The article examines the specifics of constitution and modification of self-depicted and self-reflective activity as a separate type of cultural practice which is called to monitor and correct the literary studies process at theoretical and methodological levels as well as at value and ethical levels. The author demonstrates, with the help of the case study, the destructive coming into the field of cultural production. Ukrainian meta-literary studies are formed as intellectual, further – cultural, practice with its specific tasks (analytical and descriptive, comparative and combinational, correctional and observational), functions (the creation of the cultural meaning and the encouragement of its circulation at the scientific field, the animation of critical self-reflection, the creation of community which shares common values connected with the field of high quality cultural production) and strategies (canonization, recanonization and decanonization, contextualization, mapping). The analysis of meta-descriptive practices has shown that from the very beginning of the 2000th the noticeable turn from theory and methodology to ethic and axiology has taken place, and the activation of appeal and preventive strategies has been observed. These appeal-preventive strategies are targeted at increasing of intolerance to scientific dishonesty sensitivity threshold. The obtained results of the case study, on the one hand, point to a diversity and systematic character of quasi-scientific kitsch production «techniques». On the other hand, they make one think about the constitutional and functional peculiarities of not invited identity (in the Weber sense). Then the question arises: whether the permanent neuroticism and hidden implosion are the possible side effects of the scientific creativity game. Therefore, cynicism of falsification-plagiarism practices can be considered as the result of one’s certainty of the support from the community, which tolerates quasi-scientific second-hand as well as a distinctive defensive strategy against the threat of non-recognition by the community, guided by the values of scientific virtue. In this paper the fundamental role of S. Pavlychko’s issue «The methodological situation in contemporary Ukrainian literary studies» has been underlined. The author states that all subsequent issues in the field of Ukrainian postcolonial literary and meta-literary studies directly or indirectly refer to the main points contained in S. Pavlychko’s texts. This prominent researcher underlined the impossibility of non-theoretical status of literary criticism research papers.
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