Illustrations of the periodontal plastic surgery cases are presented. Results: Standard measures, golden proportions, and symmetry are concepts that mostly applied for guidance of image designing. Nevertheless, aesthetic attainment is possible with the presence of different measures and proportions and symmetry or asymmetry. Specific mathematical measures and symmetry should not be considered as beauty criteria and the violation of computational formulas and asymmetry should not be introduced as inconsistency. Symmetric smile, which follows proved measures, is not necessarily aesthetic. However, measures, proportions, and symmetry are all aspects of beautiful art work but rarely suffice for attaining beauty phenomenon. Conclusions: In modern society, we insist on finding a form that follows determined rules. Medical and periodontics sciences can have rules in repair and reconstruction of the beauty and health by anatomic symmetric smile principles. Nonetheless, physicians may not be able to achieve beauty despite of applying most complete world standards. Countless individual differences in facial features lead to achieving countless outcomes in aesthetic proceedings. Eventually, individual’s kindness and personality can create a wonderful attraction while smiling that is unjustifiable.