviews and documentary analysis as data collection techniques. Interviews were conducted with stakeholders in the tour and travel and hospitality industry. Findings indicate that not all businesses have crisis mitigation procedures for the unexpected threats. Businesses are responding to this crisis by adapting, innovating, and seizing every opportunity to ensure their survivals.

Evaluasi Efektivitas Sistem Informasi Dalam Strategi Pemasaran Pariwisata Masjid Istiqlal Di Instagram

The Government's strategy in marketing destinations is an important part of tourism development, especially together with the Istiqlal Mosque Management to promote religious tourism destinations so that they are known to more audiences using Instagram. This research aims to find out how tourism marketing communication strategies are used to promote the Istiqlal Mosque as a religious tourism destination through Instagram social media. Along with the development of increasingly sophisticated technology, especially nowadays, generation 4.0 has entered the sophistication of digital technology that can be held in the hand. Instagram is a program that originates from the creation of New Media, which uses the internet with the aim of being able to communicate long distances and unlimitedly and its network spreads unlimitedly as long as the internet is still running. Researchers use the theory of The Circular Model of SoMe For Social Communication, this theory can make it easier for practitioners on social media, Instagram. The paradigm of this research is post-positivism. This research uses a qualitative approach with qualitative descriptive methods. The results of this research show that the DKI Jakarta Tourism Department together with the Istiqlal Mosque have demonstrated strategic results in promoting the Istiqlal Mosque, via Instagram. This strategy includes presenting history, interesting visual content, and containing the most up-to-date information on social media. This research identified several challenges, the lack of information to the public about religious tourism, perhaps in the future the DKI Jakarta Provincial Tourism and Creative Economy Department together with the Istiqlal Mosque Management will further promote many tourism activities, such as continuing the Istiqlal Fair. To achieve success in the marketing promotion of the Istiqlal Mosque destination in providing information to tourists to become more familiar with religious tourism destinations through social media or directly when visiting.

Web series “Tiba-Tiba NgeGUIDE” As a Media Promotion for Tourist Destination in Jakarta

Film-induced tourism refers to the phenomenon of people visiting places because they were featured in popular movies or TV shows. The power of cinema to inspire travel has been recognized by the tourism industry for many years, and it has become a significant source of income for many destinations around the world. The concept of film-induced tourism has gained momentum with the rise of social media and the internet, which have made it easier for travelers to research and plan their trips based on the locations they have seen on screen. The impact of film-induced tourism can be significant for both the destinations and the film industry. For destinations, it can create jobs, boost local businesses, and promote the local culture and heritage. For the film industry, it can generate additional revenue and increase exposure for their productions. The concept of film-induced tourism has gained momentum with the rise of social media and the internet, which makes it easier for travelers to research and plan their trips based on the locations they have seen on screens. This is what the Tourism and Creative Economy Service is trying to take advantage of by launching the web series 'Tiba-Tiba NgeGUIDE'. There are two main factors that are discussed in depth, namely the process of making films including pre- production, production and post-production and also the web series itself which is a medium for promoting Jakarta tourism. Literature study, observation, and documentation try to be optimized to collect the required data. In conclusion, the web series Tiba-Tiba NgeGUIDE has succeeded in becoming a media/tool that promotes Jakarta tourism and increases audience awareness of Jakarta's tourist destinations.

PERAN EVENT DALAM MENINGKATKAN CITRA DESTINASI PARIWISATA KOTA JAKARTA (STUDI KASUS PADA FESTIVAL #INIJAKARTA 2022 DI KOTA TUA JAKARTA)

Jakarta Old Town as one of the icons of Jakarta's tourism destinations which has just been revitalized in August 2022 is starting to be enlivened with various activities to increase the number of tourists and the destination image. One of them is the #IniJakarta 2022 Festival event which is being held by Plus Jakarta and The Ministry of Tourism and Creative Economy. This study aims to analyze the role of the #IniJakarta 2022 Festival event in enhancing the image of Jakarta Old Town tourism destination. This research method uses descriptive qualitative research. The research was conducted by interview, observation, and documentation. Data analysis includes four stages, namely data collection, data reduction, data display, and conclusion drawing. The results of the study found that the #IniJakarta 2022 Festival event increased the public awareness of Jakarta Old Town’s event and entertainment destination image. There are three supporting and inhibiting factors of the event. The role of the #IniJakarta 2022 Festival event in improving the image of Jakarta Old Town tourism destination is considered to have contributed enough in promoting and providing an overview of Jakarta Old Town which has been revitalized as a third space, but its role has not been maximized in terms of the social environment.

Designing Jakarta Halal Tourism Application with Collaborative and Location-Based Filtering Method as Jakarta Smart City Optimization

Jakarta is one of the Muslim-friendly tourist destinations in Indonesia. The DKI Jakarta government has various limitations in managing existing facilities, so community participation is needed. It encourages people to utilize application-based new media to answer the challenges and problems faced by Jakarta. A platform is required in the form of a digital application that can load destinations ranging from places, lodging, food, and facilities owned by tourist attractions labeled halal tourism to make it easier to find halal tourist destinations in Jakarta as an optimization of intelligent cities and contribute to SDGs. Halal tourism applications make it easier for people to get information related to Halal Tourism in Jakarta with the most popular development methods, namely collaborative filtering and location-based filtering methods. This method uses knowledge gathered from monitoring the behavior and personal choices of system users, who are generally known as personal profile users. The research method used is Research and Development (R&D) by designing an Android-based system. Data collection is an interview with sources with the DKI Jakarta Tourism and Creative Economy Office accompanied by expert information. The result of this research is the design of the Jakarta City Halal Tourism Application (SI PAHAJI) aimed at local and foreign tourists. The application contains information about tourist attractions, accommodations, and other facilities that are friendly to halal visitors in DKI Jakarta to help recommend tourist destinations in DKI Jakarta that follow user preferences and locations.

Building 3D Object Model for Tourism in Monas using CityEngine

A prominent monument in DKI Jakarta is the Monument Nasional (abbreviated as Monas). This moniker serves as both a symbol for the city of Jakarta and a representation of the people of Jakarta and Indonesia. Apart from being a monument, Monas also has a history of the Indonesian nation. In this study, 3D models are designed to display visualizations of Monas and surroundings in 3D form with the aim of helping tourists who want to visit Monas in preparing and increasing their understanding of the tourism in Monas. This study was conducted with the help of CityEngine software that created the 3D models of Monas implemented and displayed on a website with a web scene format. Using image-based 3D modelling, the main geomatics techniques is photogrammetry, it allows for new methods to create virtual 3D. To do this, various components including route visualizations must collaborate. To do this work we have a framework that leverages the technology and data sources already available to reduce the time and work required for prospective 3D applications. With the existence of a Monas 3D visualization that can be accessed through web browser, it expected that it will make tourists not complicated to obtain various tourism information and increase the tourism in Jakarta.

DAMPAK PESEBARAN VIRUS CORONA (COVID-19) TERHADAP PERJALANAN WISATA RELIGI (UMROH) DI WILAYAH JAKARTA

This study aims to analyze the impact that occurs due to the closing of the permit for religious tourism visits for Umrah, both direct and indirect impacts. In addition, this study will also analyze the impact that occurs on tourists who fail to depart on Umrah travel trips and also the impact on Travel Bureaus specifically for Umrah religious travel as travel organizers.This study uses qualitative research methods with reference to the concept of religious tourism, and the economic impact on the religious travel business of Umrah. The population of this study is in the form of a social situation, namely the stakeholders associated with tourism travel, namely the DKI Jakarta Tourism Office, the Jakarta religious office, the Umrah religious tourism industry players and the people who will be the participants of the Umrah tour. The research instruments in this are observation, interviews and literature study. Data analysis used the Miles and Huberman model with data triangulation.The results of the study show that there are four impacts of closing Umrah religious tourism visits by the Government of Saudi Arabia, namely the direct impact, indirect impact, follow-up impact and psychological impact.

The Effect of the Quality of Public Transportation Services on the Interest of Jakarta Tourism Visits

This study aims to determine the influence of the quality of public transportation mode services on the Interest of tourist visits in DKI Jakarta. The mode of transportation in question is the Jakarta Explorer Tour Bus service in DKI Jakarta. This study used quantitative methods with a sample of 100 users of public transportation modes. The results showed service quality's influence on tourist visits' Interest with a regression equation of Y = 16.747 + 0.577X. Based on the hypothesis test, the calculated t value of 7,781 > t table is 1.984 and the value (Sig) of 0.000 < 0.05, which means that the service quality variable (X) has a significant effect on the tourist attraction variable (Y) with a coefficient of determination value (R2) of 0.382, it shows that the Quality of Service (X) of Tourism Visiting Interest (Y) is 38.2%.

Jakarta’s urban culture representation on social media @jakarta_tourism: A semiotics analysis

Social media can form the identity of the representation content. The content of the Instagram account @jakarta_tourism represents the identity of the urban culture of Jakarta as a tourism brand. This study aims to find out and reveal the representation of Jakarta as a city of urban culture, based on the signs from the content of the Instagram account @jakarta_tourism. This study is descriptive qualitative using the constructivist paradigm using the semiotic analysis method by Roland Barthes. The main focus of the semiotic analysis by Roland Barthes is to find the meaning of denotation, connotation, and myth of a sign. The results in this study indicate that some content of the Instagram account @jakarta_tourism represents Jakarta as a city of urban culture and highlight that as part of the brand of Jakarta Tourism. That was revealed after this research analyzed using syntagmatic and paradigmatic studies on posts of Instagram account @jakarta_tourism to find the meaning of denotation and connotation/ myth. As for the myth, it is shown that the concept of urban culture is closely related to acculturation forms of urban culture and urban society and space to express various arts and cultures.

The Effect of Product Quality, Service Quality, Customer Satisfaction on Customer Loyalty

Pujasera Melawai is one area in implementing the DKI Jakarta tourism office program. There are many traditional cuisine menus to choose from, one of which is Restaurant XYZ. This study determines the effect of the product, service quality, & customer satisfaction on customer loyalty in Restaurant XYZ. This study was based on quantitative methods with data collection using a questionnaire by accidental sampling and qualitative method by interviewing the owner of Restaurant XYZ. Quantitative data was taken by anyone who met the purchase requirements at least two times at Restaurant XYZ. The sample was 100 respondents that were analyzed by regression logistics. Based on the questionnaire result and interview with customers and key informants, the three indicators of product and service quality most influential to customer satisfaction and loyalty are response accuracy, product uniqueness, and employees' attention that makes customers happy and want to return restaurant. Based on the results, customer loyalty has a probability of 76.8 percent affected which product quality and customer satisfaction, service quality affects customer loyalty in Restaurant XYZ.

Designing A Virtual Jakarta Tourism Application On Android Os And Virtual Reality Tools

The background of this research is to make a prototype of a Jakarta virtual tourism application system using Android OS and using virtual reality tools. The method used by this panel is to use a literature review and create an application prototype that will be applied to the making of a virtual Jakarta tourism program. The results of this study are the application of virtual reality tools on the Jakarta virtual tourism application which aims to help the tourism sector affected by the COVID-19 pandemic and the manufacture of application prototypes that use the Android OS. The limitation of this research lies in making an application prototype using the Android OS which is not perfect and has not produced a real application. This research is very useful for the development of the tourism sector during the COVID-19 pandemic and in the future, so that tourists can choose to travel online or offline.

ABANG-NONE AS AN ATTEMPT OF THE GOVERNMENT TO INTRODUCE THE BETAWI CULTURE TO THE WORLD

The Abang and None Competition is a media of the DKI Jakarta Tourism Office to introduce Betawi culture to the world. Betawi culture is the pride of the people of Jakarta, namely as the identity of the main area within the scope of its society. The competition has various functions, not only as entertainment but also as a medium for promoting Jakarta tourism. This has various problems, including the lack of knowledge about Jakarta. Most people outside Jakarta only know Jakarta to be the capital of Indonesia. They do not have any knowledge about the authentic and unique culture of Jakarta that emerged because the interaction of people from various regions living there. With the presence of the Abang and None Competition, it is hoped that they will be able to raise the slogan "Enjoy Jakarta" to become increasingly popular and can attract outsiders to want to visit Jakarta. So what does the government expect to achieve through the competition? How does the government plan to use the Competition to promote Betawi culture internationally? This article will discuss those efforts and how effective they are. Qualitative descriptive methods will be the key in this research.KEYWORDS : Abang-None, Betawi Culture, Enjoy Jakarta, Jakarta Tourism

DOMESTIC BUSINESS EVENT TOURISM MARKETING STRATEGY DOMESTIC TOURISM AND CREATIVE ECONOMICS DEPARTMENT OF DKI JAKARTA PROVINCE

This paper discusses the application of the 6P marketing mix (Product, Price, Place/Distribution, Promotion, Politics, and Public Opinion) by Jakarta Tourism and Creative Economy Office through The Office of Tourism and Creative Economy in order to organize domestic MICE activities ( Meeting, Incentive, Convention, and Exhibition) in 2019 until 2020. This research uses the type of qualitative research and descriptive research with data collection techniques of observation, interviews, and literature studies. The results of the study are suggested and recommended to The Jakarta Tourism and Creative Economy Office to open new jobs, actively holding MICE events, especially business to customers (B2C), and establish cooperation with stakeholders by providing legal certainty.

Revitalization of Kerta Niaga Kota Tua building in Jakarta as a boutique hotel

Kota Tua Jakarta is a Dutch colonial heritage that has to be a part of tourism in Jakarta with Dutch architecture characteristics. It has been protected in Ali Sadikin’s government era in 1972. However, many buildings were abandoned and recently held a revitalization after Basuki Tjahaya Purnama’s government era in 2016. This research aimed to give the insight to revitalize old buildings in this area, and one of them was the Kerta Niaga boutique hotel. This research was a qualitative method by using primary data and secondary data. It finds that the revitalization of the Kerta Niaga Boutique Hotel is by planning adaptive re-use with the additional public facility of the coffee shop. It aims to attract tourists to Kota Tua, and to re-introduce Batavia’s ambiance through the Hotel’s interior design.

THE POTENTIAL OF THE DEVELOPMENT OF THE PECINAN GLODOK AREA OF NINE PLACES AS A CULTURAL TOURISM IN CHINA

<p>Glodok China Town area is one of the majority ethnic Chinese populations. Glodok Chinatown is also one of the important trade and economic centers in Jakarta. This area is thick with Chinese values and culture from building architects and, the life of the Chinese people who live with trading reason to this day in this area.</p><p>This research was carried out starting at the 2571 Cap Go Meh Festival in 2020 which was held at Pancoran China Town. Researchers conducted descriptive qualitative research and in the collection techniques conducted were interviews, observation and documentation. Interviews were conducted by interviewing several informants such as local government, business actors, tourists and the community. This research aims to get to know the Glodok Petak Sembilan Chinatown area and to know various views and evaluations of informants about this area.</p><p>The government, business actors, the community and tourists agree and support the making of the Glodok Petak Sembilan Chinatown as Chinese cultural tourism in Jakarta. The positive impact is that the presence of tourists is able to enliven the area and make the area better known by the wider community and help the economy of the business community surrounding the area. However, the negative impact found was a traffic jam or lack of traffic order. With the high interest of tourist arrivals, the parking facilities provided are inadequate with existing tourists, this is also one of the causes of lack of orderly traffic in this region.</p>

Development of Web-based Spatial Information System Tourism Industry Event Distribution (Case Study: DKI Jakarta)

In recent years, the number and scope of events in the Asia and Middle East / North Africa region has increased significantly. Events are one of the things that attracts the attention of foreign tourists to come to visit a country as a tourist destination. Refers toMinister of Tourism Regulation Number 2 Year 2017on Guidelines for Venues for Meetings, Incentive Trips, Conventions and Exhibitions, explains that criteria and indicators are needed to increase the competitiveness of venues for meetings, incentive trips, conventions and exhibitions at the regional and global levels. This is done to increase the number of visits, length of stay, and expenditures for domestic and foreign tourists. Therefore, visual indicators or data are needed that can present the location of the event and a list of events in DKI Jakarta. From these problems, this study aims to produce a web-based spatial information system for the distribution of tourism industry events to map event locations in DKI Jakarta. The methodology used in collecting this data is the method of observation, interviews, and literature studies. While the system development methodology uses PHP and MySQL with the Rapid Application Development (RAD) approach and uses the Unified Modeling Language (UML) which is a tool for system description and design, as well as the Google Maps API for digital maps. The results of this study are in the form of a spatial information system that can display a map of the distribution of event locations in DKI Jakarta based on event data and event categories at the DKI Jakarta Tourism and Creative Economy Department. While the system development methodology uses PHP and MySQL with the Rapid Application Development (RAD) approach and uses the Unified Modeling Language (UML) which is a tool for describing and designing systems, as well as the Google Maps API for digital maps. The results of this study are in the form of a spatial information system that can display a map of the distribution of event locations in DKI Jakarta based on event data and event categories at the DKI Jakarta Tourism and Creative Economy Department. While the system development methodology uses PHP and MySQL with the Rapid Application Development (RAD) approach and uses the Unified Modeling Language (UML) which is a tool for describing and designing systems, as well as the Google Maps API for digital maps. The results of this study are in the form of a spatial information system that can display a map of the distribution of event locations in DKI Jakarta based on event data and event categories in the DKI Jakarta Tourism and Creative Economy Department.