Purpose. Analysis of the efficiency of the operation of passenger ships. Methodology. The study was carried out using the method of expert assessments. Findings. Using the method of expert assessments, experts evaluate factors that are difficult to formalize, which allows them to make a well-founded conclusion about the operation of the object under consideration in certain conditions. In the study, such criteria as technical, service, organizational and economic, marketing and safety were proposed as criteria for assessing the efficiency of the operation of passenger ships. The components of these criteria reflect the efficiency of the operation of passenger ships, both from the position of the ship owner and the position of the passenger, which is important for ensuring the demand for water passenger transport services. The sequence of operations, according to the expert assessment of the selected criteria, is as follows: development of the questionnaire; selection of experts; determination of the competence of experts; survey of experts; analysis and generalization of survey results; determining the consistency of expert opinions; implementation of results. The expert assessment method determines the operational efficiency of each vessel and shows how each of the criteria affects the efficiency. And also, it allows you to determine the weight of each criterion, which, in turn, allows you to determine the ways to improve the efficiency of the passenger fleet operation. Originality. The presented method, in contrast to other methods, makes it possible to give a comprehensive assessment of the efficiency of the operation of passenger ships using both quantitative and qualitative criteria. This takes into account the requirements for operational efficiency both on the part of the ship owner and on the part of passengers. Practical value. The results of the research carried out can be used by shipowners to assess the efficiency of the operation of their fleet, the fleet that can be attracted on lease terms, as well as to determine the strategy for increasing the efficiency of the fleet.
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