Time Of Pandemic Research Articles

Tourism Competitiveness and Mobile Data: A Grey Relational Analysis for European Entrepreneurship Pre & During Pandemic

Abstract The tourism country’s competitiveness is important especially when countries strive for bigger market shares as European countries are. The COVID-19 pandemic has had devastating effects on tourism and the entire tourism industry must be rethinking and reshaping given some opportunities and challenges to the entrepreneurs, local communities, local administrations, governments of competitiveness destinations. In this paper we measured if the Google and Apple mobility indices cand predict (or not) the movement of TTCI during pandemic compared with pre-pandemic TTCI ranks by using grey system theory and statistical methods. The aim of the paper is to validate the Grey Relational Analysis (GRA) as identifier of the good predictor (statistically significant for p-value< 0.05) for European tourism competitiveness (measured by TTCI) in particular conditions, especially before and during COVID-19 pandemic time by take into consideration the Google Mobility and Apple Mobility data and their relationship with overnight stays for 11 European countries. To validate the GRA as method for good and accurate predictor for tourism competitiveness for TTCI 2021 (during COVID-19 pandemic time) a GLM – General Linear Model ANOVA with interaction effects and Tukey HSD Post Hoc Multiple Comparisons was applied. Our results validated the powerful of GRA for tourism competitiveness, statistically significant according to GLM with interaction effects, and emphasis (especially for entrepreneurs) that the overnight stays will give the right rank on top of tourism competitiveness, prior to other ITC support as Google and Apple Mobility indices proved by reflection of overnights on TTCI 2021 – during pandemic.

Psychological and Biological Aspects of “Without-Body Bereavement”: Reflections at COVID-19 Pandemic Time

Grief is an individual, family, and social psychological process following the death of a loved one, during which the pain caused by loss follows several stages that will lead to the reorganization and acceptance of the mourning event. In this article, we will examine some elaboration processes that can allow for an analysis of the cultural, social, and religious processes and structures as a consequence of the “grief without a body,” namely, the mourning by the relatives who have experienced the loss of a loved one without being able to ritualize the social function of the funeral because of the outbreak of the coronavirus pandemic. Furthermore, some biological and neurological processes that modulate and allow for the mourning process will be synthesized.

Upaya pembentukan karakter disiplin siswa melalui pembiasaan dan keteladanan guru kelas V SDN 2 Bangbayang

This study aims to determine the efforts to form disciplinary character through habituation and exemplary class V teachers at SDN 2 Bangbayang. Schools really need efforts to form this character because it will become the basis for implementing disciplinary character education for students. Given the time of the Covid-19 pandemic in Indonesia, more or less shifted the values and norms that students had. Character is the difference between one and the other because the character is character, nature, which is very basic in a person. The method in this study uses a descriptive qualitative design that tends to use an inductive approach. The objects of this research were the Class V teachers and students. Data collection techniques using observation, interviews, and documentation. For the data's validity use source, technical, and time triangulation. Then analyzed by means of data reduction, data presentation, and verification. The results of the study show that there are two ways of character building, namely, one with a deliberate demonstration; by direct displays of teacher discipline, responsibility, and concern for the environment, and then by occasional example; like a teacher who always says sorry, please, thank you, respect teachers, superiors, especially students. The exemplary and habituation carried out by the teacher to students goes well, so it can be said to be successful.

Ethical Issues in the Use of Technologies in Education Settings

The increasing technology usage in educational settings has not always regarded the ethical implications that may involve its use. Despite its impact, educational practice has shown limited interest in caring about ethics, and research has only sparked slight attention to explore these issues. This scoping review aims to provide an overview of the evidence available in educational research and practice concerning ethical issues of educational technology and the knowledge gaps in the topic. A sample of 99 studies was included in the review and coded according to the basic characteristics of the study, research scope and methods, strategies, and recommendations. Data collected provides evidence of important research growth in two concrete time periods: 2006-2010, with the emergence of social media, and 2015-2020, which includes the pandemic educational emergency time. The findings also show two prominent research topics: Data privacy/confidentiality and Academic honesty and intellectual property. Many topics were present from the early years of the Educational Technology field, while others appeared recently in the 21st century. An important presence of theoretical studies shows that philosophical discussion is still predominant, and timid movements concerning educational practice are observed. Conclusions reflect the need to work on further recommendations towards practices that actively consider these ethical issues in educational technology.

Factors influencing risk perception during Public Health Emergencies of International Concern (PHEIC): a scoping review.

The unknownness and dread potential of a risk event shapes its perceived risk. A public health emergency of international concern (PHEIC) declaration by the World Health Organisation (WHO) is a signal for such an event. Understanding perceived risk then shapes risk-avoiding behaviours, important for health prevention. The review aims to consolidate the determinants of risk perception during a PHEIC, underscoring the need for grounding in context and theory. Studies published from 2010 until end-2020, searching PubMed, PsycINFO, MedlinePlus, PubPsych, and CINAHL, were included. Studies with only biological conceptualisations of risk, or no association to risk perception, were excluded. A total of 65 studies were included. Quality of the cross-sectional studies was assessed using Newcastle Ottawa Scale (NOS), yielding an average of 5.4 stars (out of 10). Factors were classified into three broad categories - individual, contextual, and media. Individual risk factors include emotions; beliefs, trust, and perceptions; immutable physical traits (sex, age, ethnicity); mutable traits (education, income, etc.); and knowledge, with no definitive correlation to risk perception. Contextual traits include pandemic experience, time, and location, with only time negatively correlated to risk perception. Media traits include exposure, attention, and framing of media, with no clear association to risk perception. One limitation is excluding a portion of COVID-19 studies due to censoring. Still, this lack of consensus highlights the need to better conceptualise "risk perception". Specifying the context and timing is also important since jurisdictions experience different outbreaks depending on outbreak histories. Using theories to ground risk perception research assists with these tasks.

Rapid and Scalable Production of Functional SARS-CoV-2 Virus-like Particles (VLPs) by a Stable HEK293 Cell Pool.

At times of pandemics, such as the severe acute respiratory syndrome coronavirus 2 (SARS-CoV-2) infection, the situation demands rapid development and production timelines of safe and effective vaccines for delivering life-saving medications quickly to patients. Typical biologics production relies on using the lengthy and arduous approach of stable single-cell clones. Here, we used an alternative approach, a stable cell pool that takes only weeks to generate compared to a stable single-cell clone that needs several months to complete. We employed the membrane, envelope, and highly immunogenic spike proteins of SARS-CoV-2 to produce virus-like particles (VLPs) using the HEK293-F cell line as a host system with an economical transfection reagent. The cell pool showed the stability of protein expression for more than one month. We demonstrated that the production of SARS-CoV-2 VLPs using this cell pool was scalable up to a stirred-tank 2 L bioreactor in fed-batch mode. The purified VLPs were properly assembled, and their size was consistent with the authentic virus. Our particles were functional as they specifically entered the cell that naturally expresses ACE-2. Notably, this work reports a practical and cost-effective manufacturing platform for scalable SARS-CoV-2 VLPs production and chromatographic purification.

Instagram Social Media Communication in Pandemic Times: A Deductive Qualitative Analysis of a Portuguese Digital Influencer’s Profile

The power of social media as an influential tool is undeniable, and influencer marketing has emerged as a strategic element, introducing innovative methods of communication, promotion, and advertising to support content creators (Brown & Hayes, 2008). In this context, the study aimed to analyze the impact of the COVID-19 pandemic on the communication strategies of Portuguese digital influencer Helena Coelho. The focus was on the content shared on her primary platform, Instagram, widely recognized for influencer marketing. The epidemiological crisis triggered by the pandemic raised the crucial question of how content creators adapted to new ways of communicating with the public. This period of uncertainty imposed significant challenges, forcing creators to reevaluate their communication strategies. To understand these adaptations, the research presented in this paper adopted a deductive qualitative approach, which enabled an in-depth analysis of the content posted by Helena Coelho, a highly followed Portuguese Instagram influencer. A focus group was conducted and included a convenient purposive sample of five female individuals, aged between 22 and 24 years and all active followers of the influencer's Instagram account. The study also resorted to observational research techniques with which 60 Instagram posts, collected between April 1st and April 31st, 2019, and April 1st and April 31st, 2020. This interval was chosen to identify changes in the influencer's communication strategies, covering both pre-pandemic and active pandemic periods. The results revealed that, although the influencer faced challenges due to the lack of common everyday activities during the lockdown, she was able to adjust her communication strategies, engaging the audience through home-produced content such as live streams and challenges, and effectively utilizing hashtags. As a consequence of these adjustments, the influencer experienced a substantial growth in her number of followers and engagement rate on Instagram in 2020 when compared to 2019. The collected and analyzed data indicate that the changes in her communication strategy, due to limitations derived from the pandemic, had a positive impact on her overall results, contributing to her growth and influence in the digital landscape.

Whooping Cough Cases Increase in Central Italy after COVID-19 Pandemic.

Pertussis continues to be a highly contagious respiratory infection, especially in children, with cyclical peaks of disease spread every three to five years. Here, we report relevant cases of B. pertussis infection between August 2023 and January 2024, and compare them with B. pertussis prevalence in pediatric patients admitted to the Reference Italian Pediatric Hospital, located in Rome, from January 2015 to July 2023. A total of 5464 tests for B. pertussis were performed during the study period, and 6.9% were positive. At the time of the COVID-19 pandemic, there was a sharp decrease in the presence of B. pertussis, which reappeared only in August 2023, recording five new cases. All five children presented with paroxysmal cough 5 to 10 days before admission. Four patients had other mild respiratory symptoms and moderate B. pertussis DNA levels (Ct mean: 26). Only one child, with very high B. pertussis DNA levels (Ct: 9), presented with severe respiratory failure. The patients with mild/moderate infection achieved clinical recovery while the patient with the severe manifestation died of cardiac arrest. These observations highlight the reemergence of pertussis even in vaccinated countries and its association with morbidity and mortality especially in young children. This emphasizes the importance of rapid diagnosis to immediately implement appropriate treatment and monitoring of immune status.

Transition to Post-Pandemic Education: Teaching Strategies of Tle Teachers in Secondary Public Schools

This study explored the teaching strategies of Technology and Livelihood Education (TLE) course in Cluster 5, Davao City. There were eight (8) home economics teachers who participated in the study. This study made use of a phenomenological approach to extract the ideas of the parent participants. The participants were purposely selected as representatives from the group of home economics teachers from schools in the same division. The in-depth-interview was employed to gather some information as regards to their respective experiences on the transition of their classes from blended learning to the new face to face classes during the post pandemic school year. Using the thematic analysis, the following themes emerged as pertains to the teaching strategies that were most effective for students during the post pandemic time, these are: the most effective teaching strategies in their TLE classes were demonstration method, lecture method and solving common problems. The challenges of the teachers were: the lack of funds, lack of practical strategies and lack of qualified teachers. The suggested teaching strategies to facilitate the students learning was to improve communication and improvement of their collaboration with stakeholders. The Technology and Livelihood Education teachers may be more proactive in implementing the course to their learners. The teachers may be more attentive to the needs and predicaments of their learners and other stakeholders, thus creating the harmonious learning environment.

The precarities of cultural and creative work through pandemic times

In recent years, we have experienced a renewed public awareness of the importance of creative and cultural work for personal and national wellbeing. Contributors to this special issue turn their attention to the diverse experiences of creative and cultural workers, to understand how creative work has been disrupted, abandoned, transformed or reinvented across distinct cultural and economic contexts. In various circumstances reshaped by the pandemic, creative and cultural workers soon realized that paid work as they knew it would no longer be possible, and they had to quickly recalibrate their breadwinning strategies, in turn affecting their understandings of labour and value. This special issue considers the experiences of workers across Europe, Latin America, Africa and Australia, adding still-needed geographic diversity as part of ongoing efforts in research on creative and cultural work in pandemic times.

Revisiting the interdependences across global base metal futures markets: Evidence during the main waves of the COVID-19 pandemic

This paper examines the correlation and connectedness across global base metal futures markets in the periods before and during the COVID-19 pandemic. We find that the impacts of the pandemic shock on the dynamic correlations between global commodity exchanges vary across futures markets, with significant structural breaks being detected in the underlying dynamic correlations at different stages of the pandemic. We document that stronger price signals were generated in the aggregate markets due to the pandemic shock, and the roles of copper and zinc futures as the pricing center in the global base metal markets increased during the pandemic period. Moreover, our findings show that the leading position of the London Metal Exchange in the global base metal futures pricing declined, while the pricing authority of the Shanghai Futures Exchange improved significantly during the pandemic time. Leveraging post-pandemic data, we identify interdependence structures amid some crucial geopolitical conflicts.

Summer alcohol-related emergency department workload and occupancy in Australasia 2019-2022.

Alcohol is a major public health issue and the ACEM funds regular 'snapshot' surveys of the prevalence of alcohol-related presentations in EDs. The present study uses these data to investigate ED occupancy and alcohol- and methamphetamine-related presentations at the time of the COVID-19 pandemic. Survey-based point prevalence study of EDs in Australia and New Zealand conducted at 02:00 hours local time on the Saturday of the weekend before Christmas in 2019-2022. Primary outcomes were ED occupancy, the number of alcohol-related presentations and methamphetamine-related presentations in each ED at the time of survey. Seventy eight of a possible 152 hospitals answered all four surveys (51%, 95% confidence interval 43-59, individual yearly response rates ranged from 70.5% to 83.3%). The mean number of alcohol-related presentations in EDs at the snapshot time was 4.2 (95% confidence interval 3.2-5.2) in the 2019 survey and 3.8 (3.1-4.6) in 2022 with no significant variation over time. There was also no change in methamphetamine-related presentations which occurred at a lower level. There was a major increase in reported total ED occupancy - from 31.4 to 43.5 in Australia (P < 0.0001, paired t test) and from 22.8 to 38.7 in New Zealand (P = 0.0001). Subgroup analysis showed that both the number being treated and the number waiting to be seen increased, with little change in the number in observation units. The present study demonstrates that the COVID-19 pandemic did not affect summer alcohol-related ED presentations in Australasia but was associated with an unsustainable increase in ED crowding.

Coding of Childhood Psychiatric and Neurodevelopmental Disorders in Electronic Health Records of a Large Integrated Health Care System: Validation Study.

Mental, emotional, and behavioral disorders are chronic pediatric conditions, and their prevalence has been on the rise over recent decades. Affected children have long-term health sequelae and a decline in health-related quality of life. Due to the lack of a validated database for pharmacoepidemiological research on selected mental, emotional, and behavioral disorders, there is uncertainty in their reported prevalence in the literature. We aimed to evaluate the accuracy of coding related to pediatric mental, emotional, and behavioral disorders in a large integrated health care system's electronic health records (EHRs) and compare the coding quality before and after the implementation of the International Classification of Diseases, Tenth Revision, Clinical Modification (ICD-10-CM) coding as well as before and after the COVID-19 pandemic. Medical records of 1200 member children aged 2-17 years with at least 1 clinical visit before the COVID-19 pandemic (January 1, 2012, to December 31, 2014, the ICD-9-CM coding period; and January 1, 2017, to December 31, 2019, the ICD-10-CM coding period) and after the COVID-19 pandemic (January 1, 2021, to December 31, 2022) were selected with stratified random sampling from EHRs for chart review. Two trained research associates reviewed the EHRs for all potential cases of autism spectrum disorder (ASD), attention-deficit hyperactivity disorder (ADHD), major depression disorder (MDD), anxiety disorder (AD), and disruptive behavior disorders (DBD) in children during the study period. Children were considered cases only if there was a mention of any one of the conditions (yes for diagnosis) in the electronic chart during the corresponding time period. The validity of diagnosis codes was evaluated by directly comparing them with the gold standard of chart abstraction using sensitivity, specificity, positive predictive value, negative predictive value, the summary statistics of the F-score, and Youden J statistic. κ statistic for interrater reliability among the 2 abstractors was calculated. The overall agreement between the identification of mental, behavioral, and emotional conditions using diagnosis codes compared to medical record abstraction was strong and similar across the ICD-9-CM and ICD-10-CM coding periods as well as during the prepandemic and pandemic time periods. The performance of AD coding, while strong, was relatively lower compared to the other conditions. The weighted sensitivity, specificity, positive predictive value, and negative predictive value for each of the 5 conditions were as follows: 100%, 100%, 99.2%, and 100%, respectively, for ASD; 100%, 99.9%, 99.2%, and 100%, respectively, for ADHD; 100%, 100%, 100%, and 100%, respectively for DBD; 87.7%, 100%, 100%, and 99.2%, respectively, for AD; and 100%, 100%, 99.2%, and 100%, respectively, for MDD. The F-score and Youden J statistic ranged between 87.7% and 100%. The overall agreement between abstractors was almost perfect (κ=95%). Diagnostic codes are quite reliable for identifying selected childhood mental, behavioral, and emotional conditions. The findings remained similar during the pandemic and after the implementation of the ICD-10-CM coding in the EHR system.

Living the employer brand during a crisis? A qualitative study on internal employer branding in times of the COVID-19 pandemic.

Employer branding has emerged as a strategic imperative in the quest for talent. However, existing research has predominantly explored stable periods, overlooking the possible transformative impact of crises and the crucial role that HR managers play in crafting internal employer branding strategies. As such, this research addresses this by scrutinizing internal employer branding during the COVID-19 pandemic. Conducting in-depth interviews with 37 Belgian HR managers, we delve into the perceived challenges and opportunities that the COVID-19 crisis presented with respect to internal employer branding and its touchpoints-internal communication and leadership. A subsequent member and employee check with six HR managers and six employees validated our findings. The results unveiled organizations' heightened concern for employer branding during crises, emphasizing the strategic reflection invested. Remarkably, despite facing organizational/operational constraints/risks imposed by the crisis, the attention and efforts remain steadfastly centered on the experienced internal employer brand in crisis situations. Additionally, a contextual analysis suggests that various employer brand types face similar challenges in crises, however, the employer brand serves as a defining factor that shapes how an organization responds to both external uncertainties and internal dynamics brought about by the crisis. This study contributes to a nuanced understanding of internal employer branding dynamics during crises, shedding light on the strategic considerations of HR managers.

Another nursing is possible: Ethics, political economies, and possibility in an uncertain world.

Overtaxed by the realities laid bare in the pandemic, nursing has imminent decisions to make. The exigencies of pandemic times overextend a health care infrastructure already groaning under the weight of inequitable distribution of resources and care commodified for profit. We can choose to prioritise different values. Invoking philosopher of science Isbelle Stengers's manifesto for slow science, this is not the only nursing that is possible. With this paper, I pick up threads of nursing's historical ontology, drawing previous scholarship on the historical narratives nurses use to understand themselves. Peeling back nursing's myth to alternate points of origin allows me to consider alternate lines of flight, a speculative adventure in paths not taken but paths that exist nonetheless. I go on to examine what a collective ethic of nursing could be, when we make space for these alternate histories, considering the confluences and conflicts that enable nurses to care and those that inhibit them from doing so. The imperative for this lies in the central importance of the reproductive labour of nursing health care, which leads me to a critique of nursing's capitulation to the pressures of late stage capitalism. This is a problem with ethical and ontological implications both for nursing, and also for those who require nursing care, an imperative to think about the kinds of present/futures for health, care, and health care we might cocreate in collaboration and solidarity with the communities in which nurses are imbricated, shedding the trappings of neoliberalism. There is significant power in the vision and praxis of 28 million nurses and midwives worldwide. Our ethics can guide our imagination which can in turn create possibility. This kind of endeavour-that of dreams and imagination-leads us to what could be, if only we leap.

Dalit Women’s Subsistence: Covert and Overt Marginalization in the COVID-19 Pandemic Times of India

People in the marginalized category struggle to establish a standard subsistence and maintain a quality of living. The relentless waves of the COVID-19 pandemic and lockdowns were met by their vulnerabilities and insecurities. Dalit women from the most underprivileged groups often have less access to essential services such as healthcare and sanitation and are exposed to health hazards and diseases. The marginalization experienced by Dalit women during the pandemic has serious implications for their well-being and livelihoods. However, this is influenced by societal and political pressures from multiple dimensions and Dalit women face this because of their caste. Dalits, who have long suffered from social exclusion due to untouchability practices, suffer from a second form of social isolation and alienation due to COVID-19, making them the victims of double exclusion. Dalit women experienced a loss of means of subsistence and more sexual and physical harassment during the COVID-19 outbreak. In these challenging times, it is critical to observe and examine both the surface-level concerns and profound problems that Dalit women experience. By doing this, we can seek to achieve sustainable solutions that prioritize the well-being of minority communities.

The Impact of E-Marketing on Consumer Satisfaction during Pandemic Time

During the pandemic, E-marketing was of great importance to enterprises in general. Digitized enterprises or enterprises that have been digitized during the pandemic have managed to develop their work processes without stalling in their development. At the time when everything stopped working, the companies that had already digitized processes within their companies were managing to cope with the situation that had gripped the whole world. The approach of enterprises in the time of the pandemic has greatly influenced the perception and importance of the digitalization of enterprises in the daily work processes. Communication, process management, and employee management have been a key factor in not stalling processes, ie in maintaining the health of employees of those enterprises. As a result of the COVID-19 crisis, the majority of business executives have ordered their organizations to digitize at least a portion of their operations to safeguard workers and cater to clients who are experiencing limited mobility. We have all watched what is undoubtedly going to go down in history as the widespread adoption of digital access to services and remote work, even though many doubters have not recognized this as a viable prospect. Online ordering and delivery have become the primary business of grocery businesses. In many nations, the emphasis in schools is entirely on online education. Plans for "online" supply chains and factories are being actively developed by manufacturers. Although in some regions the masses have started to reopen and businesses are opening, many businesses are still considering digitalization and further development of their internal processes as a priority. Customer satisfaction is one of the greatest assets of any business, including e-business in today's competitive environment. Several factors can help e-businesses to build a base for their customers. It undoubtedly includes service and customer satisfaction which can be the determinants of success.

Factors affecting the number of influenza patients before and during COVID-19 pandemic, Thailand.

This study was aimed to explore the association between potential factors including public health and social measures and the number of influenza patients in Thailand between 2014-2021. Secondary data from relevant agencies were collected. Generalized Estimating Equation (GEE) and regression coefficient (β) were performed at a significance level of 0.05. We found factors associated with number of influenza patients during the time prior to COVID-19 pandemic were monthly income per household (Adjusted β = -0.02; 95% CI: -0.03, -0.01), population density (Adjusted β = 1.00; 95% CI: 0.82, 1.18), rainy season (Adjusted β = 137.15; 95% CI: 86.17, 188.13) and winter time (Adjusted β = 56.46; 95% CI: 3.21, 109.71). During the time of COVID-19 pandemic, population density (Adjusted β = 0.20; 95% CI: 0.15, 0.26), rainy season (Adjusted β = -164.23; 95% CI: -229.93, -98.52), winter time (Adjusted β = 61.06; 95% CI: 0.71, 121.41), public health control measures (prohibition of entering to into an area with high number of COVID-19 infections (Adjusted β = -169.34; 95% CI: -233.52, -105.16), and restriction of travelling also reduced the number of influenza patients (Adjusted β = -66.88; 95% CI: -125.15, -8.62) were associated with number of influenza patients. This study commends strategies in monitoring influenza patients to focus on the areas with low income, high population density, and in specific seasons. Public health and social measures which can be implemented are prohibition of entering to risk-areas (lock down), and restriction of travelling across provinces which their effectiveness in reducing influenza infections.

Providing Guidance and Counseling Services in Time of Covid-19 Pandemic: Lived Experiences of Guidance Designates

The pandemic era has directed a new facade of education from traditional to a more conducive system of virtual and modular schemes. The Guidance Designates are equally tasked to play a crucial part in this abrupt transition as the teachers. They, too, are directed to maintain relationships on top of the delivery of guidance and counseling services at the height of the COVID-19 pandemic to meet the needs of students and families and let the education roll. This descriptive phenomenological study was conducted to explore the lived experiences of public junior high school guidance designates in the delivery of guidance and counseling services during the pandemic. The participants of this study were five guidance designates in public junior high schools identified using purposive sampling who took part in the unstructured in-depth interview. The study revealed that guidance designates faced issues, struggles, and sentiments in the delivery of guidance services during the time of pandemic. They utilized various alternatives for the delivery of appropriate services to clients despite unreachable ones. Despite their feelings of boredom and loneliness, they found meaning in their chosen profession by becoming grateful for the designation, and their commitment to serving the clients ignited the passion to go on despite the odds. Their enjoyment with colleagues acts as their strong social support during the crucial times of the pandemic. Thus, these experiences honed them to be shade shifters that remained resilient and flexible in the delivery of guidance and counseling services in the pandemic era.

Inequalities in the pandemic and post pandemic times of older people. Case of Russia

PurposeThis paper aims to study the inequalities faced by older people through the analysis of semistructured interviews with older residents of Saint Petersburg and the villages in the Republic of Karelia in Russia.Design/methodology/approachThe authors begin the research by studying the nature of the perception of inequalities in older people’s lives, as well as examining the concept of inequality in the context of modern reality affected by the pandemic and postpandemic repercussions. Furthermore, the authors analyze empirical cases and, using thematic analysis, examine the specifics and the nature of the emerging inequalities, as well as the ways in which older people overcome them. In the modern world, individual rather than class competition is increasingly manifested, which stipulates the specific character of research associated with the necessity to study personal competition and interactions in the context of everyday life. The empirical basis of the study was 30 semistructured interviews conducted in 2022 in St. Petersburg and rural areas of the Republic of Karelia. The study of the everyday features of the manifestation of inequalities and ageism was carried out using modern sociological approaches.FindingsIt is concluded that older people find ways to adapt to social changes in pandemic and postpandemic times through strategies such as emotional reflection on the past, hobbies, reviewing old resources and searching for new ones, changing ways of communication and solving problems. The desire to take care of one’s own well-being is becoming an important focus of attention for the older in their daily routine.Originality/valueThese strategies create positive opportunities for adaptation and contribute to reducing the fears and anxiety of the elderly regarding the possible return to similar situations like the COVID-19 pandemic and related inequalities.