Sustainable Competitive Advantage Research Articles

Impact of Marketing Strategies of Retailers on Consumers with Specific Reference to Ramki Bandi and Local Tiffin Centres

Entrepreneurs and small business management go hand in hand in making a successful business. The study is taken up on retailers in the street food industry. The study’s objective is to analyze the impact of the marketing strategies of Ram ki Bandi , a famous street food corner in Hyderabad, India, and a comparative study between the marketing strategies of Ram ki Bandi and local street tiffin centers. Tiffin centers are small eateries put up on the street. A marketing strategy is a long-term plan for achieving a company’s goals by understanding customers’ needs and creating a distinct and sustainable competitive advantage. For the study, the data was collected through primary data sources, such as survey methods, questionnaires, and secondary data sources. The primary data was collected from a sample of 100 respondents using questionnaires and interviews. Marketing strategies are essential in the growth of a retailer’s business. Some of them are as follows: attracting more customers, analyzing competitors, understanding customers, and making optimal pricing decisions, amongst others. The findings of the study state that marking strategies impact consumer behavior when purchasing a given product.

Leadership Styles, Self-Efficacy, and Innovative Work Behaviour of Software Developers

"Research Aims: The primary aims of this study involve examining the effect of leadership styles on self-efficacy and the effect of self-efficacy on innovative work behaviour. Design/Methodology/Approach: Quantitative research was conducted by collecting data from 242 randomly selected software developers in four software development companies in Yangon using structured questionnaires. Regression analysis was used to attain the research objectives. Research Findings: The results showed that transactional and ambidextrous leadership styles have a significant effect on increasing the self-efficacy of software developers. This study also revealed that self-efficacy is an antecedent of the innovative work behaviour of software developers. Theoretical Contribution/Originality: The study confirmed that transactional leadership significantly impacts self-efficacy and validated the role of ambidextrous leadership in self-efficacy. Moreover, self-efficacy was found to have an impact on innovative work behaviour. Managerial Implication in the South East Asian Context: This study suggests that transactional and ambidextrous leadership styles can create enabling environments by encouraging and empowering team members to increase their self-efficacy and engage in more innovative endeavours. Research Limitation & Implications: Data was collected once using a questionnaire from a sample of four companies. The insights can help leaders maintain a sustainable competitive advantage, leading to more job opportunities and long-term economic growth in Myanmar and other developing countries."

Firm disruption orientation and supply chain resilience: understanding mechanisms to mitigate disruption impact

PurposeThis study aims to investigate the interplay between a proactive attitude towards disruptions – supply chain disruption orientation – and supply chain resilience, increasing our understanding of their influence on reducing the impact of supply chain disruptions within the B2B context.Design/methodology/approachAs unexpected disruptions are closely related to a dynamic and changing perception of the environment, this research is framed under the dynamic capabilities lens, consistent with existing resilience literature. The authors used partial least squares-path modeling (PLS-PM) to empirically test the proposed research model using survey data from 216 firms.FindingsResults show that a proactive approach to disruptions alone is insufficient in mitigating their negative impact. Instead, a firm’s disruption orientation plays a crucial role in boosting its resilience, which acts as a mediator, reducing the impact of disruptions.Originality/valueThis paper sheds light on the mechanisms by which firms can mitigate the effects of supply chain disruptions and offers insights into how certain capabilities are needed so that firms’ attitudes can effectively impact firm performance. This research thus suggests that dynamic capabilities, traditionally perceived as being enabled by other elements, act themselves as enablers. Consequently, they have the potential to translate strategic orientation or attitudes into tangible effects on performance, enriching our understanding of how firms combine their internal attitudes and capabilities to achieve sustained competitive advantage.

Risk management and HR practices in supply chains: Preparing for the future

This study explores the strategic integration of risk management and Human Resources (HR) practices within the context of supply chain management, aiming to identify how such integration enhances organizational resilience and sustainability. Employing a systematic literature review and content analysis, the study examines scholarly articles from key databases, focusing on the period from January 2000 to the present. The methodology involves a comprehensive search strategy, stringent inclusion and exclusion criteria, and a detailed selection process to distill insights from relevant literature. Key findings reveal that strategic HR practices, such as talent management, leadership development, and fostering a risk-aware culture, significantly contribute to mitigating supply chain risks and bolstering resilience. Furthermore, the study highlights the pivotal role of technological advancements, including artificial intelligence, blockchain, and the Internet of Things, in supporting the dynamic integration of risk management and HR practices. This integration not only addresses operational efficiencies but also aligns with strategic objectives towards sustainability and adaptability in the face of global disruptions. The study concludes that the strategic importance of integrating risk management with HR practices cannot be overstated, emphasizing its necessity for building agile, resilient, and sustainable supply chains. As organizations navigate the complexities of modern supply chains, this integrated approach offers a pathway to not only survive but thrive amid uncertainties, underscoring a blueprint for sustainable competitive advantage in evolving global markets. This review contributes to the existing body of knowledge by providing a comprehensive overview of current practices and future directions for integrating risk management and HR practices in supply chain management.

Harnessing business analytics for gaining competitive advantage in emerging markets: A systematic review of approaches and outcomes

In today's rapidly evolving global economy, businesses operating in emerging markets face unique challenges and opportunities. To gain a competitive edge in such dynamic environments, harnessing the power of business analytics has become imperative. This systematic review aims to explore the diverse approaches and outcomes associated with leveraging business analytics for competitive advantage in emerging markets. The study employs a comprehensive review methodology, analyzing a wide range of scholarly articles, case studies, and industry reports. Through this systematic approach, key themes and patterns emerge, shedding light on the multifaceted strategies employed by organizations to leverage business analytics effectively. Findings reveal that successful utilization of business analytics in emerging markets involves several interconnected dimensions. These include data collection and management, advanced analytics techniques such as predictive modeling and data mining, and the integration of analytics into strategic decision-making processes. Moreover, organizational factors such as leadership support, organizational culture, and resource allocation significantly influence the effectiveness of business analytics initiatives. Furthermore, the review highlights the diverse outcomes associated with adopting business analytics in emerging markets. These outcomes encompass enhanced operational efficiency, improved customer insights, better risk management, and the identification of new market opportunities. Additionally, business analytics enables organizations to adapt swiftly to market changes and gain a deeper understanding of customer behaviors and preferences. Overall, this systematic review underscores the critical role of business analytics in enabling organizations to navigate the complexities of emerging markets and achieve sustainable competitive advantage. It provides valuable insights for practitioners, policymakers, and researchers seeking to leverage analytics-driven strategies for success in dynamic business environments.

Recognition of Ethics and Sustainability: A Case Study of Coca-Cola

Corporate ethics and sustainable development are receiving increasing attention in today’s society. More and more companies are realizing that ethical and sustainable development is not only a requirement for fulfilling social responsibility but also a key factor for achieving long-term growth and sustainable competitive advantage. As a result, companies are integrating ethics and sustainability into their strategies, decisions, and operations to achieve both business success and social benefit. However, some companies shout sustainability and environmental protection slogans; the actual practice differs from the claim. This paper combined the planning and actual data of the Coca-Cola Company and found that the Coca-Cola Company was suspected of greenwashing. While Coca-Cola does contribute to the environment, there is a difference between what it does and what it says. As for the possibility of this problem, the article also makes a relative solution and assessment.

Organizational Knowledge and Knowledge Management - A New Framework

The transition of firms from the Resource-based view (RBV) to the Knowledge-based view (KBV) where knowledge is viewed as the principal resource for value creation and sustainable competitive advantage created a renewed interest among researchers to understand knowledge per se, and the concept of organizational knowledge. This interest has further been fueled by the advent of the concept of Knowledge Management (KM). With some discussions on knowledge, this paper presents a new framework for organizational knowledge and the knowledge flow within the firm. The author has pointed out that most of the research on KM has been with the firm as a business organization (where the focus is on short-term return on investment) and that is the reason many KM initiatives often stop at IT-based initiatives or fail, and fuel the fear that KM is simply just another fad. Many KM models and frameworks present KM best practices without addressing the contextual differences between organizations. In this paper, the author has presented a knowledge perspective of four different types of organizations based on their knowledge manipulation activities and suggests that KM programs need to be custom designed to cater to the different needs of the different types of organizations. The author has also suggested a new KM framework based on the dynamics of knowledge that organizations are facing today. The author developed the two frameworks during the implementation of KM initiatives at the Defence Research & Development Laboratory, Hyderabad, a premier research institution under the Ministry of Defence, Government of India, during the years 1999 to 2003.

THEORETICAL FRAMEWORKS SUPPORTING IT AND BUSINESS STRATEGY ALIGNMENT FOR SUSTAINED COMPETITIVE ADVANTAGE

In today's dynamic business environment, the alignment between information technology (IT) and business strategy is critical for organizations seeking sustained competitive advantage. This paper presents a comprehensive examination of theoretical frameworks supporting this alignment, aiming to provide insights into how organizations can effectively integrate IT capabilities with strategic objectives. The theoretical foundations explored include the Resource-Based View (RBV), which emphasizes leveraging unique resources and capabilities to achieve competitive advantage. Additionally, the Dynamic Capabilities Framework underscores the importance of an organization's ability to adapt and innovate in response to changing market conditions, highlighting the role of IT in facilitating agility and flexibility. The Strategic Alignment Model offers a structured approach to ensuring coherence between business strategy, IT strategy, and organizational infrastructure, enabling seamless integration and alignment. Value Chain Analysis provides a framework for understanding how IT can add value across different stages of the value chain, informing strategic decision-making and resource allocation. Moreover, IT Governance Frameworks, such as COBIT and ITIL, offer guidelines for effective management and governance of IT resources to support strategic objectives. Business Process Reengineering (BPR) is also examined as a methodology for redesigning business processes to align with strategic goals and leverage IT capabilities. Through an exploration of these theoretical frameworks, this paper aims to equip organizations with the knowledge and tools necessary to achieve sustained competitive advantage through the strategic alignment of IT and business strategies. Keywords: Theoretical Frameworks, IT, Business Strategy Alignment, Sustained Competitive Advantage.

Evaluation of agile attributes for low-cost carriers to achieve sustainable development using an integrated MCDM approach

PurposeSince conducting agile strategies provides sustainable passenger satisfaction and revenue by replacing applied policies with more profitable ones rapidly, the focus of this study is to evaluate agile attributes for managing low-cost carriers (LCCs) operations by means of resources and competences based on dynamic capabilities built on resource-based view (RBV) theory and to achieve sustainable competitive advantage in a volatile and dynamic air transport environment. LCCs in Turkey are also evaluated in this study since the competition among LCCs is high to gain market share and they can adapt quickly to all kinds of circumstances.Design/methodology/approachTwo well-known Multi-Criteria Decision-Making Methods (MCDM) named as the Stepwise Weight Assessment Ratio Analysis (SWARA) and multi-attributive border approximation area comparison (MABAC) methods by employing Picture fuzzy sets (PiFS) are employed to determine weight of agile attributes and superiority of LCCs based on agile attributes in the market, respectively. To check the consistency and robustness of the results for the proposed approach, comparative and sensitivity analysis are performed at the end of the study.FindingsWhile the ranking orders of agile attributes are Strategic Responsiveness (AG1), Financial Management (AG4), Quality (AG2), Digital integration (AG3) and Reliability (AG5), respectively, LCC2 is selected as the best agile airline company in Turkey with respect to agile attributes. SWARA and MABAC method based on PiFS is appropriate and effective method to evaluate agile attributes that has important reference value for the airline companies in aviation industry.Practical implicationsThe findings of this study will support managers in the airline industry to conduct airline operations more flexibly and effectively to take sustainable competitive advantage in unexpected and dynamic environment.Originality/valueTo the author' best knowledge, this study is the first developed to identify the attributes necessary to increase agility in LCCs. Thus, as a systematic tool, a framework is developed for the implementation of agile attributes to achieve sustainable competitive advantage in the airline industry and presented a roadmap for airline managers to deal with crises and challenging situations by satisfying customer and increasing competitiveness.

Investment strategy – a tool for forming sustainable competitive advantages of enterprises

Introduction. Business investment can extend beyond meeting current investment needs arising from the need to replace outdated assets and the structure of economic activity. Ensuring a stable position of enterprises on the market and long-term economic development requires appropriate investment support. This requires creating an investment management system based on scientifically balanced forecasts regarding the directions and forms that ensure the realization of the general goals of the development of enterprises and the adaptation of their activities to the conditions of the external environment. The investment strategy is an effective tool for long-term management of the enterprise's investment activities in the conditions of the realization of the goals of economic development, significant changes in macro- and micro-economic factors, the influence of state regulation on market processes, the state of the investment market and related uncertainties. This determined the choice of topic, research structure, relevance, and theoretical and practical significance. This article aims to form an investment strategy as a tool for obtaining sustainable competitive advantages for enterprises. The results. Understanding the essence of investment and its implementation mechanism in modern conditions will allow food enterprises to optimize their activities, contribute to the company's development, and increase their market competitiveness. Investments are a vital tool in the competitive struggle, as their implementation leads to lower costs, lower prices, increased profits, the emergence of new needs, attracting financial resources, and improving the manufacturer's image. Conclusions. Investments play a pivotal role in implementing innovations, be it scientific, technical, organizational, or socio-technical. These innovations are aimed at use in the operational, investment, or financial spheres of the enterprise, with the goal of generating income and influencing qualitative changes in social and economic terms. Therefore, in the modern market, and particularly in the post-war period, investment and innovation activity in Ukraine will be a key driver of economic development and a prerequisite for enhancing the competitiveness of enterprises. Keywords: investments, innovations, strategic management, influencing factors, fruit and vegetable preserves.

Corporate sustainability and performance: a bibliometric review for two decades

PurposeOver the past years, business strategies have been designed to improve ‘firms' financial and non-financial performances and achieve sustainable development, leading to corporate sustainability. This article is a bibliometric analysis of two decades of the relationship between corporate sustainability and firm performance, identifying the research focus and the gaps for future research.Design/methodology/approachThe bibliometric review of corporate sustainability and performance research is between January 2004 and June 2023. As per the Web of Science database, the theme's research commenced around 2004, growing gradually till 2023. Five hundred thirty-nine published articles by peer-reviewed ABDC-indexed A and A* journals in English have been reviewed. The bibliometrix package in R software is used with VOSviewer for the bibliometric analysis.FindingsThe study's findings indicate a lack of research on the theme from developed and underdeveloped nations. Further, the analysis reveals five clusters of research: (1) business sustainability, (2) corporate sustainability reporting, (3) corporate sustainability, strategy, and innovation, (4) stakeholder and corporate sustainability, and e) corporate sustainability assessment.Originality/valueThe future research areas proposed are on two major themes, namely, corporate sustainability and organizational competitive advantage, including sub-themes such as “Environmental, Social, and Governance (ESG) and financial performance” and “greenhouse-gas emissions” and “market orientations,” respectively. There is a need for more research in developing markets, a comprehensive definition of corporate sustainability, and further exploration of the theme linking strategy and innovation.

Synergistic analysis of performance appraisal and job rotation in enterprise renewal and optimization

As the rate of change in the business world accelerates, organizations strive to enhance their performance and adjust to novel challenges. Performance appraisal and job rotation are common human resource management methods that have been proven to significantly influence employee performance and organizational effectiveness. Nevertheless, their cumulative influence on business renewal and optimization remains underexplored. Therefore, this study utilizes a mixed-methods approach to quantitatively examine performance appraisal and job rotation practices in a selected group of companies. Additionally, it involves qualitative interviews with managers and employees to offer further insight. The findings indicate that a coordinated strategy in evaluating performance and rotating job responsibilities can enhance employee motivation, develop skills, and improve organizational flexibility. Furthermore, an all-encompassing method to managing human resources, considering the interplay between diverse practices, can result in sustained competitive advantage and organizational accomplishment. The study emphasizes integrating these practices with the organization's strategic goals. Its objective is to investigate the synergies between performance appraisal and job rotation in the context of corporate renewal and optimization. The study elucidates how integrating these strategies can drive corporate renewal and optimization.

Exploring the effect of dynamic capabilities on operational excellence, moderated by environmental dynamism in the apparel industry

PurposeThe effect of dynamic capabilities on operational excellence and the moderating effect of environmental dynamism on the relationship between operational excellence and dynamic capabilities in the apparel industry in Sri Lanka were investigated while developing new psychometric scales to assess operational excellence and dynamic capacities constructs.Design/methodology/approachWe followed the exploratory sequential research design with a mixed-method research approach, aligning with the pragmatic research philosophy. Thus, both qualitative and quantitative research methods were followed.FindingsDynamic capabilities positively affect operational excellence, and environmental dynamism moderates the relationship between operational excellence and dynamic capabilities in the apparel industry in Sri Lanka such that when a higher environmental dynamism exists, a weaker positive relationship exists between dynamic capabilities and operational excellence. The two main dimensions of the operational excellence construct are continuous improvement of sustainable operational performance and sustainable competitive advantages. It empirically confirmed that sensing, seizing and reconfiguring capabilities are the three main dimensions of the dynamic capabilities construct.Research limitations/implicationsThis study was limited to the apparel industry in Sri Lanka. This research phenomenon should be explored in other industrial sectors worldwide to generalize the findings. The practitioners in the apparel sector may improve the organizational dynamic capabilities to achieve operational excellence and keep a strong positive relationship between dynamic capabilities and operational excellence in a highly dynamic environment if they address out-of-family situations with out-of-the-box thinking.Originality/valueWe generated two new empirical findings: (1) dynamic capabilities positively affect operational excellence, and (2) environmental dynamism moderates the relationship between dynamic capabilities and operational excellence. Also, we introduced validated new scales for assessing operational excellence and dynamic capabilities.

A Financial Analysis of Meituan Based on Its External and Internal Environment

This paper conducts a comprehensive examination of Meituan, a prominent technology retail firm in China, renowned for its innovative "retail + technology" approach aimed at enhancing lifestyles through superior dining experiences. Evaluating Meituan's recent financial performance, the study underscores its impressive growth, marked by a 23% year-over-year surge in combined yearly sales, totaling 220 billion yuan, and a noteworthy adjusted net profit of 2.8 billion yuan. A critical analysis of the Chinese food delivery market reveals Meituan's dominant position, operating in a duopoly with Alibaba's Ele.me, while also anticipating the potential entry of Pinduoduo as a formidable competitor. The paper emphasizes the imperative for Meituan to strategically navigate the evolving landscape of the fresh supply chain domain, striking a balance between exploration and exploitation to establish a sustainable competitive advantage. Despite Meituan's robust revenue performance, with a first-quarter 2021 revenue surpassing CNY 37 billion and a remarkable YoY growth rate of 120.9%, potential hazards such as the intensification of antitrust regulations in China's Internet sector and operational challenges arising from Meituan's diversification efforts are explored. In conclusion, the analysis posits Meituan as a promising long-term investment, provided the company effectively addresses emerging risks and capitalizes on strategic opportunities in the ever-changing technology retail sector.

Service Quality Management: A Literature Reviews

Service quality management (SQM) is a critical aspect of organizational success in service-based industries, as it directly influences customer satisfaction, loyalty, and financial performance. This literature review aims to synthesize existing research on SQM to provide insights into its conceptualization, measurement, determinants, and strategies for improvement. Drawing on a comprehensive review of academic articles, books, and industry reports, this paper examines the evolution of SQM frameworks and models, including seminal models such as SERVQUAL and SERVPERF, and explores the multidimensional nature of service quality. The review identifies key dimensions of service quality, including tangibles, reliability, responsiveness, assurance, and empathy, and evaluates various measurement and assessment tools used to capture these dimensions. Additionally, the literature review delves into the determinants of service quality, both internal (e.g., organizational culture, employee training) and external (e.g., customer expectations, competitive pressures), highlighting their impact on service quality outcomes. Furthermore, the review discusses best practices and strategies for improving service quality, such as continuous improvement initiatives, customer relationship management (CRM) systems, service recovery mechanisms, and employee empowerment programs. It also examines challenges faced by organizations in managing service quality, such as globalization, technological advancements, and changing customer preferences, and proposes areas for future research to address these challenges. Overall, this literature review contributes to a deeper understanding of SQM by synthesizing existing knowledge, identifying gaps in the literature, and offering practical insights for organizations seeking to enhance service quality and achieve sustainable competitive advantage.

Unveil the Transformative Effects of Employee Welfare and Leadership Initiatives

This paper explores the transformative impact of employee welfare initiatives on leadership practices within organizations. Employee welfare encompasses various aspects, including health benefits, work-life balance programs, professional development opportunities, and supportive workplace cultures. Furthermore, this paper discusses the potential challenges and barriers to implementing comprehensive employee welfare programs and the corresponding implications for leadership. It highlights the importance of alignment between leadership values and organizational policies to ensure the successful integration and sustainability of employee welfare initiatives. This paper offers valuable insights for organizational leaders, HR practitioners, and scholars aiming to understand the dynamic relationship between employee welfare and leadership initiatives. By recognizing the transformative potential of prioritizing employee welfare, organizations can cultivate a culture of inclusivity, innovation, and excellence, ultimately driving sustainable growth and competitive advantage in today's dynamic business environment. Keywords: Employee benefits, Leadership skills, Promotes employee well-being and Team collaboration.

Can the Relative ESG Gap Reduce Managerial Myopia? A Study Based on the “Tunnel Effect”

ESG concepts are regarded as a feasible method for enterprises to obtain a sustainable competitive advantage, but whether enterprises can spontaneously and proactively implement ESG concepts is the key to the sustainable development of ESG. Focusing on listed companies with relatively slow ESG performance and carrying out investigations from the perspective of the “tunnel effect”, this study explores whether the relative ESG gap can motivate listed companies to learn and compete in ESG and whether this behavior can alleviate managerial myopia and achieve the long-term development of the company. This study reports that there is a “tunnel effect” in the relative ESG gap in listed companies with relatively lagging ESG performance; this should motivate such listed companies to improve their ESG performance and reduce managerial myopia through voluntary disclosure. Further results show that there is a “tunnel effect” in the relative ESG gap in both state-owned and non-state-owned listed companies. The learning behavior is more obvious in listed state-owned companies, and the reduction in management myopia via ESG performance is also stronger in such companies. This study expands the research on the influence of ESG on corporate behavioral decision making in the context of sustainable development, and it also provides useful references for reducing managerial myopia from the perspective of inter-firm learning competition.

The Impact of Intellectual Capital on Sustainable Competitive Advantage and Organizational Learning with mediating role of University Entrepreneurship: Evidence from Private Universities in Egypt

The purpose of this research is to empirically investigate the relationship between Intellectual Capital and Organizational Learning in the Private Universities in Egypt. The objectives of this research are: to test the relationship between Intellectual Capital and Sustainable Competitive Advantage, to examine the relationship between Intellectual Capital and University Entrepreneurship, to investigate the relationship between University Entrepreneurship and Sustainable Competitive Advantage, to examine the relationship between University Entrepreneurship and Organizational Learning, to investigate the mediation role of University Entrepreneurship between Intellectual Capital and Sustainable Competitive Advantage, to examine the mediation role of University Entrepreneurship between Intellectual Capital and Organizational Learning and to develop a theoretical framework illustrates the relationship amongst selected variables using structural equation modelling. The methodology will be based on quantitative analysis by using a questionnaire tool to gather required data and structural equation model analyses (SEM) using AMOS software. The main conclusions drawn from this study are the direct effect between Intellectual Capital and Sustainable Competitive Advantage is statistically significant, the direct effect between Intellectual Capital and Organizational Learning is statistically significant, the direct effect between Intellectual Capital and University Entrepreneurship is statistically significant, the direct effect between University Entrepreneurship and Sustainable Competitive Advantage is statistically significant, the direct effect between University Entrepreneurship and Organizational Learning is statistically significant. Finally, the study found that the University Entrepreneurship mediates the relationship between Intellectual Capital and Sustainable Competitive Advantage and the study found that the University Entrepreneurship mediates the relationship between Intellectual Capital and Organizational Learning

Effects of Strategic Sourcing on Cost Reduction: A Case Study of Manufacturing Companies in Bangladesh

Purpose: The aim of the study was to analyze the effects of strategic sourcing on cost reduction: a case study of manufacturing companies in Bangladesh. Methodology: This study adopted a desk methodology. A desk study research design is commonly known as secondary data collection. This is basically collecting data from existing resources preferably because of its low cost advantage as compared to a field research. Our current study looked into already published studies and reports as the data was easily accessed through online journals and libraries. Findings: The study on strategic sourcing's impact on cost reduction in Bangladeshi manufacturing firms demonstrated significant positive results. It showed that strategic sourcing led to notable reductions in procurement costs, enhanced supplier management, negotiation, and risk mitigation strategies. The findings underscored the importance of aligning procurement strategies with organizational goals for sustainable cost reductions and competitive advantages in the sector. Unique Contribution to Theory, Practice and Policy: Transaction cost economics (TCE), resource-based view (RBV) & contingency theory may be used to anchor future studies on analyze the effects of strategic sourcing on cost reduction: a case study of manufacturing companies in Bangladesh. Provide training and capacity-building programs for managers and procurement professionals in Bangladeshi manufacturing companies to enhance their understanding and implementation of strategic sourcing strategies. Advocate for policy reforms that support the development of a more transparent, competitive, and efficient supplier market in Bangladesh.

Hotel chains and sustainable development: degree of internationalization, SDGs and dynamic capabilities as drivers of successful performance

AbstractNowadays, many researchers are concerned with the study of sustainable business practice and its drivers and business outcomes. In a global and dynamic environment, such as the tourism sector, it is necessary to pay attention to management strategies to maintain a sustainable competitive advantage. In this paper, we focus on the study of hotel chains with different degrees of internationalization and how SDG engagement can serve as an engine to develop dynamic capabilities to improve their business performance. Based on Stakeholders and Dynamic Capabilities theories, we propose a research model. Next, using a variance-based structural equation modelling approach, we corroborate that more internationalized hotel chains are more involved with the SDGs, enabling them to improve business performance and to better adapt to the turbulent environment. Thus, as long as the higher degree of internationalization implies greater awareness and a greater deployment of dynamic capabilities, the performance of hotel chains will increase. These findings allow us to draw important managerial implications and provide a theoretical framework as a reference for scholars in the sustainable management field.