AbstractPoly(styrene‐graft‐ethylene oxide), having alkyl chains (C12 or C18) on the polystyrene main chain or on the poly(ethylene oxide) (PEO) side chains, were synthesized. The main chain was alkylated by first ionizing amide groups in a styrene/acrylamide copolymer with tert‐butoxide, and then using the amide anions as sites for reactions with 1‐bromoalkanes. An excess of amide anions was used in the reaction, and the remaining anions were subsequently utilized as initiator sites for the anionic polymerization of ethylene oxide (EO). Synthesis of poly(styrene‐graft‐ethylene oxide) with alkylated side chains was accomplished by polymerization of EO onto the ionized styrene/acrylamide copolymer, followed by an alkylation of the terminal alkoxide anions with 1‐bromoalkanes. The alkylated graft copolymers were structurally characterized by using elemental analysis, 1H NMR, GPC, and IR spectroscopy. DSC analysis showed that only graft copolymers with PEO contents exceeding about 50 wt % and side chain crystallinities comparable to those of homo‐PEO. Main chain alkylated graft copolymers generally had higher crystalinities, as compared to nonalkylated and side chain alkylated samples. The graft copolymers absorbed water corresponding to one water molecule per EO unit at low PEO contents. The water absorption increased progressively at PEO contents above 30 wt % for main chain alkylated samples and above 50 wt % for non‐alkylated samples. © 1995 John Wiley & Sons, Inc.