The article focuses attention on the gender approach, which is relevant to modern education, applied to teaching education seekers, in particular teaching the Ukrainian language in terms of their professional self-determination / becoming. The research goal of the article is to analyse the problems of the gender approach in teaching basing on normative documents that govern its implementation in education; to illustrate the gender approach practical implementation to teaching the Ukrainian language in Institutions of General Secondary Education (GSE) and General Vocational and Technical Education (GVTE) in the aspect of education seekers’ professional self-determination / becoming. Methods. The research methods used by the author were observation, abstraction, analysis, synthesis, induction, deduction, systematization, generalization and modeling. The results. The gender approach in teaching is declared by a number of normative documents, but in the content of education, unfortunately, it is at the initial stage of implementation. With this in mind, gender-competent teachers are looking for their own ways, directions, ways, methods and techniques to solve the problem of implementing a gender approach to teaching in Ukrainian language lessons. Conclusions. The author of the article stated that it is possible to apply the gender approach in teaching the Ukrainian language only with purposeful, thoughtful, systematic and regular application of text exercises and tasks to them, which directly and covertly affirm gender equality in Ukrainian society. The author added that, in particular, this could be facilitated by adding some units such as "Introducing to the World of Professions" to Ukrainian language textbooks. Moreover the texts from the units could be used by teachers for dictations, translations or exercises to each section of the school curriculum, and for stimulating schoolboys’ and schoolgirls’ interest in independent choosing a future profession, the ways of further training, in turn it will help to overcome gender stereotypes, avoid gender asymmetry, achieve gender equality in general, be aware of gender-neutral assessment of professions, gender partnership, modernize a career guidance in General Secondary Education and General Vocational and Technical Education. The proposed article contains the examples of such texts.
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