There is a large body of literature on the effect of negative attitudes toward outgroup members on target individuals and groups. However, less attention was devoted to their effects on those who hold these attitudes. The current study hypothesized that there would be a bidirectional relationship between subjective well-being and attitudes toward outgroup members. In Study 1, data from the Integrated Values Surveys, the Ecology-Culture Dataset, and the World Happiness Report 2022 were used. In Study 2, a random intercept cross-lagged panel model was implemented using longitudinal data over a six-year period from the GESIS Panel (n = 6783 people living in Germany). Results of Study 1 demonstrated a significant negative relationship between subjective well-being and negative attitudes toward outgroup members both at the country level (118 countries) and at the individual level (663,965 participants in 120 countries around the world). In Study 2, a random intercept cross-lagged panel model revealed significant within-person reciprocal relations between life satisfaction and negative attitudes toward refugees. This study provides evidence for a bidirectional relationship between subjective well-being and negative attitudes toward outgroup members.