Potential For Tourism Development Research Articles

MEDICAL AND HEALTH TOURISM OF KHMELNYTSKYI REGION, CURRENT STATE AND DEVELOPMENT PROSPECTS

Health tourism is an important branch of economy for many countries of the world, including Ukraine. This industry of tourism is based on the use of natural resources to preserve and improve the health of tourists. Ukraine has great potential for the medical tourism development. Our country has rich natural resources such as the sea, mountains, forests and mineral springs that can be used for the treatment and health of tourists. In some regions of Ukraine, such as the Carpathians, Polissia, Odesa, medical and health tourism is already developed. The relevance of health tourism lies in the fact that it allows improving the health of tourists, and also stimulates the development of small and medium-sized businesses in the regions where the resorts are located. This contributes to increasing employment and raising the standard of living of the population in these regions. In addition, the development of medical tourism can help reduce dependence on imported medicinal products and increase the export of mineral waters and other natural resources. Tourism is an industry with positive development dynamics in the world, which indicates its stability as a social phenomenon. In Ukraine, a special place is occupied by the development of domestic tourism, which will be especially relevant in the post-war period. It is the development of domestic tourism that will satisfy the touristic demands and contribute to the inflow of funds into local budgets, the creation and preservation of jobs.
 Khmelnytskyi region has many structural components of recreational resources, being a recreational region with many profile recreation. Medical tourism is one of the fastest growing tourism industries in the world. The basic idea is that tourists travel to another country or region to visit local spas, medical facilities, and other facilities to restore health and spiritual well-being. Often, health and medical tourism involves the use of natural healing resources (mineral waters, mud, climatic factors, etc.), medical procedures and specialized means of recreation. Medical tourism is a modern phenomenon that originated in ancient times. People have always tried to use natural resources to improve their health, the invention of transportation and the development of tourism made this process available to more people. The history of health tourism began in ancient times, when people began to use the healing properties of natural resources. Even in ancient times, people used mineral waters, clays, hot springs and other natural resources to treat various diseases. Khmelnytskyi region also has potential for the development of this industry. The region has rich natural potential, as well as historical and cultural attractions, which can be used to create resorts and improve the health of tourists. The relevance of health tourism in Khmelnytskyi region is that it can be one of the effective ways of developing the region. This can help attract investments and increase the level of employment in the region.
 In addition, the development of health tourism can increase the popularity of Khmelnytskyi region among tourists and lead to an increase in income from tourism. One of the advantages of Khmelnytsky region is the presence of mineral springs and healing mud. These resources can be used to create treatment centers where tourists can take courses of treatment and recovery. Also, the region has potential for the development of ecological tourism, for example, the organization of hiking and cycling routes in forest areas and national parks. Khmelnytskyi region has huge diversity reserves of mineral waters.
 Also, many promising deposits of mineral waters are concentrated here. On the territory of the region there are deposits of mineral waters that can be used in the treatment of various diseases. Medical tourism in Khmelnytskyi region has great potential for development. The region has rich natural resources that can be used to create new resorts and spas. In addition, the region is located in a climatic zone with mild winters and warm summers, which creates an opportunity for the development of various types of treatment and recovery. In Khmelnytskyi region there are already resorts specializing in the treatment of various diseases, such as diseases of the heart and blood vessels, respiratory diseases and others. However, in order to make this region more attractive for tourists, it is necessary to develop new directions, such as thalassotherapy, fitness tourism, mental health recovery tourism and others.
 Key words: tourism, therapeutic, health-improving tourism, therapeutic tourism of Khmelnytskyi region.

COLLABORATIVE GOVERNANCE DALAM PERKEMBANGAN PARIWISATA DI KAWASAN SENGGIGI KABUPATEN LOMBOK BARAT

This research was conducted with the aim of knowing collaborative governance in the development of tourism in the Senggigi area of West Lombok regency. The development of a tourist spot with optimal resource management can be shown through the synergy that is built between various stakeholders, both government, private and community. In addition, as a material consideration in making tourism potential development decisions, it is important to know how the collaboration that has been built and what factors encourage and inhibit collaboration in developing a tourism object. The method that researchers use is a descriptive qualitative method. This method was chosen because it is suitable for accurately describing individual characteristics, symptoms, circumstances and situations of certain groups. This study uses data collection methods through various forms such as observation, interviews, and documentation. This study uses collaborative governance theory from DeSave which provides 7 (seven) indicators as analytical tools. The research results show that collaborative governance in tourism development in the Senggigi area as a whole has not shown maximum results. This can be seen from: a weak network structure, marked by the absence of related actors. Commitment to goals (not good), seen from the absence of common goals and common missions created. Level of trust (weak), where strong trust is only built between collaborative actors between government agencies. Access to power (good enough), where the Tourism Office is very open and knows the performance of other collaborating actors. Division of accountability (good enough), where each collaborative actor has their own duties. Information sharing (not optimal), where the information is mostly shared only with those who are members of government agencies. Access to resources (not yet maximized), this is evidenced by infrastructure development that is still inadequate, even though the development of quality human resources can be said to be already under way.

Regional forest wellness travel progression potentiality assessment method and enhancement path

As the problem of sub-health continues to expand among urban residents, forestry tourism has been further developed, and forest wellness travel for the purpose of recuperation has gradually become the focus of transformation and upgrading of the current big health industry. In order to refine the evaluation of the development potential of regional forest health tourism and achieve further promotion of regional forest health tourism, the study first established the construction principles of the evaluation system, combined with expert consultation and theoretical analysis methods to select evaluation indicators, and used analytic hierarchy process to obtain the weight of each indicator. An adaptive variational genetic algorithm was then proposed to improve the BP neural network to form the AGA-BP model, which was finally applied to the assessment of the progression potentiality of forest wellness travel. The outcomes demonstrate that among the assessment indicators of forest wellness travel progression potentiality, the environmental quality has the largest weight of 0.4598; the convergence and precision of the AGA-BP model proposed by the research have been upgraded by 80% and 50% respectively, with a faster global search speed; in the assessment of the regional forest wellness travel progression potentiality, the method is highly consistent with the actual assessment outcomes, with an average precision rate of 98% indicating that it can accurately and effectively conduct potentiality assessment, providing a methodological reference for the sustainable progression of forest wellness travel.

PROSPECTS FOR DEVELOPING WINTER TOURISM IN THE KARKARALY MOUNTAINS, KAZAKHSTAN

The paper considers the prospects for developing winter tourism in the Karkaraly mountains on the basis of the identification of the tourist destination potential, the search for management approaches and social and economic measures to stimulate it. The relevance of the paper is to reduce the seasonality factor through the winter tourism development in the geosystems of the Karkaraly mountains. The purpose of the article is to identify the tourism potential and promising areas for the winter tourism development. The research results can be used to implement standard recommendations for effective planning in the recreation and tourism industry, including winter tourism at the regional level and the analysis of its contribution to economic development in the short-, medium- and long term. Research methods include field, descriptive and cartographic methods. Conclusions are made about the prospects for the winter tourism in the territory of the Karkaraly mountains. Based on the stock materials, the winter route was identified, as a result of which a map of the three-day route was developed.

Analisis Prospek Dan Upaya Pengembangan Destinasi Wisata Pada Desa Maitara Kota Tidore Kepulauan Maluku Utara

The purposes of this research are 1) To find out the development of tourism potential on Maitara Island, Tidore City Islands; 2) To find out the prospects for the development of a tourist area on the island of Maitara, City of Tidore Islands. The sample in this study consisted of two types of samples, namely: regional samples and tourist samples. Percentage analysis was carried out using percentage calculations, the analytical techniques to be used were questionnaires, direct interviews, field observations, personal documents and official documents. The data is processed through a SWOT analysis. The results of the study show: that the Kailupa tourist attraction (one thousand money) is in the Quadrant I position, which means it still has a "good" situation. The Ake Bay tourist attraction is in the quadrant I position, which means it still has a "good" situation. Mangrove forest is in quadrant I position which means it still has a "good" situation with existing strengths able to take advantage of existing opportunities.

Potensi Wisata Di Kecamatan Dusun Selatan Kabupaten Barito Selatan

South Barito Regency is located in Central Kalimantan Province which has potential in the tourism sector. One of the districts as a tourist attraction in South Barito Regency is Dusun Selatan District. Tourist attractions include natural attractions, sports attractions, man-made attractions and special interest attractions. There are twenty one tourist objects in Dusun Selatan District, with developing tourist areas namely natural tourism, man-made tourism and cultural tourism. The aim of the research is to identify the tourism development potential of Dusun Selatan District, South Barito Regency from various natural resources, cultural tourism and artificial tourism. The tourism potential in several villages in Dusun Selatan District is an opportunity for the development of a tourist area in South Barito Regency. The research method uses qualitative methods based on data from literature studies and observations, to process the analysis and synthesis of tourism potential with reference to regional analysis through the SWOT analysis tool. The results of the research include: location analysis, existing potential analysis, and tourism development analysis

WATESNEGORO VILLAGE GOVERNMENT STRATEGY IN DEVELOPING TOURISM AT SUMBER GADUNG

Tourism development is an effort to improve, advance, and improve tourist facilities and services needed by the community. This research aims to analyze and explain the Strategy of the Watesnegoro Village Government in Developing Gadung Source Tourism. The basic concept used in this research is the theory of strategy according to James Brian Quinn including goals, policies, and programs. This qualitative research uses a purposive sampling technique. Data were collected using interviews, observation, and documentation. Data analysis used interactive Miles, Huberman, and Saldana. The results show that the objectives of tourism development in Watesnegoro Village are to increase the number of tourist visits, improve the community's economy, overcome unemployment, and preserve the environment. Policies in the development carried out by the village government are by making improvements and providing infrastructure, car free day activities, and gymnastics with tourists and including the role of youth organizations as tourism managers. The tourism potential development program is the utilization of promotional platforms including the creation of mass media, websites, and social media accounts (Instagram and Facebook) in disseminating Gadung sources and carrying out cooperation with the Sidoarjo Regency Youth, Sports, Culture and Tourism Office

Evaluation of Türkiye's glacier tourism potential with multi-criteria decision-making (MCDM) techniques

Glacier tourism, a recent trend, has been successfully applied in many glacial areas. Although Türkiye has significant potential regarding these resources, it is still unfamiliar with 'glacier tourism'. The current study evaluates the glacier tourism potential of 12 regions that correspond to the current glacial areas of Türkiye using CRITIC-ARAS-WASPAS techniques. For this purpose, 18 criteria obtained from the literature were analysed with the help of an expert panel and various secondary data. According to the findings, the regions with the most significant potential for glacier tourism development in Türkiye are Rize, Mersin, Hakkari, Artvin, Kayseri, and Niğde. Various suggestions were presented to the stakeholders for the development and expansion of glacier tourism in these regions. The study and the proposed methodology are expected to make theoretical contributions to the literature as they focus on a topic that has not been addressed before in Türkiye. The findings are also anticipated to provide practical knowledge and awareness to local stakeholders in the glacier areas.

Development of Tourism Area Based on Local Wisdom Based on Evaluation of Regional Development in Karo Regency by Using Quantitative Strategic Planning matrix (QSPM) method

The purpose of this article is to describe the Karo Regency tourism development plan based on the results of an evaluation of local wisdom-based regional development. For this reason, it is necessary to propose the development of natural tourism areas which of course reduce air pollution and increase natural sustainability, such as large forest parks planted with trees and plants. Quantitative strategic planning matrix (QSPM) with fuzzy numbers is used to determine tourism development priorities. Community based ecotourism (CBET) based on sustainable tourism indicators (IMS). Based on the processing of tourism development priority data where the development of natural tourism potential with a priority value of 0.386. This is in accordance with the topological conditions of the biggest tourism is natural tourism. The next priority is the development of traditional Karo music with a score of 0.375, followed by the development of traditional food with a priority value of 0.371 and finally the development of indigenous peoples’ activities with a priority value of 0.369. Based on the FQSPM analysis, the priorities for developing tourism potential are: 1) Development of tourism potential; 2) The development of traditional music; 3) Development of traditional food; 4) Development of indigenous peoples’ activities.

Determinants Influencing the Loyalty of Agritourism Destinations to Tourists

In fact, Hanoi city has quite a large agricultural area and has great potential for tourism development. This also comes from the actual needs of the urban population, which wants to experience agricultural tourism. Because of this need, in many suburban districts, a series of ecological agricultural farm models have been born to serve the people's entertainment, recreation, and resort needs with a variety of activities. This study aims to analyze the factors affecting the loyalty of agritourism destinations to tourists. Data was collected from reports on agritourism destinations business situations and 868 questionnaires sent to visitors. The result points out seven factors, which are: motivation, traction, experience quality, satisfaction, the perception of being a traditional person, the perception of being a modern person, and tourist loyalty to the characteristics of agritourism. From this finding, some suggestions are made to attract tourists to agritourism destinations in the next few years.

Digital Marketing in Promotion of Tourism Objects in Selayar Islands Regency

Purpose: Digital marketing promotion is a modern step taken by the Selayar Regency Tourism Office to introduce tourism potential in its area. Theoretical framework: The results of the study, using Computer Mediated Communication analysis, promotion mix Design/methodology/approach: this type of research is qualitative descriptive using computer mediated communication theory. Informants in the study used purposive sampling technique. Data collection techniques used interviews, documentation. Findings: found that the Selayar Islands Regency Tourism and Culture Office uses promotional media through web-sites with clickable features including homepage, news, advertorials, events and activities, profiles, best destinations, destinations, art. and culture, public facilities, search, video besides using social media including Instagram, Facebook, YouTube. Finally, by using digital media, it is possible to display promotional activities for tourism objects widely which can be seen by local and foreign people Research, Practical & Social implications: We suggest a future research agenda and highlight the contribution made in the development of tourism destinations in the Selayar Islands Regency Originality/value: The results show that the intensity of digital promotion in the development of tourism potential provides a tangible manifestation of the visit of foreign tourists and local tourists

Millennials as potential creative tourists in South Africa: a CHAID approach to market segmentation

ABSTRACT Creative tourism has recently emerged as an important area of tourism development, particularly in the Global North. In the Global South, studies of the profile of creative tourists and their motives for partaking in creative tourism are limited. This paper investigates creative tourism demand among South African millennials, analysing what motivates their participation and developing a descriptive consumer profile. CHAID analysis was used for segmentation, revealing a group with a high participation intention and a second group with a low probability of creative tourism participation. Creative tourism intentions were linked to knowledge acquisition, skills and escape motivations, and demographic characteristics including relationship status and gender. Respondents were more likely to participate in domestic rather than international creative tourism, indicating the potential for creative tourism development in South Africa. The findings could help managers and policymakers meet the needs of creative tourists, addressing shortfalls in product development, experience design and marketing.

Satay as a Culinary Heritage of Indonesian Gastronomy

Satay is Indonesia's gastronomic culinary heritage that needs to be preserved because it has excellent potential for tourism development. This aims to study the characteristics of satay and what is done to preserve satay as Indonesia's gastronomic culinary heritage. This research is qualitative descriptive. The data used are primary data obtained from direct interviews with 20 satay traders in Yogyakarta, ten chefs of 4-star hotels in Yogyakarta, and the Yogyakarta Special Region Tourism Office. Data collection techniques use interview, observation, and documentation techniques. Data analysis techniques in this study are reduction, presentation, data analysis, and conclusions. The results showed satay food as a culinary heritage of Indonesian gastronomy has a diversity of both types and flavors obtained from different ingredients, spices, and concoctions. Further development is needed to preserve satay so that it becomes culinary that is recognized as a world culinary heritage by publishing Indonesian satay reference books and web/blogs and actively promoting it as an Indonesian culinary destination at regional, national, and international levels. Increase the active role of the government and all stakeholders in Pentahelix in providing information and promotion to increase the popularity of satay as Indonesia's gastronomic culinary heritage.
 Keywords: Satay, Gastronomy, Culinary heritage, Preserved

Pengembangan Potensi Wisata Desa Sumberjo Melalui Revitalisasi Wisata Coban Mrican

Sumberjo Village is one of the villages located in Wonosalam District, Jombang Regency with its beautiful landscape. One of the tourist attractions in Sumberjo Village is Coban Mrican Tourism. However, the development of tourism potential in Sumberjo Village, especially Coban Mrican tourism, has not been maximized. This is evident from the unavailability of adequate access to get to the Coban Mrican tourist location and the lack of specific placement of the sign system. This study uses a qualitative descriptive analysis method using SWOT analysis as a data analysis technique. By carrying out the revitalization, it is hoped that Coban Mrican's tourism potential can have a good impact on the surrounding community and Coban Mrican tourism itself.

Implementation Of K-Nearest Neighbor Algorithm With SMOTE For Hotel Reviews Sentiment Analysis

Indonesia has considerable tourism development potential, this phenomenon is in accordance with the number of foreign tourist visits to Indonesia from January to September 2022 recorded by Badan Pusat Statistik many as 2,397,181 visitors. This research focuses on super-priority destinations in Labuan Bajo, East Nusa Tenggara, based on the government's plan that the focus of developing this destination is to increase hotel development to meet the need for an additional 2,000 hotel rooms. Thus, the available hotel rooms are still limited. Then for need to choose a hotel based on the November 2021 survey by the Populix website, 76% of 1,012 respondents chose to book hotels online with the majority using the Traveloka website. However, making decisions in choosing hotels using the reviews feature in the Traveloka website still raises various problems, such as biased information and even the rating values ​​given do not match the reviews submitted. So that users to know what becomes the perception of positive and negative ratings, it is necessary to do in-depth research on satisfaction factors to find out positive and negative sentiments of hotel visitors. This study uses the k-nearest neighbor algorithm with SMOTE on the research objects of the three most popular hotels in Labuan Bajo. Data testing uses a value of k = 3 so that it produces an accuracy value of 87.71% - 93.47% with a maximum error tolerance of 12.29%. In addition, the performance of accuracy results is validated by the appropriate AUC value, namely the good classification category.

Domestic tourism as a driver of socio-economic development of the Samara region

The article examines promising areas of tourism as a driver of socio-economic development, identified on the basis of an analysis of the preferences of consumers of tourist services in the Samara region. The relevance of the study is confirmed by the growing demand for domestic tourism destinations, both intraregional and in Russia as a whole. Samara region is included in the «Golden Twenty» of the National Tourism Rating of the regions of the Russian Federation, has a developed infrastructure, significant natural, historical and cultural potential for tourism development. The authors note that tourism is a strategic priority of the socio-economic development of the Samara region and Russia as a whole, identify promising types of tourist services in the region. The article presents the results of studying the preferences of consumers of the tourism sector in order to identify popular types of tourism in the Samara region, aimed at sustainable socio-economic development and satisfaction of tourist requests of visitors in relevant areas, as well as increasing the level of investment activity in the region. The key needs of users of tourist services of the Samara region are identified and compared with the existing tourist potential of the region. It is noted that the basis for the development of the tourism industry in the region are all-season events for the balanced development of existing types of tourism: fishing and hunting, cultural and educational, active ecotourism, creative tourism. The authors of the study emphasize that the future of tourism in the Samara region is connected with the development of domestic tourism, the growing demand for tourist interregional routes of active recreation, the formation of a culture of eco-tourism, obtaining authentic experience of communicating with local residents and their way of life, immersion in the culture, traditions and language of the place.

A measurement of rural tourism destinations’ competitiveness

"The trend of rural tourism is growing and is becoming increasingly significant for most nations. Rural tourism is believed to have the potential to revive traditional approaches and perspectives on tourism and provide new dimensions to sustainable growth. Romania is regarded as one of the main destinations with a high potential in sustainable tourism development, due to its beautiful, unspoiled rural landscapes, traditions, and rustic lifestyle. Tourism, as a development tool, in rural communities, is one of the major concerns. The scarcity of case studies on rural tourist competitiveness, particularly in Romania, is what inspired the current research. This study attempts to investigate the factors that impact Romania’s rural tourism’s competitiveness and develop a conceptual framework for measuring it. In conducting our research, there were employed both exploratory and descriptive approaches. Secondary data from statistical and published research and studies were gathered, and it were collected primary data through surveys and personal interviews. The objective of the current research was to introduce a distinct and exclusive method of evaluating tourism in rather small regions with unique characteristics and applied and test the proposed model to Maramures region. The paper concludes that measuring and understanding rural tourism competitiveness and dynamics is essential for supporting sustainable development in rural areas, and it is of great importance for practitioners, policy makers and researchers. Keywords: tourism competitiveness, rural destination competitiveness model, rural tourism, rural destinations JEL classification: L83, M31."

PHU YEN MARINE TOURISM SPACE – EXPERIENCE ABOUT MARINE TOURISM PLANNING

Phu Yen is one of eight provinces of the South Central Coast region, with much potential for tourism development, especially the advantages of marine tourism. It can be said that local marine tourism is a “late birth” compared to other localities in the region, but the development of Phu Yen marine tourism over the past time has shown a clear orientation in association with spatial planning of coastal areas. The article analyzes the potentials and current status of Phu Yen marine tourism in association with coastal space, thereby clarifying existing problems in the development of local marine tourism space. The paper also offers some solutions to develop Phu Yen marine tourism space. With that goal, the study examined Phu Yen marine tourism resource sites combined with an analysis of the current status of the spatial development of tourism in the local coastal areas. The results have shown many experiences in developing marine tourism associated with coastal space, which requires clear orientation and specific planning.

Pengembangan Desa Benteng Sebagai Desa Wisata Berbasis Agro di Masa Pandemi Covid-19

This community service was carried out as an effort to revive the tourism sector by developing an agro-based tourism village in Benteng Village by identifying the perceptions of tourism village managers, constraints and impacts, and program sustainability. This activity seeks to construct perceptions of agro-tourism activities, media promotion, and the development of agro-based tourism. The readiness of managers to become part of the identified consists of long-time readiness to receive visitors, service ethics to visitors, aspects of security, comfort, and cleanliness as well as readiness for agro-tourism activities. Data collection was carried out through literature, participatory studies, interviews, and distributing questionnaires with a purposive sampling technique to 18 respondents managing the Benteng tourism village. Data analysis used descriptive quantitative and descriptive qualitative methods. Based on the assessment of the Benteng Village manager, harvesting activities, enjoying the landscape, photography, interpretation programs, and shopping for agricultural products are agro-based tourism activities that can be carried out in Benteng Village. Promotional videos are the highest choice for promoting village potential and managers say they are ready to receive visitors 1‒3 hours and a week. The manager also stated that he was ready regarding the ethics of service to visitors, security, comfort, and cleanliness including implementing health protocols (prokes) and being ready to develop agro-tourism activities. Implementation constraints are technical in nature and post-pandemic conditions that require adjustments in various aspects. Development of tourism potential through an integrated approach by collaborating involving various parties including universities as well as massive promotion using the right media so that agro-based tourism activities in Benteng Village can be sustainable.

PEMETAAN JALUR INTERPRETASI EKOWISATA DI KAMPUNG ADAT CIREUNDEU

Kampung Adat Cireundeu (KAC) has many potential ecotourism, one of which is located in West Coast district. Ecotourism usually has an educational value packed in the form of natural beauty and is in the countryside. The object of research is the development of tourism potentials and make the route of ecotourism Intermap in KAC. The methods of research by surveys, interviews, and GIS while the method of data analysis used is a qualitative descriptive method. The results of this research are reflected in the mapping of tourist interpretation lines in which the mapping is an ecotourism pathway that includes various tours in KAC. Ecotourism in the village of KAC is not well managed but there are already several potential to ecotourism development.