Abstract This article presents the results of a large-scale interdisciplinary project aimed at a corroboration of the role of creativity in the way university undergraduates (N = 309) coin new complex words. Specifically, the tendency towards economy of expression, preferred by a speaker, and the tendency towards semantic transparency, preferred by a listener, were examined in the broader context of the creative potential of an individual, understood as divergent thinking abilities captured by the Torrance test of creative thinking (TTCT). The results indicate that divergent thinking abilities, as operationalized by the TTCT scores, negatively correlate with the general tendency to coin new complex words in a more economical fashion. More specifically, the general tendency towards economy of expression correlates negatively with Elaboration, Creative Strengths, and potentially with Creativity. A more detailed analysis indicates that this is especially the case for the word-formation task, where open-ended responses were analyzed and a drawing served as stimulus material for word formation. These results are not only novel but also encouraging for future research into the role of psychological factors in the psycholinguistic process of word formation conceived as a creative act of a language user.