Business Success Research Articles

The Role of English Language Proficiency in the Global Economy and Business Communication

This research explores the role of English as a lingua franca in international business, focusing on its impact on business operations, economic communication, and cross-cultural interactions. The research objectives include understanding the relationship between English proficiency and business success, identifying common cross-cultural communication challenges, and exploring strategies to improve communication in global markets. Using a qualitative methodology, data was gathered through Semi-structured interviews conducted with 10 key informants, including 2 managers, 2 executives, and 6 employees from 2 multinational corporations and 2 small businesses that operate in global markets. Key findings indicate that higher English proficiency enhances business outcomes, while cross-cultural communication barriers often complicate international transactions. The study concludes that businesses should invest in language training to boost competitiveness and mitigate communication challenges in global operations.

To What Extent Have Economic Policies Affected Small Businesses in the UK in the Past 10 Years?

The research studied and investigated the economic policies in the UK in the past ten years and the economy of small businesses in the UK. The dissertation is trying to answer whether the economic policies in UK affect the small businesses, whether these effects are positive, and the extent of these effects brought by economic policies. The significance of this research topic is that economic policies will affect small enterprises and businesses from many aspects, including operating mode, costs, market competitiveness, and investment decisions, etc. Therefore, in-depth research on how economic policies affect small businesses can guarantee their development and help them make correct economic decisions. Two effective methods have been used to reach the conclusion. The first one is to investigate the subject of the research and to obtain a more comprehensive understanding of the relationship between economic policy and small business by collecting materials about the current or historical situation of the research objects in a purposeful, planned and systematic way. Another method used is to obtain data by researching the literature and essays, so as to comprehensively, correctly understand, and grasp the economic policy and the development of small businesses in the UK. The conclusion is that economic policies have a great impact on small businesses, these effects are positive or negative depending on the policies. However, most economic policies have a positive impact on small businesses. These policies are also key to the success of many small businesses.

Enhancing Sustainability Through Collaborative Value Creation in the Football Ecosystem

This article empirically explores the potential for enhancing sustainability through football, leveraging the sport’s widespread popularity and influence. Football functions in a dynamic, multi-stakeholder context, and this inevitably entails a wide range of challenges and considerations for all the industry actors. Football clubs and related entities possess unique platforms that can be harnessed to address environmental, social and economic challenges while simultaneously driving long-term business success. To maintain sustainability, every stakeholder needs to develop the necessary strategies to identify, interrelate and ultimately balance the value exchanges involved in the pursuit of a viable future. Methodologically, this research initially conducts a thorough theoretical analysis of the football industry to identify the stakeholders and then empirically applies a qualitative approach, gathering data through 33 semi-structured, face-to-face interviews with key stakeholders within the football industry, to recognize the distinctive values that each industry actor holds through the individual synergies within the football ecosystem. The findings underscore the significant potential for football to serve as a catalyst for advancing organizational sustainability on multiple fronts, and future research directions are presented, as well as contributions to theory and practice.

Enhancing small business success through effective tax management and policy optimization

The examination of fiscal practices and challenges faced by small businesses underscores the pivotal role of effective tax management in their success and growth. Tax deductions, which allow businesses to reduce taxable income by subtracting certain expenses, are essential tools that help alleviate financial pressures. Despite their potential benefits, many small business owners struggle due to insufficient tax planning and the need for meticulous financial record-keeping. The reviewed studies reveal a significant need to optimize tax policies to support small business development. For instance, proposals such as the Standard Business Deduction (SBD) aim to simplify the tax process by providing a fixed amount that can be claimed above the line, reducing the need for detailed expense tracking and potentially lowering compliance and enforcement costs. Additionally, recommendations for improving accounting practices highlight the importance of simplifying and standardizing accounting requirements to meet informational needs and enhance efficiency. Further research indicates that tailoring tax policies to specific sectors, such as agriculture, can address the unique challenges faced by small businesses in these areas. Effective tax planning and a well-organized accounting system are crucial for maximizing tax benefits and enabling productive investment in business growth. Overall, the intersection of business structure, tax systems, and accounting organization is critical for the effective operation of small enterprises. Future research should focus on refining these areas to provide solutions that support the sustainable development and prosperity of small businesses.

DEFINING COMPONENTS OF THE METHODOLOGICAL PLATFORM FOR FORMING A BUSINESS PORTFOLIO OF A COMPANY IN THE UPDATED FORMAT OF MODERN DEVELOPMENT

The article is devoted to the analysis of the economic and operational imperatives of forming a business portfolio for a development company in the construction sector. A successful business portfolio management strategy requires the integration of financial, organizational, and technological aspects to ensure the sustainability and competitiveness of the business. In modern conditions, real estate development is one of the key factors that determines the dynamics of enterprise development, as it includes a comprehensive approach to asset management, from planning and financing to the construction and operation of objects. The theoretical and methodological foundations of the genesis of development at the current stage of the construction market's evolution have been analyzed.The methodological platform for forming a business portfolio should be based on the principles of rational resource management, risk analysis, and technological optimization. Changes in development activities require the active use of digital tools and a comprehensive approach to managing residential, commercial, and industrial properties, which allows for the maximization of profitability and minimization of risks.The article discusses the main stages of portfolio formation, such as strategic planning, selection of investment objects, and their integration into the overall structure of the enterprise. An economic and mathematical formalization of the process is also provided. For the successful operation of a development company, it is crucial to ensure coordinated work at all stages of the project — from planning and financing to construction and commissioning of the facilities.Particular attention is paid to the methods of economic and mathematical modelling (EMM) and quantitative risk analysis, which have become the basis for the development of the latest asset management strategies. The study analyses 35 different techniques. Each methodology offers unique tools for the effective management of development projects that allow forecasting financial flows, determining optimal investment strategies, and building the best plans for the development of a real estate portfolio. The specific methods used to value residential, commercial and industrial real estate are also discussed, taking into account their different levels of risk and return.It is important to note that the updated methodological platform is suitable for adaptation to the latest technologies and digital tools. This includes the introduction of a project management system, the use of artificial intelligence technologies to analyse large amounts of data, and the use of analytical tools to predict market trends. This approach helps to optimise asset management in a changing market environment. The analysis of the main components of the business portfolio formation platform also showed that important factors for the successful implementation of development projects are the speed of response to market changes, flexibility of management decisions, and the ability to minimise risks at all stages of the project.

Этические ценности в культуре современных предпринимателей

Philosophical thought has always stimulated humanity to reflect on values, goals, and the meaning of exist-ence. In the modern business world, philosophy is transforming into new forms of aspiration alongside finan-cial success to achieve social, environmental, and ethical goals. Realization of one’s place in society and re-sponsibility to society has become the basis for the emergence of entrepreneurial culture. In this article, the author examines the ability of ethical values to influence the mindset of modern businessmen; analyzes and studies the decision-making strategies of successful entrepreneurs who adhere to certain philosophical ideas; explores the relationship between the beliefs of individuals and their implementation of innovative business approaches; investigates ways in which entrepreneurs address ethical dilemmas and overcome complex situa-tions using philosophical ideas. As a result of the study, the extent to which the study of ethical values influ-ences successful business management in the modern world is assessed.

MODERN MARKETING TOOLKIT FOR ANTI-CRISIS MANAGEMENT OF THE COMPANY

Objective. The article is aimed at analyzing the possibilities of digital transformation and innovative marketing strategies to improve anti-crisis management in modern business in the conditions of an unstable economic environment. The success of modern business largely depends on its ability not only to respond to changes, but also to actively form its own strategic activities, including crisis management and strategic marketing. Method. This study uses a combined methodological approach to analyze the effectiveness of digital technologies and innovative marketing strategies in the context of crisis management. In particular, research methods included: decision-making method - for choosing marketing tools related to anti-crisis management and marketing innovations; empirical analysis - the use of quantitative data to assess the impact of digital tools on the productivity of enterprises during and after crisis periods; scenario analysis - development and testing of various scenarios for the implementation of digital technologies to simulate potential challenges and determine optimal strategies for adapting the enterprise to changing market conditions. The results. A comprehensive model of anti-crisis management using digital innovations and non-standard marketing strategies was developed and evaluated. The results showed that the integration of digital technologies initiates significant positive changes in the recovery and development of companies during and after the crisis. Scientific novelty. The authors proposed a new approach to the use of guerrilla marketing and jazz marketing in the context of crisis management. A methodical approach to evaluating the effectiveness of marketing innovations in the conditions of economic changes is proposed. Practical significance. These marketing strategies can be used to formulate anti-crisis management strategies in various industries, allowing enterprises to adapt and effectively respond to dynamic changes in the economic environment. Particular attention should be paid to the company's marketing system, which in anti-crisis management acts not only as a sales tool, but as a fundamental element of the enterprise's sustainability, which helps maintain viability and development even during economic shocks.

A research paper on how Artificial Intelligence changes the Human Resource Activities inside the organization and provides the significant improvement in workforce working environment for various day to day decisions making along with their efficiency and their productivity

This paper speaks volumes about the various processes of Human resource like recruitment , training, selections, performance and development and workforce planning and how the Artificial Intelligence has revolutionized over the period of time by providing various insights and supporting in the decision making process. Artificial intelligence has provided a bias free and advanced algorithms due to which the screening and scheduling of HR process has been done with accurate parameters and lightning fast speed. This study provides a detailed insight to the AI intervention and its effectiveness in providing a great decision making system to the Human resource professionals. This platform is utilizing the sentiment analysis and catboats to monitor and improve the work place environment, which pushes the positivity in work culture and boosts productivity The AI aids in providing continuous feedback, various goal settings and tracking the performance productivity. This also provides a gist as well as in depth knowledge of top performers of the unit and also share the areas of improvement by which the others can reach up to a new bench mark. This AI has been a boon to the HR individuals thoroughly, especially during the performance appraisals. On the other AI enables personalized training programs and adaptive learning paths, addressing skill gaps and aligning employee development along with organizational goals.The point to ponder over is that the AI has also played a crucial role in workforce planning and analytics, additionally, it has aided by providing tools to forecast future workforce needs, optimize resource allocation, and enhance strategic decision-making. This process which is done by IA is by analyzing large datasets, AI also predicts turnover trends and informs succession planning, contributing to organizational productive and efficient life cycle The research has infused a mixed-methods approach, which combines qualitative and quantitative data collection through surveys, interviews, and case studies, alongside statistical analysis of HR metrics pre- and post-AI implementation. The basics of this research paper aims to provide valuable insights for HR professionals and organizational leaders on leveraging AI to enhance HR effectiveness and drive business success. There a strong determination which ensures that the findings will contribute to the evolving body of knowledge on AI in HR and support the development of strategic frameworks for AI adoption in human resource management on a longer run.

Exploring the interplay of migrant entrepreneurship, emotional intelligence and social integration of marriage migrant women in South Korea

This research explores the role of entrepreneurship and emotional intelligence in the social integration of female marriage migrants who are entrepreneurs in South Korea. A qualitative research design was employed to gather data from 32 female marriage migrant entrepreneurs in South Korea through snowball sampling. The main findings revealed that they encountered enormous challenges at various stages of their entrepreneurship, but emotional intelligence played an essential role in their business success. This study demonstrates that entrepreneurship, with the help of emotional intelligence, enables marriage migrants to integrate socially into the host country. This research examines a unique aspect of migrants as it captures hidden realities, and presents implications and future directions for many stakeholders. The findings of this research can serve as a reference to help resolve the problems of migrant entrepreneurs and integration issues of migrant women in similar contexts.

The Business Plan: Al-Amin Living Lab and Industrial Park of Goat Farming

The goal of this research is to examine and assess the business plan for goat farming within the Al-Amin Living Lab and Industrial Park area, located in Kutalimbaru District, Sampe Cita Village. The specific target of this research is to find the factors that influence the development strategy of the goat farming business plan in the Al-Amin Living Lab and Industrial Park area in Kutalimbaru District, Sampe Cita Village. So that in making decisions to determine strategies that can create success in the goat farming business. This research uses a Quantitative Descriptive research approach, where this study is related to data that describes the factors and success strategies in building a goat farming business in the Al-Amin Living Lab and Industrial Park area in Kutalimbaru District, Sampe Cita Village. The data analysis used is SWOT analysis, a strategic planning method used to Evaluate Strengths, Weaknesses, Opportunities, and Threats that occur in projects or a business venture. The results of the study explain that the results of the analysis of non-financial aspects, namely market aspects, technical aspects, management aspects, legal aspects, and social aspects, the sheep fattening business is feasible to implement. The results of the analysis of financial aspects which include NPV, IRR, Net B/C, and payback period, this sheep-fattening business is feasible to implement.

Enhancing organizational performance through effective leadership and communication

This empirical paper aims to explore the concept of leadership in organizations and analyze its role and impact on organizational success. Leadership is a key aspect for the development and performance of organizations in a diverse and competitive environment. Referring to the literature and various studies, this paper aims to shed light on the qualities and behaviors that characterize successful business leaders, as well as to identify their strategies and practices used to influence their team towards achieving organizational objectives.Through an in-depth analysis of the literature and studies conducted in the field of leadership and business, the main qualities of successful business leaders will be examined, such as strategic vision, integrity, the ability to make wise decisions, the ability to communicate and inspire, as well as the ability to develop the team and encourage innovation. By understanding the role and impact of leadership, organizations can develop appropriate strategies and practices to improve performance and achieve long-term success in a changing and challenging environment.

Sustainable Agritourism for Farm Profitability: Comprehensive Evaluation of Visitors’ Intrinsic Motivation, Environmental Behavior, and Satisfaction

Unstable farm income and the desire to diversify revenue sources have increased the significance of agritourism as an alternative economic opportunity for farmers and ranchers. Agritourism integrates the top economic drivers—agriculture and tourism—and has been identified as a highly effective complementary business for farmers to generate additional income and mitigate the financial uncertainties associated with traditional farming enterprises. Visitors’ satisfaction is critical for operating a successful agritourism business, as it influences destination choice, consumption of products and services, and the decision to return. This study examined the relationship between agritourism visitors’ intrinsic motivation, environmental behavior, satisfaction, and intentions to revisit and recommend. With a total of 615 survey responses, the study reveals a significant relationship between agritourism visitors’ intrinsic motivation, environmental behavior, and satisfaction related to destination, risk, and food attributes. Furthermore, visitors’ overall satisfaction with these three attributes significantly influences their intentions to revisit and recommend the destination. The findings of this study will enable agritourism operators and policymakers to formulate appropriate policies for the sustainable development of this sector. Future promotional and educational tools could be developed based on these findings.

From Taste Buds to Loyalty: How Food and Service Quality Influence Customer Satisfaction and Repeat Intentions in Hotel Restaurants

Customer satisfaction with food and service quality in hotel restaurants is a crucial driver of repeat intentions, directly influencing guest loyalty and long-term business success in the hospitality industry. This study examines the factors that affect customer satisfaction with hotel restaurant offerings and the subsequent impact on customers' intentions to return. The researchers gathered the data for this study using a quantitative research design and customer questionnaires. A 95% response rate was collected and analyzed using SPSS software. Next, the researchers quantitatively analyzed the survey responses using statistical methods to measure customer satisfaction levels and identify key variables influencing repeat intentions. The results of this study have practical implications for hoteliers and restaurant managers looking to improve customer satisfaction and encourage repeat business. Emphasizing continuous staff training, maintaining high food safety standards, and creating a welcoming ambiance are key strategies to enhance customer experiences. Ultimately, understanding the dynamics of customer satisfaction and its direct link to repeat intention can assist hotel restaurants in building enduring guest relationships and establishing a competitive edge in the hospitality market

Driving Word of Mouth in E-commerce: The Impact of Service Quality, Customer Experience, and Repurchase Intention on TikTok Shop

The rapid growth of e-commerce and social commerce platforms demands a thorough understanding of customer behavior, which is vital for business success. This study examines the impact of e-service quality, customer satisfaction, customer trust, and repurchase intention on word of mouth among TikTok Shop customers. A quantitative approach was employed, with data collected through online questionnaires distributed to 220 respondents via Google Forms, using non-probability convenience sampling. Data were analyzed using Structural Equation Modeling (SEM) with the PLS program. The findings reveal that e-service quality positively and significantly influences customer trust, customer satisfaction, repurchase intention, and word of mouth. Furthermore, customer trust has a positive and significant effect on repurchase intention and word of mouth (β = 0.724, P = .001). Additionally, customer satisfaction significantly enhances customer trust, repurchase intention, and word of mouth. Finally, repurchase intention has a positive and significant impact on word of mouth. These results highlight the importance of e-service quality in driving customer satisfaction and positive word of mouth in social commerce platforms. The study focuses solely on TikTok Shop, which may limit generalizability to other e-commerce platforms.

THE INFLUENCE OF ENTREPRENEURIAL LITERACY AND DIGITAL LITERACY ON BUSINESS SUCCESS (A Study on SMEs Assisted by the Department of Cooperatives in Biringere Village, North Sinjai District, Sinjai Regency)

Abstract This research intends to examine the influence of entrepreneurial literacy as well as digital literacy on company success (Study on MSME Assisted by the Cooperative Office in Biringere Village, North Sinjai District, Sinjai Regency). The t-test analysis indicates that the entrepreneurial literacy and digital literacy variables have a significant influence on Business Success, thereby confirming the hypothesis. The F-test results indicating that the independent variables have a significant simultaneous influence on the dependent variable. The correlation coefficient analysis (r) yielded a value of 0.793 or 79.3 percent, suggesting a positive relationship where higher entrepreneurial literacy and digital literacy are associated with greater Business Success. The analysis of the coefficient of determination (R²) indicates that entrepreneurial literacy accounts for 55.5% of the influence on Business Success, while the remaining 44.5% is attributed to other factors. The digital literacy coefficient value is 0.449, or 44.9%, indicating that digital literacy contributes 44.9% to the impact on Business Success, while the remaining 55.1% is impacted by external factors.

Customer Insight to Digitalisation and Open-Banking in Nigeria

The business world is experiencing rapid technological integrations. Several innovations have contributed to the success of businesses as the customer continues to play a strategic role in innovation’s acceptance or rejection. Open banking is a disruptive innovation that represents a departure from the traditions in emerging markets where financial inclusion has been focused on the consumer. It is rapidly being adopted in developed economies with developing economies such as Nigeria and India making incursions in adopting the innovation. Its ability to impact the business environment and improve access to financial services depends on customers’ consented data thereby making customers significant to its success. The challenge is on rising data privacy violation and data leakage. The purpose of the study is to examine the determinants of the success of open banking in Nigeria from customers’ perspective. The study is a novel study in Nigeria following the focus of extant studies on application and challenges of the innovation. Cross-sectional survey, case study analysis and close-ended questionnaire were adopted in the study while structural equation modeling was employed in analysing the data. The findings revealed that customers consent to open banking is positively influenced by the direct effects of compatibility and customers’ perception of security and trust. Also, the success of the innovation is impacted by the negative link between perceived access, perceived risk and customers consent to open banking. The significant result of the indirect relationships also justifies the importance of these variables in ensuring the success of open banking in Nigeria. With this, emphasis is on strategic management and policy drives that ensure effectiveness and protection of customers.

Peran Digital Marketing Berbasis Media Sosial Untuk Meningkatkan Volume Penjualan dan Mencapai Keberhasilan Usaha

This study aims to analyse the effect of social media-based digital marketing on increasing sales volume and business success of MSMEs in Banjarbaru City. The problem is focused on the high failure rate experienced by MSMEs, so efforts are needed to increase the sales volume of MSMEs through social media-based digital marketing and achieve business success. The research method used is descriptive research with a quantitative approach. The sample was taken using purposive sampling technique as many as 168 MSME players in Banjarbaru City. Data collection techniques through observation, interviews and questionnaires to MSME actors and by taking references from journals, books and other relevant sources. Data analysis in this study was carried out using descriptive statistical analysis, path analysis, classical assumption analysis, simple regression analysis and partial test (t-test). The results showed that there is a positive influence between social media-based digital marketing on sales volume and business success of MSMEs in Banjarbaru City.

AI-Powered Predictive Customer Lifetime Value: Maximizing Long-Term Profits

In an era where data-driven decision-making is critical to business success, understanding and optimizing Customer Lifetime Value (CLV) has become a strategic priority for companies across industries. CLV, which estimates the total revenue a business can expect from a customer throughout their relationship, is crucial for identifying high-value customers and tailoring marketing strategies to maximize profitability. However, traditional methods of calculating CLV often rely on historical data and linear models, limiting their accuracy and adaptability in a rapidly changing market environment. The integration of Artificial Intelligence (AI) into predictive analytics has brought about a paradigm shift in how businesses approach CLV. AI-powered predictive models leverage machine learning algorithms to analyze vast amounts of data, uncover complex patterns, and make highly accurate CLV predictions. These models can dynamically adjust to changes in customer behavior, market conditions, and other external factors, providing businesses with a more precise and actionable understanding of their customer base. This article explores the transformative potential of AI in predictive CLV modeling, examining the various techniques and data sources that drive these advanced models. We will discuss the strategic benefits of AI-driven CLV, including personalized marketing, optimized customer segmentation, and enhanced customer retention strategies. Additionally, we will address the challenges associated with implementing AI-powered CLV models, such as data privacy concerns, integration with existing systems, and the interpretation of AI-generated insights. Through a detailed analysis of industry case studies, this article highlights the practical applications of AI-powered CLV models in maximizing long-term profits. We will also explore future trends in AI technology and their potential impact on CLV predictions, offering insights into how businesses can stay ahead of the curve in an increasingly competitive landscape. By the end of this article, readers will have a comprehensive understanding of how AI can revolutionize CLV predictions and drive sustained business growth.

Operational Efficiency and Business Organization: A Case Study on Mumbai Dabbawalas

Operational effectiveness is essential for organizational success in the complicated world of contemporary business. This study explores the complex factors that support operational efficiency, with a focus on the Mumbai Dabbawalas—a distinctive, long-standing service that is a prime example of great dependability and efficiency. By looking at the Mumbai Dabbawalas, we may learn about the values and methods that allow them to continue performing brilliantly even under trying circumstances. Operational efficiency is the capacity of a business to provide clients with goods or services in the most economical way possible while maintaining a high standard of quality. In order to increase production and profitability, it entails simplifying procedures, cutting waste, and maximizing resources. The planned arrangement of resources, procedures, and practices inside a business with the goal of accomplishing particular goals is known as business organization. These ideas work together to directly affect customer happiness, market competitiveness, and overall sustainability, making them the cornerstone of any successful business. Understanding and putting into practice basic management concepts like Six Sigma, lean manufacturing, and total quality management (TQM) are key to operational efficiency. While Six Sigma focuses on lowering variability and errors in processes, lean manufacturing concentrates on removing waste and enhancing workflow. TQM places a strong emphasis on customer satisfaction and ongoing improvement. When combined, these approaches have the power to completely change an organization's processes, resulting in increased efficacy and efficiency.

ORGANIZATIONAL CULTURE - THE PATH TO A SUCCESSFUL CORPORATION

The essence of every successful business organization is reflected in a good organizational culture, particularly for organizations that operate through a network of branches and subsidiaries. The modern business environment is characterized by dynamism and uncertainty, making organizational culture one of the ways to develop and strengthen the uniqueness of successful operations. Through norms, customs, and an ingrained value system, an organization shapes the thinking and collaboration of its employees. This paper presents an analysis of the organizational culture of a bank branch, utilizing the Organizational Culture Assessment Instrument (OCAI) model for this purpose. Its mission is to provide an overview of the existing and preferred type of organizational culture. The goal is to identify and analyze the characteristics of the organizational culture within the bank's branch using the OCAI model and highlight elements that require further consideration or potential corrective measures.